the-slippery-slope-of-discounting 
The Sales Hunter
JANUARY 14, 2012
The Slippery Slope of Discounting. If you as a salesperson — or worse, if you as a sales manager — do not believe in the price of what you sell, then that is a bigger problem than whether you have a tendency to offer a discount. Over time, you convince yourself that the discounted price is the accurate price.
Hubspot Sales
NOVEMBER 26, 2021
Discount pricing is borderline omnipresent. Here, we'll dive into the concept a bit further, review who it works best for, see some discount pricing examples, and review the method's pros and cons. It's worth noting that discount pricing isn't a unilaterally effective strategy that delivers across every industry and brand of sales.
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Sales and Marketing Management
SEPTEMBER 26, 2018
From there, it’s a slippery slope - unable to frame the conversation in terms of customers’ needs, the only option left for marketers is to do the one thing we all know we’re not actually supposed to do: bore them to death by talking about our product, without framing the conversation around them. .
Increase Sales
SEPTEMBER 17, 2013
With the explosion of education based marketing, some believe giving away knowledge (free consulting) is the most viable business growth path while others discount such a sales strategy. And for years this issue of “no free consulting” has been front and center specific to this resource of time and results. ” Of course not!
The Sales Hunter
JANUARY 20, 2012
Afterward I asked the salesperson why they were so quick to offer a discount and the response didn’t surprise me. It’s time to get control of the #1 thing salespeople do on a regular basis to hurt themselves and their company. I believe the #1 way salespeople destroy profit is by not believing in their price 100%.
Customer Centric Selling
JULY 9, 2014
Any further discounting means it wasn’t your best price. Once you start down that road, it’s a slippery slope. It takes some courage not to discount if the buyer’s response is: No. By John Holland, Chief Content Officer, CustomerCentric Selling® - The Sales Training Company.
Anthony Iannarino
SEPTEMBER 23, 2019
Thomas Cook, the U.K. travel company, shuttered their operations this morning, leaving their clients and customers stranded, requiring the U.K. government’s help to get home. Whenever a business like this fails , there is always more than one factor to blame. Two strategies are emerging in the internet age, and they could not be more different.
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