Zoominfo

MARCH 27, 2018

And, even though customer engagement is only a piece of the marketing puzzle, it shouldn’t be ignored. 63% of marketers agree customer engagement includes renewals, repeat purchases, and retention ( source ). More than three-quarters of marketers say engagement occurs in the middle or end stage of the marketing funnel ( source ).

Customer 196

Customer Consumer Channels Customer Service 196

Partners in Excellence

OCTOBER 27, 2014

It’s the time where you start seeing various pundits dusting off their crystal balls guessing what the big issues facing sales and marketing professionals in 2015. Marketing/Sales Integration. Marketing Automation/Tools. Demand Generation/Lead Gen/Content Marketing/Nurturing. Analytics/Big Data.

Fashion 90

Fashion Face-to-face Analytics Social Media 90

Fill the Funnel

MARCH 14, 2012

Back in October, 2011 SlideShark was released to the market with overwhelming acceptance. The news gets even better with today’s (03/14/2012) release of a significant upgrade to SlideShark v1.5. The apps which were introduced to “convert” your slide deck just didn’t deliver the results expected.

Top of Funnel 127

Top of Funnel Funnel Social Media Account 127

Pointclear

SEPTEMBER 20, 2012

2012 Trends: Interconnectedness & Reluctance to Make Aggressive Decisions. Click to start video at this point — Asked about what has happened in marketing and sales that has or hasn’t surprised him in 2012, Bob talks about interconnectedness: “It’s sobering about how interconnected we are with other economies.

Inbound 145

Inbound Quota Outbound Video 145

SBI

MARCH 1, 2021

StorySlab is the convergence of UI/UX design, platform, technology, digital media (that typically already exists), and the ability to capture data and provide analytics from what is usually a pretty dark corner of the sales cycle. Hans Fuller Founder & CEO, StorySlab.

Face-to-face 94

Face-to-face Apparel Chemicals Call-back 94

Delicious Sales

MAY 2, 2012

Marketing (6398). Twitter (1359). Analytics (402). 2012 (9049). MORE >> THE SALES INSIDER AUGUST 13, 2013 What Shakespeare Can Teach You About Predictive Analytics Predictive analytics and Shakespeare have more in common than you think. Topics Major Topics. Sales (12918). Training (4995). Tools (2872).

Lead Rank 99

Lead Rank Leads360 Lead Scoring Top of Funnel 99

SocialSellinator

AUGUST 28, 2023

Table of Content List of the Top San Francisco Full-Service Digital Agencies Overview of the Bay Area as a hub for digital marketing Is It Worth Using a Marketing Agency? What Can a Marketing Agency Do for Me? What are the digital marketing services offered by the top marketing agencies?

Paid Content 89

Paid Content Social Media Marketing Lead Rank 89

SalesLoft

JANUARY 11, 2012

— Peter Coffee (@petercoffee) January 5, 2012. Analytics has been very common in the financial suite and in marketing over the past decade, and now that sales effectiveness is front and center of the mindset of sales leaders, they demand that decisions be made on some science and not on hunches. How do we know?

Lead Rank 52

Lead Rank Lead Scoring Hiring Promotion 52

Hubspot Sales

AUGUST 21, 2023

To have a successful product launch, you need to craft a thoughtful, actionable, effective go-to-market (GTM) strategy framework. Without proper planning, it’s impossible to know if you’re chasing the wrong audience, are too early or too late to a given market, or targeting a market that's too saturated with similar solutions.

Paid Content 98

Paid Content Top of Funnel Lead Rank Webinar Metrics 98

Hubspot Sales

NOVEMBER 9, 2023

Despite dating all the way back to the MySpace era , marketing on X (formerly called Twitter) is still untouched for many businesses. The concept of “tweets,” Twitter itself as the original brand, and that little blue bird we all recognize have changed since Elon Musk took over the platform in 2022. The tempo is fast.

Twitter 102

Twitter Social Media Ideal Customer Profile How To 102

Lessonly

AUGUST 16, 2021

With the acquisition of Lessonly, the Seismic platform now provides a seamless seller experience where sellers can quickly and easily access sales and marketing content alongside learning programs, practice scenarios, and coaching plans in one central location. About Lessonly.

Sales Enablement 49

Sales Enablement Customer Lead Rank Lead Scoring 49

Pointclear

MAY 2, 2012

Today we discussed several of the latest marketing trends and the impact new technologies are making in the B2B business climate. Social media is becoming an integral part of the marketing mix for companies looking to grow their presence with both business and consumer clientele. It's got to be a solid budget item".

Social Media 180

Social Media Media Inbound ROI 180

Sales Evangelist

APRIL 28, 2020

Kyle Coleman started his career in B2B tech in 2012 at an advertising agency in San Francisco. In a timely move, he was able to pursue an exciting new position in sales and marketing with a start-up called Looker, a data analytics company based in Santa Cruz. Kyle was recruited and became a member of the Looker team in 2013.

Ideal Customer Profile 52

Ideal Customer Profile Hiring Top of Funnel Outbound 52

Fill the Funnel

SEPTEMBER 6, 2012

Some of you work in companies that have teams of marketing and IT people that are able to do this for you. Some of the benefits of using Unbounce include: Higher Conversions By sending traffic to a promotion specific landing page your marketing campaigns will benefit from increased performance. Can they do it today?

Cost per Acquisition 110

Cost per Acquisition Google Analytics Hubspot SalesForce 110

LeadFuze

AUGUST 5, 2021

How to Make Sales and Marketing Meetings More Effective and Impactful. Leah Bell is the Content Marketing Specialist for SalesLoft. While you’re there, you can also benefit from the other organized topics from marketing to productivity and more. . Sell) and marketing (Where Marketers Go to Grow) blogs on the site.

Top of Funnel 98

Top of Funnel Hiring Lead Rank Retail 98