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Upcoming Webinar, PROVE IT: Testimonials that Sell

Jeffrey Gitomer

In this brand new webinar you’ll learn: How to create powerful testimonials. Here’s where I practice what I preach: “The webinar on breaking down barriers was the best one yet! “I’m finding the webinars very informative. This is not just a new era of marketing and sales but a golden era for advertising.”

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How to Create a Targeted B2B Customer Profile

Zoominfo

Creating customer profiles for these prospects is crucial for your marketing campaigns—and in the end, your sales. Focusing on segmented groups of potential customers not only saves time and resources, but the marketing campaign as a whole. What is a Customer Profile? The Benefits of Creating Customer Profiles.

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How to Create a Targeted B2B Customer Profile

Zoominfo

Creating customer profiles for these prospects is crucial for your marketing campaigns—and in the end, your sales. Focusing on segmented groups of potential customers not only saves time and resources but the marketing campaign as a whole. What is a Customer Profile? How do they compare to buyer personas?

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How Apptivo Maps Your Entire Customer Journey

Apptivo

For every company, the employees and the people need to connect with the customers. The company needs to know customers on a personal level and understand their needs and provide solutions. It helps in telling the course of a customer. Understanding your customers. Stages in a customer journey.

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Why the Skepticism? Understanding Small Business Owners’ Concerns About Digital Marketing

BuzzBoard

This skepticism often stems from the perceived steep learning curve of digital marketing, as well as the challenge of establishing trust with customers online. Furthermore, small businesses rely heavily on personal interactions and trust building with their customers.

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How Does Generative AI Enable Hyper-Personalization?

BuzzBoard

Unlike traditional personalization tactics, which may include basic customer data such as a name or company, hyper-personalization goes further. It utilizes artificial intelligence (AI) and real-time data to deliver more relevant content, product, or service information to each user. Next, is understanding and leveraging Generative AI.

Scale 52
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Lead Capture Pages 101: Importance, Strategies, and Software

LeadBoxer

Source A lead capture page attracts potential customers by offering a free resource, such as a white paper, report, or trial of a product. It touches almost every aspect of the customer journey, from letting you build lead capture pages to scoring and prioritizing leads for your sales team. per user per month.