Sales and Marketing Management

SEPTEMBER 14, 2018

Author: Andrew Frazier You need to market your small business like a drug dealer. It does until you take a closer look at their marketing and sales strategy. However, the drug business can be very lucrative, especially the ones that are legal. The same principle works for small business owners.

Small Business 260

Small Business Small Business Marketing Social Media 260

BuzzBoard

FEBRUARY 28, 2024

Exploring Case Studies of Small Businesses and Their Digital Marketing Success The allure of digital marketing success consistently attracts attention, especially with small businesses due to the vast potential for growth. The narrative of a small enterprise soaring to industry stardom is highly compelling.

Small Business 52

Small Business Small Business Demand Generation Agencies Case Study 52

BuzzBoard

FEBRUARY 28, 2024

Explaining How Digital Marketing Can Have a Transformative Effect on Small Businesses Digital marketing continues to transform, providing significant advantages for small businesses. Digital marketing is revolutionary because it allows small businesses to compete with larger enterprises.

Small Business 52

Small Business Small Business Marketing Social Media 52

BuzzBoard

JANUARY 23, 2024

The basics of prospecting games teach that small businesses and local enterprises have unique needs and constraints, making it essential for digital marketers and sellers to hone their skills in identifying the right prospects and hooking them in by delivering personalized solutions. It’s quality personalization!

Paid Content 52

Paid Content Small Business Small Business Strategy 52

BuzzBoard

JANUARY 24, 2024

Tailoring campaigns, in digital marketing, to suit the unique needs of small businesses is crucial to build lasting success. This blog is about the actionable strategies that will help sales professionals personalize sales dialogues and influence marketing approaches.

Small Business 52

Small Business Small Business Ideal Customer Profile Campaigns 52

BuzzBoard

MARCH 2, 2024

Explaining Why Digital Marketing May Not Be Working for Your Small Business If you’re a sales professional in a digital marketing agency, you’ve likely encountered a small business client exclaiming, “Digital marketing isn’t working for my business!”

Small Business 52

Small Business Small Business Marketing Google Analytics 52

BuzzBoard

FEBRUARY 8, 2024

Understanding the Concept of Social Media Listening in Small Business In the rapidly evolving digital realm, social media listening is a tool every small business owner should be aware of. It’s important to distinguish social media listening from social media monitoring.

Social Media 52

Social Media Small Business Small Business Media 52

Sales and Marketing Management

MAY 31, 2018

Probably, you silence the alarm, curse the gods that invented work, and check your email and social media updates from your mobile device. As such, mobile marketing is not just an option anymore. It has become paramount if you want your small business to thrive in the mobile-first world. How can you do that?

Paid Content 185

Paid Content Small Business Small Business Marketing 185

BuzzBoard

APRIL 4, 2024

Understanding the Importance of Outsourcing Digital Marketing for Small Businesses Understanding how to outsource digital marketing for small businesses has become essential in today’s competitive landscape. Small businesses often lack the necessary resources to build an in-house marketing team.

Outsourcing Services 52

Outsourcing Services Small Business Small Business Social Media 52

Zoominfo

FEBRUARY 1, 2021

You manage a small business and its marketing. Maybe your marketing efforts are more ‘throw it at the wall and see if it sticks’ than a fine-tuned ROI machine. What is small business marketing? The goal of small business marketing is to attract leads to your business.

Small Business 145

Small Business Small Business Ideal Customer Profile Lead Rank 145

BuzzBoard

FEBRUARY 28, 2024

Defining ROI in the Context of Digital Marketing for Small Businesses The return on investment (ROI) of digital marketing for small businesses is a critical metric offering insights into the success of a marketing campaign and informing business decisions. Contact us today.

Small Business 52

Small Business Small Business ROI Case Study 52

BuzzBoard

FEBRUARY 14, 2024

In 2024, US small businesses find themselves at the crossroads of challenges and opportunities. While COVID-19 and other global events have presented significant challenges, small businesses have also recognized emerging opportunities, especially in leveraging AI (artificial intelligence) technologies.

Small Business 52

Small Business Small Business Marketing Trends 52

BuzzBoard

MARCH 3, 2024

Is Digital Marketing a Waste of Time for Small Businesses? In today’s digital age, some might query, “”Is digital marketing futile for small businesses?”” Marketing automation presents more than just the ability to reach a larger audience.

