Steven Rosen
MARCH 23, 2021
The pharmaceutical industry has been far less impacted by the pandemic than most other industries. As the VP of Sales and Marketing, you will be tasked with ensuring that your team is ready and able to significantly impact sales. The post Is Your Pharmaceutical Sales Team Ready to Execute? 3 Steps to Flawless Sales Execution.
Zoominfo
MAY 19, 2020
There is a lot to unpack here, but let me start by making clear that if all cold emails were illegal, we wouldn’t be driving successful email marketing campaigns for thousands of companies worldwide. Spam” is not a legal term, and definitions vary. The requirements marketers must comply to include the following: 1. Be Yourself.
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Zoominfo
MAY 19, 2020
There is a lot to unpack here, but let me start by making clear that if all cold emails were illegal, we wouldn’t be driving successful email marketing campaigns for thousands of companies worldwide. Spam” is not a legal term, and definitions vary. GTM Plays Automated go-to-market plays that can rapidly scale your business.
Showpad
MAY 12, 2022
While marketing was creating and organizing valuable content for sales reps to use, reps were often still unaware of what resources were available and how to best use them. We’re the bridge between sales and marketing, says Rachael, “We’re there to make sure the materials are more meaningful to our end users and our salespeople.”.
Sales Training Connection
AUGUST 27, 2014
The medical device market faces transformational market challenges – decision criteria shifting from clinical to economic, decision-making moving from local hospitals to IDNs, the rise of GPOs, and the dramatic impact of new governmental regulations. A Classic – ’63 Corvette.
Hubspot Sales
NOVEMBER 29, 2021
Every company has its eyes on its bottom line and, in turn, is mindful of its profit margin — the most definitive metric of how successful your sales efforts are, relative to your expenses. Evaluate your marketing strategies and service infrastructure to see if you can improve how you attract and retain customers. Total Market: 5.05%.
No More Cold Calling
OCTOBER 13, 2016
The article included a marketing expert’s explanation for why societal changes would render the door-to-door salesman obsolete: “Advertising is producing better results than the old method of personal solicitation.”. While the benefits of inbound marketing are critical, we are also seeing periods of low buyer engagement.
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