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How Sales and Marketing Can Collaborate (+Expert Tips)

Hubspot Sales

In this article, we discuss how sales and marketing collaboration makes a difference and provide tips and tools for making this collaboration more efficient. It offers a comprehensive set of inbound marketing tools, including email automation, SEO tools, and social media management tools. per user/month if billed annually.

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Business Reviews: How to Get Customers and Manage Your Online Reputation

Pipeliner

It doesn’t matter whether you have an online business or an offline enterprise. Customer reviews are the social proof that what you are offering will work. So, every enterprise should strive to get reviews, whether it is a large or small business. Ask for Google reviews on social media. Take for instance a hotel.

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Three High-Impact Benefits of Email Marketing

Zoominfo

That statistic alone offers an incentive for brands to take a closer look at their email marketing strategy and to maximize return. You can integrate email into your social media strategy, automate it to run at specific times in the customer life cycle, and use it to collect important data.

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Top 7 Cross Promotion Ideas Every Business Should Consider

Pipeliner

But, the idea is gaining a lot more traction today thanks to social media and digital marketing mediums making themselves available. Today, you can also use social media to amplify your affiliate reach exponentially. Make note of the kind of articles the website likes to publish, as well as what voice and tone they use.

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Social Selling: What the Sales Pros Do Differently

No More Cold Calling

What makes the most influential sellers so successful on social media? Any sales professional who says it’s easy to keep up communication on social networks is either lying or doing it incorrectly. Done right, social selling is a time-consuming task that requires thought and focused effort. The answer was unexpected.

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5 Motivational Sales Stories to Read for Inspiration

Xactly

For the days that are more the latter than the former, we’ve put together a list of a handful of motivational sales success stories to bring you some inspiration, along with a list of additional motivational sales articles at the end. The Incentive of Getting Fired. Broke to Billionaire. According to an insightful Yahoo!

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8 Better Ways to Re-Engage Cold Prospects

The Spiff Blog

80% of business decision-makers prefer to get information from articles rather than an advertisement ( source ). Send a cold prospect a recent article, case study, infographic, eBook, or podcast episode that either speaks to the pain points you’ve identified or simply contains timely, useful information.