customer-success 
SBI Growth
FEBRUARY 16, 2024
Knowing who to hire and what sort of traits to foster across an organization’s talent can go a long way in creating value for customers and seeing the business returns of customer success.
Sales and Marketing Management
MARCH 15, 2023
Customer Success teams hold priceless information for marketing. And marketing can amplify the work of the Customer Success team. The post 5 Reasons Why the Customer Success Team Should Be Marketing’s New Bestie appeared first on Sales & Marketing Management.
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Sales and Marketing Management
JANUARY 30, 2023
Focusing on the needs of your customers as well as those of your employees will help you build strong customer relationships while ensuring your team feels empowered to drive positive change throughout the company.
SBI Growth
DECEMBER 28, 2023
Invest in creating value for your customers and your customers will become more invested in your brand in return. As a company that enjoys 97% penetration into its target market through all its various solutions, customer success and customer marketing become central to symplr’s approach to continued value creation.
Advertiser: ZoomInfo
Here’s what’s covered: How data-driven marketing drives the customer experience. The most challenging obstacles to data-driven marketing success. This eBook highlights how data-driven strategies empower marketing campaigns through personalization tactics. Understanding marketing strategy & performance.
SBI Growth
MAY 7, 2020
As a sales leader, you have most certainly heard the words “Customer Success,” especially if you are a sales leader for a subscription-based technology company. Some companies tout customer success as the critical driver of their growth. Many others, however,
Sales and Marketing Management
NOVEMBER 5, 2021
Startups need to run lean, but waiting to bring a customer success platform on board could be a costly mistake. The post When Do B2B Startups Need a Customer Success Platform? appeared first on Sales & Marketing Management.
Speaker: Skilljar Experts
Here at Skilljar, we’ve learned a thing or two about onboarding, both by crafting our own experience, and by collaborating with the best Customer Education professionals in the world. Join Skilljar's all-star team of onboarding pros for this next webinar featuring: Sara Robba, Director, Customer Success. Can't make it?
Advertiser: ZoomInfo
For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. More specifically, updated data can help organizations outline key accounts for their campaigns.
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Well, you have to meet your customers in real life. Why an integrated Sending Platform makes it easy to connect with customers. How marketing leaders are finding success with Sendoso. How do you make your brand stand out among the digital noise? So, send marketing that engages the senses.
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Happier customers. Get an in-depth look into six successful B2B marketing campaigns across a wide range of industries. What happens when strong partnerships, cross-channel strategies, and compelling content come together in a B2B marketing campaign? Higher revenue. A healthier bottom line. How to make the most of every campaign.
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Salesforce users were surveyed about the forces shaping today's workplace. Discover the results and why investments in digital transformation and automation are pushing sales teams ahead.
Advertiser: ZoomInfo
The evolution of every high-functioning, effective customer success strategy centers around three C’s: connected experiences, an engaging customer journey, and a culture built on customer-centricity. Develop an effective customer health scoring model to mitigate churn and identify opportunities across your customer base.
Speaker: Chrissy Irvine, VP Customer Success, SmashFly, and Hannah Leary, Customer Success Operations Specialist, SmashFly
Whether it’s standing in line at the grocery store or in their Customer Education program, it’s no secret that today’s customers often seek out self-service options. For recruitment marketing company, SmashFly, training related to the company’s product and industry are crucial for driving customer success and retention.
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In this guide, discover 8 use cases for how a customer data platform can tackle common challenges faced by marketing, commerce, service, and sales teams.
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