Sales Evangelist

FEBRUARY 16, 2020

Three Things Small Businesses Get Wrong When Marketing Businesses often make mistakes in their marketing campaigns and as a result, don’t maximize their exposure. Stephen enhances marketing and communications for a global software firm by coaching individuals and businesses to improve their own brand.

Small Business 52

Small Business Small Business Social Media Marketing 52

Hubspot Sales

OCTOBER 29, 2017

Whether you and your team need some bite-sized instruction, a full course correction or just a bit of motivation, there’s a wide variety of YouTube sales training channels that can help you. You'll find a short description of each channel as well as a few examples of especially informative or entertaining videos from each.

Channels 112

Channels Video Training Hiring 112

Increase Sales

NOVEMBER 3, 2014

How to increase business alliances is one marketing strategy that is often ignored and can potentially have the biggest impact to overall small business growth. Reach Out to Your Small Business Competitors. Possibly this is one of the best tips in how to increase business alliances. Share on Facebook.

Small Business 154

Small Business Small Business How To Face-to-face 154

Increase Sales

JUNE 20, 2014

Yesterday I attended an early morning business seminar sponsored by a local bank (thank you Centier ) to hear and possibly learn something new about social media respective to small businesses. A quick check of the US Census Bureau online data for 2012 revealed: 9849 non-farm businesses in Lake County, IN. Golden Tech.

Social Media 130

Social Media Small Business Small Business Banking 130

Zoominfo

NOVEMBER 4, 2020

If you joined our Slack channels or joined any of our Zoom huddles, you’ll see like, “Why is Jane speaking up and motivating the team when she’s an ICP or individual contributor?” For Megan, she sees her role as a way to coach other SDRs through the hard times and the good ones. And you’ll see it.

Lead Rank 195

Lead Rank Lead Scoring Leads Marketing Qualified Lead 195

Increase Sales

NOVEMBER 19, 2012

Social media has created a new aspect within small business called social selling. Even though some small business coaches, social media coaches and small business consultants who are promoting this new aspect presume that all sales are social, this presumption is almost negated when reading their articles, blogs or books.

Social Selling 139

Social Selling Social Media Small Business Small Business 139

Increase Sales

JANUARY 26, 2013

Social media is a great marketing channel. What happens is business professionals from small business professionals including sales representatives believe stroking the black and irony keys will secure them new sales leads or by accumulating mass quantities of friends, contacts or postings they will increase sales.

Social Media 165

Social Media Media Face-to-face Small Business 165

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APRIL 28, 2014

Many small business owners retreat their corner of the world each day or a couple of times a week to put their thoughts down with the goal to share with others. This marketing channel is usually called a blog or a syndicated column. Key differentiators for my small business coaching and talent management consulting firm.

Social Media 127

Social Media Media Marketing Small Business 127

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APRIL 2, 2014

Unfortunately far too many small business owners believe LinkedIn contacts are to be handle as in any other prospecting list. Why would I as a business coach, executive coach and talent management consultant forward this email to anyone I know specially since we have not spoken in at least one year?

LinkedIn 116

LinkedIn Marketing Small Business Small Business 116

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DECEMBER 20, 2013

With so many small businesses expanding their website presence through social media channels, not to acknowledge those on line sales leads is quite foolish. And to use the excuse “I’m too busy” is equally foolish not too mention costly. Called back after several days. Called back only once or twice.

Ideal Customer Profile 134

Ideal Customer Profile Sales Qualified Lead Inbound Lead Rank 134

Increase Sales

NOVEMBER 13, 2014

LinkedIn is one of the best channels for discovering leaders especially if your decision makers are in sales leadership roles. In a survey of over 200 coaches, I discovered that the #1 issue that coaches have in their business is attracting new clients. This is the #1 issue for the majority of small businesses.

Sales Leadership 165

Sales Leadership LinkedIn Decision Maker Ideal Customer Profile 165

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DECEMBER 1, 2014

Yes your small business life would indeed be much easier. My purpose is to educate, not pitch my executive coaching or talent management consulting practice. Unfortunately many small business owners and professionals think they are educating but in all reality are pitching their solutions (products or services).

