SendBuzz
APRIL 27, 2023
Can you guess how many businesses rely on email marketing? 91 percent of US consumers still use email every day, and emails are thought to be at least three times as likely to lead to purchases than social media are, with an average order value that is 17 percent greater. What is Email Marketing?
Zoominfo
NOVEMBER 29, 2021
Picking the right marketing KPIs to monitor over time gives you a bird’s-eye view of how your program is performing and where to make improvements. KPIs should also hold each team member accountable for hitting their number and doing their part. You can monitor your email program holistically or segment by type of email.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
LeadBoxer
DECEMBER 8, 2019
If your primary marketing strategy has been to “cast a wide net”, consider only going after your white whales – your ideal accounts – instead. Known as account-based marketing (ABM), companies that treat individual prospects like an entire market can generate 208% more revenue than those who don’t according to MarketingProfs.
Pointclear
OCTOBER 6, 2015
First, here’s the question we’ve been asking our experts: According to a report by SiriusDecisions, 2015 State of Account-Based Marketing (ABM), more than 60 percent of companies plan to invest in technology for ABM to better align sales and marketing over the next twelve months. It's not a distraction.
BuzzBoard
JUNE 6, 2024
Take personalized email marketing as an example; it boasts a median ROI of 122% , over quadrupling the amount seen in other marketing formats like print, direct mail, and paid search. Today, a myriad of tools are available for digital marketing agencies to deploy these strategies for their clients.
Hubspot Sales
JULY 6, 2020
You can also use HubSpot CRM’s email marketing feature to bulk email your contacts to promote fundraising efforts or nurture relationships with donors. Notable benefits of Salsa CRM include in-depth donor profiles, donation tracking, automated direct mail creation for fundraising, and reporting capability.
Sales Hacker
DECEMBER 7, 2020
The most popular technique was the old stalwart email marketing with 50% of respondents saying this was their preferred tool. Next was good old-fashioned referrals and networking, and then the newcomer LinkedIn, both through personal accounts and using Sales Navigator.
Expert insights. Personalized for you.
52 
Let's personalize your content