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The Best Customers are Recurring Customers

SugarCRM

You have a person with a problem: your customer. Connecting those two is where the magic happens, and once that connection is made, you can rely on it to bring customers back time and time again. While there are plenty of reasons to invest in a CRM project for your company, one major impetus is to find ways to boost customer loyalty.

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Mission: Possible – Simplify Paid Search Advertising with Salesfusion

SugarCRM

Salesfusion by SugarCRM recently released Salesfusion for Google Ads, a feature that brings the combined power of AI and automation to create, launch, manage and optimize paid search campaigns. Rather than think of paid search advertising as “advertising spend,” think of it as a fundamental element of your lead generation efforts.

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A Guide to Mastering Paid Social Media Advertising

SugarCRM

Staying Top of Mind with Paid Social Media Advertising. One solution to staying current and relevant in the crowded social-sphere is paid advertising. While paid advertising is only one of many ways to rise above the social media noise, it’s one that can’t be overlooked. 8 Steps to Help You Master Paid Social Media Advertising.

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A Guide to Mastering Paid Social Media Advertising

SugarCRM

Staying Top of Mind with Paid Social Media Advertising. One solution to staying current and relevant in the crowded social-sphere is paid advertising. While paid advertising is only one of many ways to rise above the social media noise, it’s one that can’t be overlooked. 8 Steps to Help You Master Paid Social Media Advertising.

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5 Ways to Better Leverage Your CRM Data for ABM

SugarCRM

Customer Retention and Expansion. As budgets continue to be tight in 2023, it’s more important than ever to make sure current customers are at the center of the organization and well cared for. There’s a lot of rich information about current and prospective customers. Top 5 Ways to Leverage Your CRM Data for ABM.

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What Is the Real ROI of a Customer?

SugarCRM

The value of a customer is an age-old debate among company executives and changemakers, and often it narrows down to how much revenue a customer gives to the business. Your customers expect the best across every touchpoint of the buying cycle, from personalization to support channels. Think about yourself as a customer.

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What Is Geo-Mapping Software And How Can I Use it With my CRM?

SugarCRM

Your sales reps need the right tools to better plan and manage their workload. Sometimes, this can come as sales automation software, other times, like CRM tools, but regardless of the platform, they’ll need the insights a geo-mapping software can offer. Such software enhances customer interactions and drives company-wide productivity.