Smooth Sale

MAY 23, 2024

Our guest blog, How to market like a big business on a small budget, offers some practical, budget-friendly tips for giving your small business the swagger of a big player. Blogging regularly keeps readers interested and involved. Fear not if your budget reads more like a grocery list than a corporate expense report!

Marketing 113

Marketing Social Media How To Small Business 113

Sales and Marketing Management

FEBRUARY 24, 2021

Content marketing generates more than 3x the leads as advertising and costs 62% less. As a small businessperson, this means you can dramatically increase the eyes on your brand without having to spend millions on traditional advertising campaigns. Have a Content Marketing Strategy. Informational. SEO-friendly.

Top of Funnel 301

Top of Funnel Social Media Google Analytics Scale 301

BuzzBoard

MAY 29, 2024

Conquering the SMB Market: How Generative AI Software Can Supercharge Your Digital Agency’s Sales There’s no denying AI is transforming the sales technology landscape, with an influx of sophisticated tools for CRMs, marketing automation, forecasting, and more. Well, AI Sales Tools Are Evolving.

Paid Content 52

Paid Content Small Business Small Business Software 52

Zoominfo

JUNE 20, 2018

The problem is, with so many technologies crowding the market, companies struggle to determine which tools are the best fit. What’s more, only 9% have and use the tools they need ( source ). Think B2B data companies, corporate contact database services, sales prospecting tools, data maintenance services, and much more.

Marketing 170

Marketing Social Media Advertising Advertising 170

Sales and Marketing Management

MAY 23, 2018

But you need to choose the right influencer for you, so do your research, ask for their media kit and decide if it will be cost effective for you. Remember new regulations means sponsored posts and advertisements must be listed as so in some way. Social media is such an important tool for businesses today.

Social Media 233

Social Media Channels Media Advertising 233

SalesFuel

APRIL 19, 2024

According to a report by iab , 95% of data/advertising decision makers expect continued legislation and signal loss. According to a previous SalesFuel blog based on data from Content Marketing Institute, AI can help with: Brainstorming new topics for content creation Researching headlines, keywords, etc.

Objections 52

Objections Data Ideal Customer Profile Marketing 52

Smooth Sale

JUNE 6, 2024

Our guest blog, How can students begin their ideal careers in college?’ Starting a tutoring service can be straightforward; advertise your skills through campus bulletins, social media platforms, or university forums. Research what others charge for their services and what they include. What’s Your Fee?

Networking 113

Networking Film Hiring Media 113

Zoominfo

JUNE 25, 2018

Brands that market directly to consumers recognize YouTube as a powerful tool. Today’s blog post offers an in-depth guide to YouTube success for B2B marketers. Much like a blog post, a vlog can educate your audience on a specific topic in a casual, conversational tone. Explore YouTube advertising. We say yes!

B2B 217

B2B Marketing Lead Rank Lead Scoring 217

Smooth Sale

AUGUST 30, 2023

Our guest blog offers insights regarding the power of promotional materials. Promotional items can also be practical tools for word-of-mouth advertising. With the help of digital marketing tools like email newsletters and webinars, you may reach a larger audience and give potential clients helpful information.

Promotion 101

Promotion Apparel Demographics Webinar Metrics 101

Smooth Sale

MARCH 9, 2024

When a business is at the top of search results, people trust it more, and as a bonus, SEO is cheaper than other types of advertising. Accordingly, our collaborative blog outlines what you need to know about SEO. __ Need to Know About SEO What is Search Engine Optimization? Do you sell women’s clubbing clothes?

Paid Content 101

Paid Content Outsourcing Services Lead Rank Lead Scoring 101

Zoominfo

JANUARY 11, 2021

And marketers need to understand pain points so that they can effectively advertise and create content around their solution in a way that will appeal to and entice potential customers. By identifying this pain point, ZoomInfo was able to provide them with accurate prospecting data as well as a powerful suite of search and target tools.

B2B 277

B2B Intent Signal Customer How To 277

BuzzBoard

JANUARY 24, 2024

This blog is about the actionable strategies that will help sales professionals personalize sales dialogues and influence marketing approaches. Sharing a few impactful strategies: In-Depth Research: Conduct thorough research on the small business , its industry, competitors, and current digital marketing efforts.

Small Business 52

Small Business Small Business Ideal Customer Profile Campaigns 52

Zoominfo

JANUARY 11, 2021

And marketers need to understand pain points so that they can effectively advertise and create content around their solution in a way that will appeal to and entice potential customers. By identifying this pain point, ZoomInfo was able to provide them with accurate prospecting data as well as a powerful suite of search and target tools.

