The Spiff Blog

JUNE 8, 2023

Here’s a scenario that any salesperson can relate to, whether they’re an entry-level sales rep or an expert seller with decades of experience: a prospect demonstrates interest in a product, responds to inquiries with enthusiasm– and then, out of nowhere, they disappear. What’s wrong with “touching base” with cold prospects?

Prospecting 72

Prospecting Top of Funnel Follow-up Face-to-face 72

PandaDoc

FEBRUARY 24, 2023

In order to develop an efficient sales process, every company must develop a sales prospecting strategy as a priority. Thus, successful commercial prospecting will allow your company to increase sales, revenue, and customer lifetime value. LinkedIn prospecting is way easier and more efficient than you think.

Paid Content 52

Paid Content Channels Webinar Metrics Ideal Customer Profile 52

PandaDoc

FEBRUARY 24, 2023

In order to develop an efficient sales process, every company must develop a sales prospecting strategy as a priority. Thus, successful commercial prospecting will allow your company to increase sales, revenue, and customer lifetime value. LinkedIn prospecting is way easier and more efficient than you think.

Paid Content 52

Paid Content Channels Webinar Metrics Ideal Customer Profile 52

PandaDoc

APRIL 25, 2023

By analyzing the market and customer data, sales planning enables your sales team to target specific customer segments and develop effective sales strategies. Studying examples of sales plans can help illustrate this, so let’s look at an example sales plan excerpt now. How to create a sales plan Okay.

Examples 52

Examples How To Hiring Segment 52

Hubspot Sales

AUGUST 12, 2020

The power in the buying and selling process has shifted from the seller to the buyer. The buying process is transformed. And that means to keep up with today’s empowered buyer, the sales process needs to transform too. What is inbound sales? Inbound sales is a personalized, helpful, modern sales methodology.

Inbound 135

Inbound Top of Funnel Outsourcing Services Hiring 135

Salesmate

SEPTEMBER 4, 2020

With the help of sales emails, you can connect with potential prospects, nurture and convert them into paying customers. With the help of “Effective” sales emails, you can grab the attention of potential prospects, engage them, and increase your conversion rate. You’ve just got a few minutes to impress the prospects.

Pipeline 103

Pipeline Examples Case Study How To 103

Increase Sales

JANUARY 11, 2017

Given over 97% of all businesses within the US are under 20 employees, many lack a simple sales process. By not having a process impacts the ability to determine where there are gaps limiting increase sales and ultimately the overall sales culture. Download this simple 3 Phase 7-step-sales-process-advsys.

Lead Rank 70

Lead Rank Sales Leadership Sales Process Social Media 70

Apptivo

MAY 16, 2023

From seeds to success: Journey of leads and prospects in sales 2. What is a sales lead? What is a prospect? Lead Vs Prospect: what’s the difference? Where are prospects and leads in the funnel? How to turn a lead into a prospect? What is a sales lead? What is a prospect?

Lead Rank 52

Lead Rank Sales Qualified Lead Marketing Qualified Lead Lead Scoring 52

CloserIQ

JULY 1, 2019

So, here’s how to create a winning sales process in seven steps. . Lay the groundwork for an effective process. Most salespeople dive into prospecting without doing any initial research. It’s equally important to conduct competitor research prior to prospecting. Build your tech stack before you start prospecting.

Ideal Customer Profile 89

Ideal Customer Profile Lead Rank Sales Process Sales Qualified Lead 89

Hubspot Sales

DECEMBER 13, 2023

Sales professionals not only convert prospects into buyers, they hold the power to negotiate, upsell, and even problem-solve after the initial purchase is made. In this post, I‘ll guide you through the different types of sales calls and the purpose they serve to meet your customers’ needs.

Negotiation 96

Negotiation Telecommunications How To Software 96

LeadFuze

OCTOBER 1, 2021

What Does Prospecting Mean? Sales prospecting techniques are important matters in sales but before we dive directly into them, let’s get to know what prospecting means first. Historically, prospecting refers to the hunt for resources such as gold. 25 Prospecting Techniques In Sales .

Prospecting 95

Prospecting Top of Funnel Sales Qualified Lead Ideal Customer Profile 95

Nutshell

MAY 29, 2018

Building a sales process gives your future sales efforts a much greater chance of success, but your work isn’t done until it’s part of your organization’s DNA. Missed the last installment of our sales process series? Click here to read How to Build a Sales Process.