Small Business 52

Small Business Small Business Social Media Marketing 52

BuzzBoard

MARCH 13, 2024

An Overview of Various Research Methods for Effective Small Business Outreach Understanding the nuances of various research methods for small business outreach can significantly bolster your digital marketing firm’s sales strategy.

Small Business 52

Small Business Small Business Research Social Media 52

BuzzBoard

MARCH 13, 2024

Understanding the Necessity of Hiring a Digital Marketing Agency for Small Businesses Understanding the importance of employing a digital marketing agency for small businesses can significantly bolster your brand, increase sales and ultimately expand your enterprise. But how does that work?

Hiring 52

Hiring Small Business Small Business Lead Rank 52

BuzzBoard

FEBRUARY 29, 2024

Identifying Common Digital Marketing Challenges Faced by Small Businesses The digital marketing landscape is constantly changing, posing challenges for small businesses striving to stay ahead. Among these challenges is assembling a marketing team with the right skill set.

Small Business 52

Small Business Small Business Outsourcing Services Marketing 52

BuzzBoard

FEBRUARY 8, 2024

Understanding the Process of Finding and Qualifying Leads for Small Businesses Sales professionals at digital marketing agencies specializing in small and local businesses often grapple with the process of finding and qualifying leads. But remember, not all leads may be suitable for your enterprise.

Sales Qualified Lead 52

Sales Qualified Lead Small Business Small Business Lead Rank 52

BuzzBoard

MARCH 18, 2024

Exploring the Importance of Outreach in Small Business The importance of outreach in small business is a critical point of focus for sales professionals in digital marketing agencies servicing local markets. Email marketing is a crucial component of small business outreach.

Small Business 52

Small Business Small Business Social Media Lead Rank 52

BuzzBoard

MARCH 20, 2024

Introduction to Automating Outreach Tasks for Small Businesses In the fast-paced world of digital marketing, finding ways to streamline and automate outreach tasks is crucial for small businesses. Email marketing is an essential aspect of outreach campaigns, providing a personal and effective communication mode.

Small Business 52

Small Business Small Business Lead Nurturing Social Media 52

BuzzBoard

JANUARY 19, 2024

Within the developing sphere of digital marketing services, salespeople targeting small businesses face unique challenges and opportunities. Understanding the Small Business Landscape Now, before you dive into lead generation strategies, it’s utmost important to comprehend the small business environment.

Small Business 52

Small Business Small Business Sales Qualified Lead Lead Rank 52

BuzzBoard

FEBRUARY 8, 2024

Understanding the Necessity of Digital Marketing Services for Small Businesses In the digital era, the importance of digital marketing services for small businesses cannot be understated. Digital marketing evens the playing field. These are just some of the key advantages of digital marketing.

Small Business 52

Small Business Small Business Lead Rank Lead Scoring 52

BuzzBoard

FEBRUARY 8, 2024

Exploring the Impact of Influencer Marketing on Small Businesses Understanding the dynamics of the evolving digital landscape, many small businesses are embracing innovative strategies to boost brand awareness. However, it’s equally vital for small businesses to understand how these strategies work.

Small Business 52

Small Business Small Business Influencer Marketing 52

BuzzBoard

MARCH 29, 2024

The Role of Local Bloggers in Promoting Small Businesses In the dynamic digital marketing arena, small businesses often grapple with attaining the visibility they merit. Local bloggers for small businesses can play a crucial role here.

Small Business 52

Small Business Small Business Promotion How To 52

BuzzBoard

FEBRUARY 8, 2024

Top Digital Marketing Certifications to Target Local Businesses In today’s highly interconnected era, promoting your local business goes beyond traditional advertising. It demands the tactical use of digital marketing. Leading the way is Google’s Digital Marketing Course.

Small Business 52

Small Business Small Business Google Analytics Marketing 52

BuzzBoard

MARCH 19, 2024

The Importance of Customer Acquisition Strategies in Small Business Outreach The digital landscape provides small businesses with a wealth of opportunities to reach and engage customers. In this regard, small business outreach case studies can offer substantial value.

