2012 Channels Customer Service Research 
Zoominfo
NOVEMBER 29, 2023
The marketplace is not just about products or services — digital platforms, social influences, company values, personalization, and authenticity all matter to younger generations. Gen Z is made up of folks born between 1997-2012 and is the largest and most diverse generation in American history.
Zoominfo
MARCH 27, 2018
A quarter of Millennials are fully engaged customers, and their engagement is highly dependent on technology ( source ). Customer service interactions over Twitter have increased 250% in the last two years ( source ). On average 29% of B2B customers are fully engaged ( source ).
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Zoominfo
FEBRUARY 25, 2018
In fact, research shows B2B brands that connect with their buyers on an emotional level earn twice the impact over marketers who are still trying to sell business or functional value ( source ). Do some research, experiment with post frequency, and analyze your results. Posting exclusively about products. Happy Friday! Weekend plans?”
SocialSellinator
AUGUST 28, 2023
Jives Media Jives Media is a digital marketing agency that specializes in services like search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, email marketing, and branding. They work with clients across various industries like software, consumer goods, food & beverage, financial services, etc.
Crunchbase
MAY 14, 2020
Founded in May 2012, G2 has raised an impressive $108 million in funding under Abel’s leadership. He’s constantly on Twitter ( @godardabel ) sharing relevant research and interesting findings related to sales, and is definitely someone to follow in order to up your sales game. Why he should be on your radar: . Max Altschuler.
Pointclear
JUNE 8, 2012
Click to start video at this point —Asked about what companies are thinking and doing about satisfying their customers in 2012, Ginger notes the combination of the current economy and customers having social media megaphones means companies can’t hide from what customers are saying anymore.
SugarCRM
APRIL 13, 2023
Between 2012 and 2019, the percentage of salespeople meeting their annual quotas fell from 63% to 57%. Deliver Personalized Experiences Generative AI can help deliver the personalization needed to elevate customer service, and nurture leads to build the depth of relationship required to close deals.
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