B2B 246

B2B Intent Signal Customer How To 246

Smooth Sale

JANUARY 6, 2023

Our collaborative blog shares how to unleash hidden profits for your small business through Amazon. It will be beneficial to research how other companies price items similar to yours to get a good idea of where to set your prices. You can also use this amazon repricer tool to help you stay competitive with your price.

Small Business 78

Small Business Small Business Outsourcing Services Hiring 78

Smooth Sale

NOVEMBER 28, 2023

Photo by Geralt via Pixabay Attract the Right Job Or Clientele: Commerce APIs Are Transforming The Way We Shop Our guest blog, Commerce APIs Are Transforming the Way We Shop, is provided by Diya Bag, a Senior Content Writer at commercetools. APIs can connect internal tools used for financial management, data analysis, or business planning.

Discount 110

Discount Lead Rank Promotion Hiring 110

Smooth Sale

JANUARY 6, 2022

Attract The Right Job Or Clientele: Note: Ivan Serrano provides today’s guest Blog, ‘Increase your sales via social media.’ Invest in Social Media advertising. While social media is free, investing in social media advertising is a great way to build a more significant following and customer base.

Social Media 78

Social Media Media Hiring Advertising 78

Act!

JANUARY 10, 2024

A lead is someone who demonstrates interest in your product by requesting details, sharing their contact information , engaging with your advertisements, or downloading a free marketing resource like an e-book or training. Your blog and social media sites like Twitter, LinkedIn, TikTok, and other platforms your target audience uses.

Lead Generation 52

Lead Generation Lead Rank Lead Scoring Top of Funnel 52

Zoominfo

APRIL 30, 2018

And, with tools like Google Analytics being completely free – you really have no excuse not to give it a try! Today’s blog post will show you how to use web analytics to improve your recruiting strategy. Paid advertising. Example: A fictional HR company advertises their jobs across all of the aforementioned channels.

Analytics 208

Analytics Google Analytics Social Media Channels 208

Sales and Marketing Management

MAY 31, 2018

In fact, up to 85 percent of millennials use their smartphone to research and shop for products and services online. So, a potential buyer might see a Facebook post about your latest earrings collection while in line to get his latte, do some research during his commute to work, and purchase a pair by the time he got to his office.

Paid Content 185

Paid Content Small Business Small Business Marketing 185

Zoominfo

NOVEMBER 20, 2018

In a prospect’s path to become a customer, they often engage in a number of digital touchpoints—social media posts, paid advertisements, email promotions, blog posts, webinars, and eBooks to name a few. Example: A prospect sees a paid Facebook advertisement for a recent blog post about essential tools for modern sales reps.

Lead Rank 236

Lead Rank B2B Top of Funnel Marketing 236

BuzzBoard

JANUARY 25, 2024

This blog is about some highly effective strategies for identifying and evaluating small and local businesses that are the perfect fit for your products and services. Social media platforms serve as powerful tools for brand exposure, customer engagement, and lead generation.

Social Media 52

Social Media Small Business Small Business Media 52

Zoominfo

MAY 3, 2020

In a prospect’s path to become a customer, they often engage in numerous digital touchpoints—social media posts, paid advertisements, email promotions, blog posts, webinars, and eBooks to name a few. Example: A prospect sees a paid Facebook advertisement for a recent blog post about essential tools for modern sales reps.

Paid Content 130

Paid Content B2B Lead Rank Top of Funnel 130

Score More Sales

MARCH 18, 2014

[First, a hat update: Many readers know that I shaved my head to help raise money for cancer research, and now I''m collecting hats a) to keep my own head warm here in chilly New Hampshire and b) to donate them all to the Dana Farber Young Women with Cancer program. The big change now is the tools and technology. Expand Your Pipeline.

Trade Show 250

Trade Show Ideal Customer Profile Lead Rank Lead Scoring 250

Zoominfo

OCTOBER 20, 2021

If you have yet to use YouTube in your professional life, this blog post is for you. RecruitingBlogs The Recruiting Blogs YouTube Channel offers a comprehensive library of content including relevant news, tools, webinars, and conversations from the RecruitingDaily and RecruitingBlogs team. Watch here 2. Watch here 10.

Channels 100

Channels Hiring Scale Video 100

Smooth Sale

DECEMBER 9, 2022

Our collaborative blog post will discuss how you can use marketing to upgrade your business and will cover related topics, including branding, advertising, and public relations. 2) Advertising: Advertising is a cost-effective way of marketing that allows you to reach large numbers of potential customers quickly and efficiently.