Sales Process 82

Sales Process Top of Funnel How To Pipeline 82

Zoominfo

FEBRUARY 2, 2021

Simply put, cross-selling is a sales technique that encourages customers to purchase a product or service that is related to a purchase they already plan to make. For example, if you offer a customer that is purchasing a smartphone, the option to also purchase headphones at the same time, you are cross-selling them a related product.

Opportunity 162

Opportunity Scale Top of Funnel Lead Rank 162

Zoominfo

JANUARY 11, 2021

Customer pain points are abundant, and it is up to marketers and salespeople to both identify and address them when reaching out to prospects. Ultimately, your sales and marketing strategies depend on it. Their main pain point that needed to be addressed was prospecting. The list, sadly, can seem endless.

B2B 277

B2B Intent Signal Customer How To 277

Alice Heiman

JULY 18, 2023

About Company Success Kit is a B2B company that creates case studies and customer success stories in written and video formats to help salespeople provide relevant examples of customer success during the sales process.

Case Study 116

Case Study Study Closing Hiring 116

Zoominfo

JANUARY 11, 2021

Customer pain points are abundant, and it is up to marketers and salespeople to both identify and address them when reaching out to prospects. Ultimately, your sales and marketing strategies depend on it. Their main pain point that needed to be addressed was prospecting. The list, sadly, can seem endless.

B2B 246

B2B Intent Signal Customer How To 246

Highspot

MARCH 25, 2024

A sales pitch, also known as an ‘elevator pitch,’ is a short, compelling introduction where a salesperson showcases the value of a product/service. The goal is to pique a prospect’s interest in two minutes or less. This structure guides the prospect towards a defined action, moving them through the sales funnel.

Top of Funnel 52

Top of Funnel Lead Rank Webinar Metrics Segment 52

Costello

JANUARY 9, 2019

When we speak with marketing agencies about using our sales playbook software to sell their own services, one of the questions they always ask us is, “What questions should I ask my prospects?”. In total, we gathered sales qualification questions from 26 experts, as well as the answers they expect to hear from their prospects.

Prospecting 111

Prospecting Ideal Customer Profile Marketing Sales Qualified Lead 111

Sales and Marketing Management

APRIL 24, 2020

Maybe they all found you in a similar way – social media, a trade show or sales outreach, for example. The more machine intelligence is brought to data, the more precise and automated the 21st century sales process becomes. Doing so can make your presales process more precise by helping to prioritize lead handling. .

Data 240

Data B2B Ideal Customer Profile Strategy 240

Zoominfo

JULY 25, 2023

In the not-so-distant past, a significant portion of a typical business-to-business (B2B) sales professional’s life revolved around in-person meetings with key prospects and high-value clients. Today, as much as 80% of B2B decision-makers prefer remote or even fully self-serve sales interactions.

Lead Generation 130

Lead Generation Lead Rank Ideal Customer Profile Lead Scoring 130

Apptivo

OCTOBER 8, 2021

Companies across the world, irrespective of their industry type, often have a defined sales process. The concept of sales process came into existence after considering the redundancies faced by sales teams due to unstructured sales management. Sales Pipeline Stages.

Top of Funnel 98

Top of Funnel Funnel Pipeline Decision Maker 98

Keith Rosen

APRIL 21, 2020

Online Course – On Sale Now. It’s not a surprise that most salespeople don’t get past the first 30 seconds of an initial prospecting conversation before the prospect cuts you off and says, “Not interested,” or you hear “Click.” The Global Selling Conundrum. What Do You Think You’re Selling?

Prospecting 102

Prospecting Guidelines How To Cold Calling 102

DiscoverOrg Sales

JUNE 8, 2017

Successful sales enablement starts with ensuring marketing and sales are aligned , which isn’t always easy, but pays its dividends many times over. To provide quality sales enablement, it’s helpful to think in terms of the sales process and look at where marketing fits in. Marketing-generated awareness.

Lead Generation 194

Lead Generation Sales Qualified Lead Marketing Qualified Lead Lead Rank 194

Zoominfo

FEBRUARY 2, 2021

Simply put, cross-selling is a sales technique that encourages customers to purchase a product or service that is related to a purchase they already plan to make. For example, if you offer a customer that is purchasing a smartphone the option to also purchase headphones at the same time, you are cross-selling them a related product.

Opportunity 130

Opportunity Scale Top of Funnel Lead Rank 130

Zoominfo

FEBRUARY 25, 2021

Usually considered a sub-objective of a Demand Generation strategy, Lead generation refers to the process of attracting and converting prospects into paying customers, or at the very least getting them into the sales funnel. A lead is defined as any prospect who indicates interest in a company’s product or service.

