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FEBRUARY 12, 2013

Company leaders I talk to say they understand retailers and big brands getting on the social bandwagon, but they have not done so as a strategy at their company for 3 main reasons -. 1) They feel they don’t have the time to “add” social strategies to their sales and marketing repertoire.

Social Selling 236

Social Selling Webinar Metrics Retail Outbound 236

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DECEMBER 9, 2013

For example, retailers used to rush to greet customers with, “May I help you?” NO is a word that you come to appreciate as having many meanings when it comes to buyers and sellers. You learn that NO doesn’t mean just one thing – but multiple things. ” You know what the potential customer says, right?

Inside Sales 210

Inside Sales Lead Rank Lead Scoring Ideal Customer Profile 210

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FEBRUARY 25, 2013

I don’t like going into their retail stores because it’s usually too crowded and the sales reps do such transactional deals that it isn’t much fun, either. This weekend I had an absolutely fantastic experience with a mobile carrier upgrading to iPhone 5. This mobile carrier has been my mobile carrier for more than 15 years.

Inside Sales 227

Inside Sales Lead Rank Lead Scoring Hiring 227

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JULY 31, 2012

We’re taught from the time we are small, when we go into a retail store and are asked if we can be helped, to say: “I’m just looking” Even if we are not just looking. (note: most people won’t say initially what it is that is really bothering them or what they are really looking for.).

Scale 210

Scale Retail Social Media Intent 210

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APRIL 18, 2014

Costco also is an example when it comes to paying their employees better than average retail wages – many doubted that as well, but it has proven to set them apart in the retail pay discussions now, and has given them loyal employees. At that time, so many advisers didn’t believe it would be a sound idea.

Inside Sales 229

Inside Sales Conversion Retail Lead Rank 229

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OCTOBER 7, 2010

These are all similar services – you sign up and they send you “deal” information for local restaurants, spas, retail deals and services. I wonder about those retailers and restaurants who are still advertising in newspapers and on cable TV in ads with a small incentive – 20% off of a product or service.

Lead Rank 120

Lead Rank Lead Scoring Incentives Incentive 120

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AUGUST 11, 2011

Next time you visit a bricks-and-mortar retailer, or restaurant, see who is excited and enthused to see you and your dollars, and who is not. Work off of a business plan , a sales plan , a social strategy , a financial plan , and an exit plan (we call it the 5 Plan ). Show some enthusiasm! It’s definitely something to be aware of.

Lead Rank 258

Lead Rank Lead Scoring Top of Funnel Referrals 258

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NOVEMBER 1, 2011

as are Apple’s retail stores. When what you do is so different than those in your niche or your industry, you totally stand out above the crowd, and people hear about you through word-of-mouth. Steve Jobs was incomparable. Feeling like business is down and you want to feel better? Go to the Apple store at your local mall.

Lead Rank 182

Lead Rank Lead Scoring Top of Funnel Inside Sales 182

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JULY 18, 2011

Foot traffic to your retail store like Apple? You simply need to get special people who know what you do, and trust or admire what you do, to share that with others – and then do one more thing. First envision what sort of goals you have.

Lead Rank 173

Lead Rank Lead Scoring Top of Funnel Lead Nurturing 173

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JULY 14, 2010

Some folks I’m talking to these days have been on a very rocky ride keeping their small business afloat – restaurants and retailers have changed up how they are doing business. I don’t think I ever held on tighter to anything in life.

Lead Rank 120

Lead Rank Lead Scoring Lead Nurturing Small Business 120

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JANUARY 9, 2011

This sounds like an excellent program. I really like the community and accountability aspects. Do you have specific types of businesses in mind for this? Service professionals? Small companies or solopreneurs? link] Lori Richardson. Patty, thanks for your comments.

Revenue 172

Revenue Lead Rank Lead Scoring Ideal Customer Profile 172

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JUNE 9, 2010

Here is an example: In retail, frustrated people come in with broken things or what they feel are broken promises. Here’s why: When you say “I’m sorry” it takes nothing away from you – nothing. It is not a sign of weakness – it is an olive branch.

Lead Rank 120

Lead Rank Lead Scoring Film Call-back 120

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DECEMBER 16, 2011

.” Market Implications: “ROI, measurable business value and budget justification for social projects are quickly becoming unavoidable topics for many organizations, particularly in more social-adopted industries such as high tech, media, retail and travel.

Lead Rank 172

Lead Rank Lead Scoring CRM Top of Funnel 172

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NOVEMBER 15, 2010

Create a Yelp review of their business – especially if retail, hospitality, restaurant, or service provider. Offer a ten-minute brainstorm by phone to better understand who their target market is and how you can refer those you know.

Lead Rank 120

Lead Rank Lead Scoring Ideal Customer Profile Referrals 120

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AUGUST 20, 2013

Of Interest: The study showed that inside sales positions are more than half of all sales positions when removing retail sales (since we work with B2B companies, it makes sense for us here to use retail free statistics. Outside sales reps spend 24% of their time engaged in remote selling. Not sure I’ve seen many until now).

Inside Sales 238

Inside Sales Survey Outside Sales Retail 238

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APRIL 10, 2013

Jack Mitchell who is the Chairman and CEO of upscale retailer, Mitchells, and author of the book, “Hug Your Customers” talked about, well, hugging, and really embracing customers and the people who work with and for you. He challenged everyone to learn more about 150 of the closest people to you.

Inside Sales 197

Inside Sales Sales Leadership Hiring InsideSales 197