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The Top Sales Tool for 2014

SBI Growth

As a Sales Operations leader, you have 3 major challenges heading into 2014. Understanding how your customers are evolving and determining whether your sales team is keeping pace. The Buyer Process Map (BPM) will help you tackle these challenges. This tool has been around for a few years now. Data Monitoring.

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A Sales Leader’s Blueprint for 2014

SBI Growth

Your Sales Strategy. It is one thing to have a sales strategy. You know you need to begin planning for 2014 now. VPs of Sales are asking the question “What have I done before?”. VPs of Sales are asking questions like: Is our Sales Process good enough? Are my Sales Managers good enough? This is flawed.

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Your 2014 Marketing Budget Roadmap

SBI Growth

As a marketing leader, the CEO is going to measure your 2014 success in three ways: Leads – Number of Sales Qualified Leads delivered to Sales. Opportunities – Percent contribution by Marketing to the Sales Funnel. Wins – Percent contribution by Marketing to Sales Revenue. The buyer has changed.

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CMO: Are you going to have a job in 2014

SBI Growth

You’re completing 2013 and building your marketing strategy for 2014. Maybe you are supporting sales with a CRM implementation, linking your marketing collateral into each phase. Poorly executing one of these major initiatives will cost you your job in 2014. You invest a huge amount of time and money into buyer personas.

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7 Must-Have Automated Documents for Sales Success

Learn why automating your documents is key to sales success. Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation.

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How to Build your 2014 Marketing Strategy

SBI Growth

Are you ready for 2014? To maximize your chances at a successful 2014, you need a good strategy. Additionally, there must be 100% synergy between the sales and marketing strategies. Too often, the sales and marketing leaders work in siloes. Sit down with your sales counterpart and talk through each other’s 2014 goals.

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Is Your Team Ready for 2014?

SBI Growth

Have you started thinking about 2014? Want to know what your peers are planning for in 2014? Attendees well receive an Overachievers Tool Kit. If you cannot run effective campaigns, you will be hard-pressed to generate leads for the sales force. Lead Management – Someone who form-fills isn’t a sales-ready lead.