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Technographics: 6 Reasons to Use Technographic Data

Zoominfo

Both companies have access to the same demographic and firmographic prospect data—yet Company 123 also has access to technographic data. These technographics reveal the tools their prospects use, what they use them for, how long they’ve used them, and much more. Why is technographic data so important?

Data 177
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Technographics: 6 Reasons to Use Technographic Data

Zoominfo

What happens when two companies have identified the same target audience and have access to the same demographic and firmographic prospect data? The company with technographic data that is going to have the upper hand. Technographics are the essential technologies and tools organizations use to run their business.

Data 100
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The 15 best sales prospecting tools that integrate with your CRM

Nutshell

For outbound sales teams, prospecting software is essential to finding new leads and nurturing them into customers. But if you don’t have your sales prospecting tools integrated with your CRM , you’re looking at hours of hunting down contact info across multiple platforms and doing manual data entry. LEARN MORE.

CRM 91
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9 Sales Tools to Increase Productivity

InsideSales.com

Productivity tools are a great way to work smarter. In this article: Productivity Tools. There are constantly new innovations to sales tools. However, despite these innovations, there are several sales tools that are still necessary for any company hoping to increase sales. Template Emails. Screen Sharing. Social Media.

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Sales Engagement: Here’s What You Need to Know Before Buying

Zoominfo

It wasn’t long ago that sales as an industry was driven largely by volume — more leads meant more prospects, which sometimes translated into more revenue. The most successful sales teams rely on a combination of sophisticated technology and human expertise to ensure they’re selling the right product, to the right prospect, at the right time.

Scale 130
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3 Ways to Research Prospects Online to Grow Sales

Score More Sales

A big win for your sales team would be to find more prospective customers and start listening to what they are saying. There is no replacement for this, and when so much data and insight is available online, one would wonder why companies are ignoring such a gift. Read the Eloqua Grand Guide to Social Selling.

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How to Engage Prospects to Identify True Interest

SBI

Erroin: Conversica helps businesses drive revenue by finding prospects that want to do business. Conversica’s conversational AI platform engages prospects in a two way conversation to identify true interest. Execute account-based selling by remaining hyper-focused on pursuing top prospects. engage lower priority leads.