Marketing 131

Marketing Small Business Small Business Sales Qualified Lead 131

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AUGUST 21, 2014

Possibly as you read this title, you may be thinking of one of the current fads moving through leadership training and coaching such as agile leadership? This newer communication channel of technology started with email and now has spread through social media and content marketing. Share on Facebook.

Hiring 182

Hiring Social Media Coaching Sales Coaching 182

Increase Sales

JULY 14, 2014

If we understand marketing is to attract attention (better yet positive awareness) and to begin to build relationships (consideration), then we can appreciate social media is a new channel or channels to attract attention and build those relationships. If you want to increase sales, then: Develop your social media channels.

Social Selling 159

Social Selling Social Media Marketing Advertising 159

Increase Sales

APRIL 20, 2012

However, there is something else than is being missed by some small business owners to C Suite executives and that is engagement as well as value as perceived by your ideal customer. Sales Training Coaching Tip: The application of emotional intelligence is critical within all social media engagements. Credit www.sxc.hu.

Social Media 171

Social Media Real Estate Small Business Small Business 171

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MARCH 9, 2015

With all the types of marketing channels available from paid advertising to social media posts such as content marketing to referrals, chaos can quickly take over. To avoid the problem with marketing requires a consistent decision making process to ensure strategic business growth. Marketing Channel of Paid Advertising.

Marketing 70

Marketing Small Business Small Business Referrals 70

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SEPTEMBER 29, 2014

Until recently junk mail and auto robot dial phone calls seemed to hold the top places for sales pitches, but now social media is leading the pack and is way ahead of all other types of marketing for small businesses. Uneducated small business owners or sales professionals. Marketing consultants or sales coaches.

Social Media 140

Social Media Media Small Business Small Business 140

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FEBRUARY 20, 2015

To achieve this essential component for business growth and business success is 100% connected to marketing one’s message. Social media probably better than any other marketing channel achieves market reach with in many cases very little capital outlay. To ignore this viable marketing channel is just plain foolish.

Social Media 70

Social Media Influencer Media Marketing 70

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JULY 9, 2012

How many small business owners to even marketing firms look to the various social media channels as being fat pigs? After all social media is the market where you as small business owners to sales professionals can find buyers of your solutions (fat pigs). Credit www.sxc.hu.

Social Media 144

Social Media Media Small Business Small Business 144

Increase Sales

SEPTEMBER 3, 2014

Sure small businesses want to increase sales. I want to increase sales for my executive coaching and talent management firm. And there is no gray area when it comes to how to use LinkedIn as a marketing channel. Sales Coaching Tip: Read People Buy You from Jeb Blount to learn what he calls this type of sales behavior.

LinkedIn 143

LinkedIn Small Business Small Business Email Marketing 143

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OCTOBER 5, 2012

Technology has expanded the opportunities for small business online sales leads generation. Yet this morning as I could not sleep, I was checking out several of my colleagues’ websites and realized how many small business owners fail this first step to capture all those online sales leads for their small businesses.

Lead Generation 130

Lead Generation Lead Rank Lead Scoring Leads 130

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OCTOBER 20, 2014

A small group of like minded sales professionals including top salespeople, sales coaches and sales trainers supported one of their own who was the recipient of an unwarranted attack on a social media site. Unfortunately for so many small business owners, they fail to take their business to business networking to this next level.

Social Media 129

Social Media Marketing Small Business Small Business 129

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MARCH 4, 2015

Unfortunately a lot of small businesses are buying into this lie and spending their hard earn profits. Marketing involves channels to distribute the message. Business to business networking. The various social media channels allow people, your prospects, to get to know you and to begin to trust you.

Social Selling 70

Social Selling Sales Qualified Lead Social Media Small Business 70

Zoominfo

NOVEMBER 4, 2020

If you joined our Slack channels or joined any of our Zoom huddles, you’ll see like, “Why is Jane speaking up and motivating the team when she’s an ICP or individual contributor?” For Megan, she sees her role as a way to coach other SDRs through the hard times and the good ones. And you’ll see it.

Lead Rank 100

Lead Rank Lead Scoring Hiring Leads 100

Crunchbase

MARCH 1, 2023

They’re launching sales podcasts, YouTube channels and startups of their own. market entry for dozens of international tech companies based on every continent, helping businesses go from little to no revenue to over $10 million in ARR. Full methodology details are available at the end of this article. go-to-market and sales strategies.