Paid Content 78

Paid Content Marketing Hiring Loyalty 78

Zoominfo

AUGUST 9, 2018

According to research by Adobe Digital Insights (ADI), the impact of automation and robots are top-of-mind, but, contrary to popular belief, most people are talking about how robots are helping them do their work, rather than taking away jobs. Companies that published 16+ blog posts per month got almost 3.5X It’s expected to reach $6.5

Marketing 160

Marketing Lead Rank Lead Scoring Outbound 160

Smooth Sale

FEBRUARY 4, 2023

Our collaborative blog asks, Do you want to launch an Amazon FBA business? Amazon provides its sellers with a plethora of tools and instructions to assist them in constructing and growing a profitable business. Include your competitors in the analysis upon doing market research. Are you prepared to do so?

Lead Rank 78

Lead Rank Ideal Customer Profile Hiring Lead Scoring 78

Zoominfo

APRIL 9, 2019

Brands that market directly to consumers recognize YouTube as a powerful tool. Today’s blog post offers an in-depth guide to YouTube success for B2B marketers. Much like a blog post, a vlog can educate your audience on a specific topic in a casual, conversational tone. Explore YouTube advertising. We say yes!

B2B 100

B2B Marketing Lead Rank Lead Scoring 100

Nutshell

AUGUST 12, 2020

Google Ads are among the most popular forms of digital advertising. For example, if a PPC ad for a particular keyword is generating a high CTR, then that could signify an opportunity to update the meta description of a blog post targeting the same keyword. Research Competitor Strategies. The crossover of the efforts is immense.

Google 77

Google Cost Per Click Cost per Acquisition Lead Rank 77

The Digital Sales Institute

JUNE 30, 2022

Lead gen media software is now an important tool in digital selling, Lead generation tools don’t only gather and generate leads. Let’s explore the world of lead-generating software and tools and discover how to utilize them to enhance your lead generation campaign. What makes a lead generation tool effective?

Lead Gen 52

Lead Gen Lead Rank Lead Scoring Media 52

Zoominfo

DECEMBER 5, 2018

In a recent blog post, we offered some tips on using Reddit to conduct market research. If you’ve never considered incorporating Reddit into your marketing strategy, today’s blog post is for you. r/advertising. /r/Entrepreneur. Invest in Reddit Advertising. r/marketing. /r/advertising. r/Entrepreneur. /r/SEO.

B2B 157

B2B Advertising Advertising Promotion 157

Zoominfo

OCTOBER 31, 2018

However, in a world where 72% of B2B buyers look to industry peers to research purchase decisions ( source ), it’s a mistake to ignore influencer marketing as a viable tactic. Specifically, by asking for contributions to their blog. Another example comes from Point Blank SEO, a link building blog run by author, Jon Cooper.

Influencer 153

Influencer Marketing Hubspot B2B 153

Partners in Excellence

FEBRUARY 2, 2023

It seems AI and tools like ChatGPT are the answer for virtually every sales activity. It can generate endless amounts of well written content for email campaigns, blogs, and so forth. And since these tools can do these quickly, we can dramatically ramp up the volumes of communications across every channel. I asked her.

Lead Rank 108

Lead Rank Advertising Advertising Intent 108

No More Cold Calling

JUNE 28, 2012

I invited Todd to contribute his perspective in this guest blog: “When’s the last time you were sitting around, just wishing a sales rep you didn’t know would call, email, or drop by? There’s plenty of research to support the opinion that cold calling is dead. Can’t remember? Neither can I. Network through social media.

Social Media 267

Social Media InsideView Cold Calling Customer 267

BuzzBoard

FEBRUARY 23, 2024

By conducting thorough research into your client’s market, business model, customers, and competitors, you can create digital marketing plans that resonate with their specific needs and yield tangible results. A successful strategy involves using geo-targeted advertising and local SEO.

Small Business 52

Small Business Small Business Advertising Advertising 52

MTD Sales Training

DECEMBER 4, 2017

Many people are under the impression that LinkedIn is generally only used as a recruitment tool, as it is very common to find job advertisements posted all over the site, and obviously LinkedIn’s main function is to provide each member with a professional (and searchable) profile. Research Potential Contacts And Leads.

LinkedIn 154

LinkedIn Prospecting Ideal Customer Profile Decision Maker 154

SBI Growth

OCTOBER 5, 2013

Sign up here for SBI’s 7 th Annual Research Project. By signing up, you will get a copy of our Marketing Spend Assessment tool and Best Practice. There are way too many budgets that include bloated dollars for things like trade shows, promotion, sponsorships and advertising. Those that miss critical spend categories altogether.

Outsourcing Services 293

Outsourcing Services Top of Funnel Sales Qualified Lead Trade Show 293