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The Straight-Forward Guide to Target Markets

Hubspot Sales

But how do you find a target market and what exactly is it anyway? What Is a Target Market? A target market is a group of customers for which your products and services are aimed. Picking the right target market can tell you a great deal about your business. Target Market Examples. Atlassian target market.

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5 Ways to Improve Customer Retention With Storytelling

Zoominfo

Every day, your customers are bombarded with corporate promotions and marketing messages, from both familiar and unfamiliar brands. Example: Pretend your company sells gym apparel— which means you have a lot of competitors. This statement pops up during every conversation about customer retention for one simple reason— it’s true.

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Craft a Positioning Statement With This Template & Examples

Hubspot Sales

But how can you ensure your marketing efforts are aligned with the brand? Its purpose is to be a guide for evaluating whether decisions about strategy, marketing campaigns, product design, etc. It's meant to be used as an internal tool to align marketing efforts with the brand and value proposition.

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3 Not-So-Obvious Shifts You MUST Make to Sell in Uncertain Times

Sales Hacker

When the market is on an upswing, our customers and prospects may be focused on a whole host of things. We’re all human beings experiencing the same things in our personal lives — but these are the exact same priorities our prospects and customers are experiencing. Here goes… my three tips for selling in uncertain times. Keep selling!

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The Sales Cadence That Landed Me Meetings With the 11 Biggest ECommerce Companies in the World

Hubspot Sales

market, specifically with the top 200 fashion and apparel brands and retailers in the region. To succeed in this market, I would need to essentially grow my network from scratch. Despite my lack of initial contacts, I grew my network to over 300 connections, many of which were major players in eCommerce and apparel in the U.K.,

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Culture vs. Quota: How the ‘Great Resignation’ is Changing Sales

Zoominfo

The apparel retail sector, for example, suffered employee attrition rates of almost 20%, along with fast-food and specialty retail (11%), casual restaurants (10%), and general and grocery retail (9%). This suggests that many workers are keenly aware of and capitalizing upon their newfound power in today’s candidate-driven labor market.

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A Guide to Latent Semantic Indexing and LSI Keywords

Zoominfo

Check out our guide to content marketing to learn more about creating better content. Your blog post, on the other hand, contains more context—and following both the LSI keywords and the links included in the post, Google can safely make the assumption that the blog post belongs to a website selling outdoor apparel and equipment.

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