Where to Allocate Marketing Budgets in 2023/2024
Sales Hacker
SEPTEMBER 29, 2023
For example, some marketing leaders are finding excellent budget trimming opportunities with ineffective paid media, while others whose GTM motions have a demand capture component are still seeing good returns. There is no one-size-fits-all! 3 Outbound SDR: Outbound remains effective, serving as a steady pillar of growth.
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