Build a Bold, Data Infused Sales Strategy for 2013
SBI Growth
AUGUST 15, 2012
Research the Market: Brutus starts by researching the market. He leverages 3 rd party research companies like Kennedy Research, Gartner, Forrester, and others to understand the external view of the marketplace, the competitors, and the trends. How does he do it? Perform Account Segmentation Analysis.
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