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Why Do You Need a CRM Strategy and How Do You Create One?

Pipeline

What does it take to achieve strong and consistent returns from your sales CRM tool? From our sales experts’ experience, adjusting sales approaches as you go won’t give you the best ROI for your efforts. You will easily get lost or distracted, moving away from your sales targets. Let’s get right in!

CRM 52
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7 Ways to Align Marketing and Sales Teams

Zoominfo

The disconnect between marketing and sales is an age-old story. Research shows that 90 percent of sales and marketing professionals believe their strategy, processes, content, and culture are not aligned. This has major consequences for both the marketing team and their sales counterparts. “If Let’s dive in.

Lead Rank 130
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How to Conduct a Win/Loss Analysis in B2B Sales

Zoominfo

A win/loss analysis is the process of studying past business deals in order to generate valuable insights about your company’s selling practices. The insights garnered from this type of analysis can be instrumental in growing your business and increasing revenue. Step 1: Decide who will conduct your interviews.

Analysis 223
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7 Ways to Improve Your Lead Management Process

Zoominfo

The importance of lead generation is ingrained in the mind of every modern marketer— the more high-quality leads you bring in, the better. Fortunately, we’re here to help. Whether you’re new to lead management, or you’re looking for some tips to fine-tune your lead management process, today’s blog post is for you.

Lead Rank 172
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#ChatZoomInfo: 2019 ZoomInfo Twitter Chat Schedule

Zoominfo

Discussions will dive into topics related to sales, marketing, recruiting, business growth, and of course, data. These one hour sessions will consist of five questions— tweeted by the ZoomInfo Twitter account (@zoominfo). Each chat will be moderated by a different member of the ZoomInfo team. B2B Sales and Marketing Alignment.

Twitter 157
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The Whole Truth - Why CEOs Need to Know What Makes Sales and Marketing Click

Pointclear

Understanding the CEO’s role in eliminating wasted marketing spend and increasing sales results—the final of a multi-part blog series. Many challenges facing Sales and Marketing have been around since the beginning of time. Experience has taught me that only 5% to 15% of inquiries are ready to speak to Sales.

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7 Ways to Improve Your Lead Management Process

Zoominfo

The importance of lead generation is ingrained in the mind of every modern marketer— the more high-quality leads you bring in, the better. Fortunately, we’re here to help. Whether you’re new to lead management, or you’re looking for some tips to fine-tune your lead management process, today’s blog post is for you.

Lead Rank 100