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Gratitude Is a Two Way Street in Business and Life

Increase Sales

The reason for this question is because of some recent interactions with a local health care facility and its staff. Words could not express my personal gratitude for the care a loved one received. My sense was my action was not typical of other customers to this health care facility. Share on Facebook.

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Are You Marketing Meat and Potatoes or Baked Alaska?

Increase Sales

Listen or read the marketing messages of many small businesses and most of them sound the same, look the same, feel the same and potentially taste the same. Too often those in sales fail to remember the goal of marketing is to attraction attention and begin to build a relationship. Share on Facebook.

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Heuristic Sales Anyone?

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” If you are a small business owners responsible for sales or a professional salesperson, this word does aptly describe what you do when marketing and selling your solutions (products or services). Share on Facebook. What is even more interesting is in old Irish it is “akin to I have found.” doesn’t it?

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PODCAST 07: You CAN Align Marketing and Sales (Here’s How This CMO Did It)

Sales Hacker

On this episode of the Sales Hacker podcast, we talk with Andrea Kayal , Chief Marketing Officer at Upserve and most recently Chief Marketing Officer at Signpost. We talk about how to align marketing and sales with demand generation to drive scale. How to align Sales, Customer Success, Marketing, and Demand Gen.

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Your Word Is Your Bond Still Rings True

Increase Sales

This key note speaker had already spoken the previous week at two different locations for this not for profit health care related association. He was wondering if I could fill in on short notice and speak to the topic of generating sales leads through online marketing. Share on Facebook.

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The REALLY BIG Upselling Sales Mistake

Increase Sales

Insurance Health – With all the changes in health care, insurance brokers rely on subject matter experts such as accountants and even lawyers to ensure the right information. Marketing Firms – With so many small business owners not having the resources to have separate marketing departments, they turn to marketing firms.

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What does ‘seasonality’ really mean in sales?

Nutshell

Just as a homeowner might want to sell their house before the year’s end to assist with tax issues or avoid upcoming tax law changes, health care consumers are more likely to buy at the end of the year in order to take advantage of their insurance benefits. so that we’re a well-oiled machine during the busy season.”.

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