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8 Social Media Mistakes B2B Marketers Should Avoid

Zoominfo

93% of B2B marketers use social media, and with good reason—it works ( source ). A 2014 study revealed that the ten most socially connected brands saw 31% greater revenue growth than the least connected brands. We haven’t been shy about touting the benefits of social media in B2B sales and marketing.

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45 Top YouTube Channels for Marketing Professionals

Zoominfo

For this reason, we recently published comprehensive lists of helpful YouTube channels for recruiters and YouTube channels for sales professionals. 1. Social Triggers TV. Up first on today’s list is a channel called Social Triggers TV. Up first on today’s list is a channel called Social Triggers TV.

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45 Top YouTube Channels for Marketing Professionals

Zoominfo

Social Triggers TV Up first on today’s list is a channel called Social Triggers TV. The philosophy behind this channel reads as follows: Smart entrepreneurs who want to thrive in today’s marketplace must master the fields of psychology, marketing, and human behavior. Go check it out! Billy Gene is Marketing Inc.

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Why Is Your Business Not Attracting New Customers?

Smooth Sale

Poor Social Media Presence Poor social media presence is one of the most common problems businesses have in attracting new customers. If you have abandoned your social media or it’s inactive, people will assume your business is either out of operation or needs to improve its activities and services.

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How to Move Past Bad Press to Enjoy the Good

Smooth Sale

Transparency is Key In the age of social media, transparency is not only appreciated; we expect it. Whether that means revising a policy, making a product safer, or improving customer service, show your audience that you’re committed to change. Address the issue head-on with an honest, open statement.

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How a Multi-Channel Approach to Prospecting Influenced 73% of our Sales Pipeline

Hubspot Sales

These days, there's a lot of talk about influencing sales through social media or "social selling." It also explores how social media fits into a true multi-channel approach. But that work has paid off in terms of developing valuable content we can share with prospects and customers.

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23 Secret Tips To Boost Success

Smooth Sale

Note: Today’s guest post, 23 Secret Tips To Boost Success, is provided by Martha Neumeister , Social Media Strategist at Pipeliner CRM. Social Media Strategist, Pipeliner CRM. Martha is a social media strategist responsible for all social media platforms for Pipeliner CRM and its brands.