Hiring 130

Hiring Lead Rank Lead Scoring Enterprise 130

Increase Sales

SEPTEMBER 22, 2014

Sales Coaching Tip: People buy first on emotions, then justify that buy with logic.). Lillian Bjorseth in her book, Breakthrough Networking: Building Relationships that Last , defined this business growth strategy as building “mutually beneficial relationships.” I realize marketing for small businesses is essential.

Social Media 138

Social Media Networking Media Face-to-face 138

Highspot

FEBRUARY 14, 2024

A well-crafted sales and marketing plan is indispensable for the success and growth of any company, whether it’s a startup, small business, or enterprise. Place: Distribution channels and logistics. Marketing Budget Allocation of budget for each marketing activity and channel.

Paid Content 52

Paid Content Lead Rank Top of Funnel Marketing 52

Highspot

FEBRUARY 14, 2024

A well-crafted sales and marketing plan is indispensable for the success and growth of any company, whether it’s a startup, small business, or enterprise. Place: Distribution channels and logistics. Marketing Budget Allocation of budget for each marketing activity and channel.

Paid Content 52

Paid Content Lead Rank Top of Funnel Marketing 52

Increase Sales

MAY 18, 2012

With all the buzz around social media and how the 21st century business marketplace has dramatically, there appears to be this very obvious disconnect: Selling is social. This for me is a blinding statement of the obvious and not anything new or revolutionary within the sales training coaching world. a few weeks ago. a few weeks ago.

Social Media 168

Social Media Direct Mail Face-to-face Social Selling 168

Increase Sales

MAY 17, 2013

You find yourself attending numerous small business to business networking events; passing out business cards; grabbing the cards from others; stuffing the cards into your pockets; posting on various social media channels to scheduling meeting after meeting. You are a whirlwind of action. “Is it me?”

Ideal Customer Profile 156

Ideal Customer Profile Intent Small Business Small Business 156

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NOVEMBER 17, 2014

What these individuals fail to realize is that social media even though a different channel is old school marketing with just a different twist. Last week I was awarded Small Business Journalist of the Year by the Northwest Indiana Small Business Development Center. What Is Marketing? Our Beliefs Are Our Barriers.

Social Media 162

Social Media Ideal Customer Profile Marketing Face-to-face 162

Increase Sales

FEBRUARY 9, 2015

Today the landscape has dramatically changed and for the better if you are a small business. Paid advertising from local media to sponsorships for local business to business (B2B) events. Promotional items including brochures, business cards, pens, logo wear, etc. Professional development.

Advertising 70

Advertising Advertising Marketing Small Business 70

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MARCH 27, 2013

This is not good news for all those sales training coaching experts who believe a successful sales process is 100% about sales or selling. Maybe if we place Plato’s wisdom in the context of today’s vernacular “It is the beginning stupid!” ” it may gain more traction. She can be reached at 219.759.5601 CST.

Sales Process 134

Sales Process Microsoft Advertising Advertising 134

Increase Sales

APRIL 27, 2012

Yet, the essence of that engagement is still the same regardless of the marketing channel being employed. You, especially the small business owners, still must attract attention and build the relationship be it from your marketing message to how you interact with your prospects or potential customers. than Sales 2.0

Social Media 161

Social Media Small Business Small Business Media 161

Increase Sales

MARCH 18, 2015

In most instances, small business owners do not realize their possibly very expensive marketing plan is already set up to fail before they execute their first action steps. 2 – Business Plans Are Not Strategic Plans. Advertising and social media are marketing channels. 4 – No Sales Process.

Marketing 70

Marketing Social Media Advertising Advertising 70

Nutshell

AUGUST 6, 2020

With that in mind, we created this collection of online resources for marketing professionals so that you can get the guidance and cutting-edge strategies you need to grow your business. The list has been divided into three categories for your convenience: podcasts, YouTube channels, and blogs. Best Marketing YouTube Channels.

Resources 90

Resources Social Media Marketing Channels 90

Partners in Excellence

JUNE 6, 2013

He hits on a critical issue and mistake–one that I see too many entrepreneurs and small business owners make, often with devastating results. Too many entrepreneurs and small business owners don’t have an appreciation for the value of sales and marketing, probably because they don’t understand the functions.

Hiring 89

Hiring Marketing Channels Small Business 89