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A Step-By-Step Guide to Setting Up a Successful Channel Strategy

Alice Heiman

Do you have a channel strategy in place? You may have channel partners as part of your go-to-market strategy, but do you have a strategy that includes how you will support your partners’ success? . I know our audience is excited to hear how to create or improve their channel program. Bruce Stuart, Partner at CHANNELCORP .

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5 Ways to Wake Up Sleepy Channel Partners

Allbound

If your channel is feeling a little bit stagnant, it may seem like your channel partners have also gone into hibernation this winter. If that’s the case, you may need to make a few changes to your program to help motivate your partners and arm them with what they need to accelerate channel sales in the year ahead.

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Sales velocity – a guide to what it is and how to calculate it, with formula and examples

PandaDoc

Document workflow software like PandaDoc increases close rates and shortens sales cycle lengths. The higher the conversion rate, the higher the sales velocity. Average sales cycle length Sales cycle length is the entire time it takes a lead to move through the sales funnel to conversion. What is sales velocity?

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How to Recruit and Onboard Channel Partners

Openview

There are a few defining moments in the channel lifecycle. Marketing experts will be able to create a focused recruitment campaign with appropriate messaging to the appropriate audience throughout all channels – events, collateral, branding, social media, blogs, webinars and more. Early on those two are recruiting and onboarding.

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New Hire Training for Salespeople: The Ultimate Guide

Hubspot Sales

Below is a guide to accelerated ramp-up time for your salespeople (along with some examples of how HubSpot trains their salespeople). When you're creating a new-hire training plan, remember a few things : Keep your training plan personalized, because no two reps are the same. Pre-week training. Product Training.

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Free Sales Training Videos

The Digital Sales Institute

FREE SALES TRAINING VIDEOS. Check out these free sales training videos if you are considering taking a sales training course or just looking to refresh your selling skills. When it comes to sales training, th ere are a lot of options available from classroom based sales training to online sales training courses.

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How to Use Your Company Car to Increase Sales Now

Smooth Sale

It’s like wearing a conversation-starting outfit but for your business. Share its adventures on the road, document the behind-the-scenes of your pop-up office days, or snap a pic of it looking shiny and new in front of an iconic landmark. Learn more to train teams and join the advocacy program.

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