Sales and Marketing Management
JULY 10, 2017
Author: Ray Kemper, Chief Marketing Officer, Televerde Customer relationships. In fact, good customer relationships are usually the result of a good sales engagement. You’ve demonstrated your ability to provide a superior solution and value while showing you’re the right fit for the customer’s culture and needs.
SBI Growth
JANUARY 22, 2013
Few marketing teams of $100M+ companies are built for modern demand generation. B2B CMO’s are being asked to increase the impact of customer acquisition in 2013. Building World-class Lead Generation programs begins with assessing current state. This involves both demand generation best practices and Talent Management.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Zoominfo
MAY 9, 2021
Back in 2018, 90% of B2B customers reported investigating between two and seven sites before they made a purchase. And that could be why over 60% of marketers say their customer acquisition cost has increased in the past three years. Next, you can export this audience to Google Ads to run your retargeting campaign.
Zoominfo
MAY 9, 2021
Not All Web Traffic is High Quality Back in 2018, 90% of B2B customers reported investigating between two and seven sites before they made a purchase. And that could be why over 60% of marketers say their customer acquisition cost has increased in the past three years. In an ideal world, you wouldn’t. But marketers still do.
Zoominfo
JULY 12, 2022
Every demand generation team shares the same goal: to create a pipeline for sales. Sales reps can take advantage of the Google Calendar and Outlook integrations to sync their calendars in Schedule, giving prospects visibility into available dates and times. Work Smarter, Not Harder Want to capture more meetings with less effort?
Zoominfo
NOVEMBER 20, 2023
The data underlying customer outreach needs to be incredibly accurate, enriched, and deep. For marketers, generative AI can analyze complex datasets and extract insights that teams can act on to inform their marketing strategy, engage new customers, and create messaging relevant to each of their key personas.
SBI Growth
DECEMBER 17, 2012
Acquiring new customers is a marathon event made up of quarterly sprints. Strong demand generation effort is required throughout the year to maintain a steady flow of leads to the sales field. Marketing leaders are under pressure to drive new customer acquisition. Vince Koehler on Google+. Evaluate new ideas.
Expert insights. Personalized for you.
258 
Let's personalize your content