Case Study 52

Case Study Small Business Small Business Study 52

BuzzBoard

MARCH 7, 2024

The Concept of Customized Digital Marketing for Small Businesses The advent of customized digital marketing for small businesses has drastically changed the way these enterprises engage with their target audience. Customized digital marketing uniquely stands out for its cost-effectiveness.

Small Business 52

Small Business Small Business Benefit Lead Generation 52

Smooth Sale

JUNE 9, 2023

Photo by FelixMittermeier via Pixabay Attract the Right Job Or Clientele: How Does Weather Affect Small Businesses? Weather affects all businesses, but it can have the most significant impact on smaller ones. Here’s how it can affect small businesses and how to avoid these problems.

Small Business 78

Small Business Small Business Energy Insurance 78

BuzzBoard

FEBRUARY 23, 2024

Taking Effective Steps to Differentiate your Digital Marketing Agency for Small Businesses In the competitive world of digital marketing, setting your agency apart can be a significant challenge. However, through adjustable strategies, your agency can stand out, particularly among small and local businesses.

Social Media 52

Social Media Media Tools Small Business 52

Increase Sales

JUNE 29, 2017

Some interesting research suggests small businesses prefer social media over email marketing. In marketing and sales research conducted by Ripl (mobile application software provider), revealed the following: 55% for Facebook. Why Social Media and Not Email? Small businesses have limited resources.

Social Media 96

Social Media Small Business Small Business Media 96

Increase Sales

JUNE 14, 2013

Yes, social media works as evidenced by my own results for the last nine years. Then I began with inbound marketing action by posting articles on directory sites such as Evan Carmichael , Ezine Articles and Sales Gravy. I am truly honored that Open View Sales Lab included my name in their 2013 list.

Social Media 174

Social Media Small Business Small Business Media 174

SendBuzz

APRIL 30, 2023

It’s not a hidden fact that emails perform better than social media. 60% of customers said that they have made purchase after receiving the marketing message via email. Another reason for a small business to choose email marketing is because it’s budget-friendly. But that is not the case. Gmail, Yahoo!,

Small Business 52

Small Business Small Business Email Marketing Marketing 52

SendBuzz

APRIL 30, 2023

It’s not a hidden fact that emails perform better than social media. 60% of customers said that they have made purchase after receiving the marketing message via email. Another reason for a small business to choose email marketing is because it’s budget-friendly. But that is not the case. Gmail, Yahoo!,

Small Business 52

Small Business Small Business Email Marketing Marketing 52

SendBuzz

APRIL 30, 2023

It’s not a hidden fact that emails perform better than social media. 60% of customers said that they have made purchase after receiving the marketing message via email. Another reason for a small business to choose email marketing is because it’s budget-friendly. But that is not the case. Gmail, Yahoo!,

Small Business 52

Small Business Small Business Email Marketing Marketing 52

BuzzBoard

FEBRUARY 8, 2024

Strategies for Obtaining Referrals and Testimonials from Satisfied Small Business Clients The success of digital marketing agencies largely depends on their ability to attract and retain small, local businesses. One effective way to do this is by obtaining referrals and testimonials from satisfied clients.

Small Business 52

Small Business Small Business Referrals Lead Rank 52

BuzzBoard

APRIL 16, 2024

Concept of Using Social Media Marketing to Win Digital Marketing Contracts with Local Businesses In the quest to secure digital marketing contracts with local businesses, digital marketing agencies are increasingly recognizing the importance of engaging in local social media marketing.

Social Media 52

Social Media Media Marketing Strategy 52

BuzzBoard

FEBRUARY 16, 2024

Why Getting Testimonials is Important for a Local Business? Salespeople at digital marketing agencies targeting small and local businesses must realize the crucial role of testimonials. Why are testimonials essential to a local business? Do not underestimate the impact of testimonials in your sales toolkit.

Small Business 52

Small Business Small Business Customer Referrals 52

Smooth Sale

AUGUST 31, 2022

Five Ways to Increase Sales for Your Small Business. NOTE: Konrad Jasinski provides today’s guest blog, ‘Five ways to increase sales for your small business.’ Although the content speaks to small businesses, it would be a rarity for any to say they have all they can handle. Konrad Jasi?ski

Small Business 78

Small Business Small Business Hiring Discount 78