Remove 2012 Remove Channels Remove Research Remove Tools
article thumbnail

5 Steps for HR to Develop 2013 Sales Leaders

SBI Growth

The top fear of HR leaders for 2012 was finding or developing leaders. Our 2012 sales leader research finds it is still a big fear for 2013. A tool is available for download – a full syllabus of Sales leadership courseware. The below downloadable tool will give over 40 sales leadership skills to choose from.

article thumbnail

How Social Sellers Build Their Pipeline with LinkedIn

SBI Growth

I provide the Account Networking Tool to build a referral database around your customer. They’re missing the real value of the platform: it’s a sales tool. have held director-level or above positions (source: LinkedIn Ad Platform, 2012). For reference, our customer research shows an average 63% win rate on referrals.

LinkedIn 335
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

8 Social Media Mistakes B2B Marketers Should Avoid

Zoominfo

In fact, research shows B2B brands that connect with their buyers on an emotional level earn twice the impact over marketers who are still trying to sell business or functional value ( source ). Do some research, experiment with post frequency, and analyze your results. Posting exclusively about products. Happy Friday! Weekend plans?”

article thumbnail

Social Selling - The New Door Opener

SBI Growth

A lot was written in 2012 regarding the change in buyer behavior. Chances are you began your research online. Use the LinkedIn Grading Tool to find out. And once that brand extends across multiple social media channels, the floodgates will open. Research – Stay up on best practices to make the most of your brand.

article thumbnail

44 Important Marketing Productivity Statistics

Zoominfo

91% of the most successful users agree that marketing automation is “very important” to the overall success of their marketing across channels ( source ). billion worldwide in 2019, up from $2 billion in 2012 ( source ). 86% of marketers consider “ease of use” to be the most important factor when evaluating automation tools ( source ).

Marketing 160
article thumbnail

3 Underutilized B2B Sales Strategies in Social Media

Score More Sales

Most companies are not proactive to research what is on the horizon – they simply don’t have time or resources to do so. I take just 30 minutes going through 5 social tools every morning. Understanding: Think of research, above, for industry and competitive information. For many in B2B this means LinkedIn first and foremost.

article thumbnail

How B2B Buyers Search for Tech Solutions

Tenfold

And, according to The Digital Evolution in B2B Marketing, a 2014 research conducted by the Marketing Leadership Council of CEB (now known as Gartner) in partnership with Google, this person will not face a sales rep until 57 percent of their buyer’s journey is done. This share spans across a variety of channels.