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Lead generation and nurturing best practices for SMBs

Act!

A lead is someone who demonstrates interest in your product by requesting details, sharing their contact information , engaging with your advertisements, or downloading a free marketing resource like an e-book or training. Your blog and social media sites like Twitter, LinkedIn, TikTok, and other platforms your target audience uses.

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The B2B Marketer’s Ultimate Guide to Reddit

Zoominfo

In a recent blog post, we offered some tips on using Reddit to conduct market research. If you’ve never considered incorporating Reddit into your marketing strategy, today’s blog post is for you. r/advertising. /r/Entrepreneur. Invest in Reddit Advertising. r/marketing. /r/advertising. r/Entrepreneur. /r/SEO.

B2B 157
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Productivity: How to Make More Time

Anthony Iannarino

You are also likely to have some sort of message service open in your browser, with your status set to available, advertising your willingness to be distracted by the rest of your organization (a sure sign of a lack of priorities). Improve Your Energy and Your Capacity for Work. Over a week, you get back seven and a half hours.

Energy 99
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Can You Use Strategies to Create a Strong and Memorable Brand?

Smooth Sale

Note: Nevilson Christian provides our guest blog, The Science of Branding: How to Create a Strong and Memorable Brand. Their unique approach to design is a delicate balancing act of respecting science and psychology and challenging the traditions of our industry. All our projects are endeavors to make life easy for businesses.

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Make Breaking Up Hard to Do

Smooth Sale

Jeb Blount provides today’s guest blog, ‘Make Breaking Up Hard to Do.’ Change is problematic because it takes energy and effort to move a stationary object. The status quo bias acts like a shield around your accounts that keeps competitors at bay. For example, Jessica is a digital advertising sales rep.

Hiring 78
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Lead Capture Pages 101: Importance, Strategies, and Software

LeadBoxer

Visitors usually land on the page after searching for business solutions or learning about your company through social media, blog posts, or search engines. That way, sales reps know exactly who to focus their energy on and who they can pass on. A lead capture page is an essential component of an inbound marketing strategy.

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Big Deals and High Heels: Why Women Are Naturals at Selling

No More Cold Calling

So we don’t have to think or act like men to become rainmakers. I challenge tired prospecting techniques like cold calling, direct-mail campaigns, and advertising—and the expectation that these activities actually attract great clients. Don’t let the corporate world gobble up all your energy and dull your creativity.