Lead Generation 240

Lead Generation Lead Rank Lead Scoring Sales Qualified Lead 240

Hubspot Sales

AUGUST 17, 2020

While many companies are hyper-focused on making the sale, building lasting relationships with customers is an essential aspect of achieving sustainable business growth. Essentially, account development is the go-to organization for managing the sales process and determining the revenue-generating potential of customer accounts.

Ideal Customer Profile 92

Ideal Customer Profile Account Advertising Advertising 92

Increase Sales

SEPTEMBER 28, 2013

Now social marketing specific to B2B is a subset of marketing just as direct mail, advertising, business to business networking and promotional items all are. For some social marketing is considered inbound marketing activities where the more traditional marketing of advertising, direct mail, B2B networking, etc. Prospecting.

Social Selling 153

Social Selling B2B Direct Mail Marketing 153

Nutshell

FEBRUARY 15, 2023

Data enrichment is the process of collecting and analyzing information about your leads, sales processes, and marketing strategies to gather in-depth insights that enable you to make data-backed improvements to your operations that drive more revenue. What is data enrichment? What is lead enrichment?

Data 62

Data Top of Funnel Lead Rank Lead Scoring 62

Sales and Marketing Management

SEPTEMBER 28, 2020

The ongoing crisis is forcing sales leaders to adjust how their companies sell in the presence of shifting customer behavior. It is not uncommon for sales reps to travel around the world to win prospects with face-to-face meetings. The lockdowns resulting from the pandemic have severely crippled in-person sales.

Small Business 317

Small Business Small Business Lead Rank Sales Qualified Lead 317

MTD Sales Training

JUNE 19, 2012

Questions on WHEN to begin to close as well as exactly HOW to start the closing process still inundate my inbox. Of course, I believe that there is NO transition, and in fact, the entire sales interaction is one continuous closing effort; seamlessly moving from one stage of the sales process to another. That’s all.

Closing 273

Closing Advertising Advertising Exact 273

Hubspot Sales

SEPTEMBER 29, 2020

Well, incorporating video into your sales process can help you build credibility and trust with your prospects. In this post, let's learn how to use video in sales with a video sales letter. Then, you'll want to move into highlighting the pain points of your prospect. Video Sales Letter Examples.

Video 98

Video Hubspot Hiring Direct Mail 98

Crunchbase

FEBRUARY 22, 2021

If you haven’t defined the steps that make up your sales life cycle, you can’t possibly tell the difference between prospects who need more information and prospects who are ready to buy. Discover new prospects with Crunchbase Pro – try it free. An effective sales pipeline is a bit like a slippery slide.

Paid Content 98

Paid Content Pipeline Top of Funnel Hiring 98

Salesmate

OCTOBER 28, 2020

Here are a few internal factors that can affect your sales forecasting. Changes in prices, advertising, quality of products, etc. can greatly affect future sales. However, once they explore and familiarize themselves with a new territory, you can expect the sales to rise to an even higher point. Territory shift.

Sales Forecasts 96

Sales Forecasts Forecasting Lead Rank Policies 96

Nutshell

OCTOBER 31, 2019

Nearly everybody in the industry has, at one point or another, heard someone reasoning that simply adding more people to the funnel will improve their sales numbers while preserving their conversion rate. “Of Of 10 prospects, 5 bought the product. Sales processes are complicated. Yeah us too, bad example.

Segment 90

Segment Marketing Demographics Advertising 90

Pipeline

SEPTEMBER 20, 2023

Customer demands change rapidly, and businesses that don’t keep up will find it difficult to secure new prospects. However, improving sales activities isn’t only about finding the most effective approaches. It starts with tracking and analyzing the right sales performance metrics. What is a Sales Metric?

Lead Rank 52

Lead Rank Marketing Qualified Lead Sales Qualified Lead Churn 52

Sales and Marketing Management

DECEMBER 2, 2019

Sales by customer segment: Analyzing this percentage helps inform your advertising strategy. This will help you understand which demographics are more profitable and whether competitors are impacting sales to certain customers. For example, customers are relying more on their own research.

Guarantee 199

Guarantee Face-to-face Forecasting Lead Generation 199

DiscoverOrg Sales

NOVEMBER 29, 2017

Many companies and organizations have entire teams dedicated to finding new business prospects. Sales intelligence is critical for lead generation. Join us as we examine 7 specific ways that this kind of intelligence impacts marketing and sales processes. How to prospect at tradeshows with sales intelligence.

Marketing Qualified Lead 193

Marketing Qualified Lead Lead Rank Lead Generation Sales Qualified Lead 193