Remove Buyer Remove Marketing Remove Sales Remove Webinar
article thumbnail

8 Simple Steps to Prep Your Webinar Funnel for Sales

Zoominfo

Are you thinking about increasing sales with a webinar? Start with your webinar funnel. What Is a Webinar Funnel? A webinar funnel works a lot like a sales funnel or marketing funnel. The goal is to attract prospects to your brand and convert them to customers — by hosting a webinar.

article thumbnail

The Sales Metrics That Every Manager Should Be Tracking

Sales and Marketing Management

Sales trainer Amy Franko shares highlights from a webinar she presented recently for SMM Connect on the most important metrics for sales managers to monitor. She talks about how she goes to market and how companies can be smarter buyers of sales training.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Janek’s Nick Kane Hosts Business Development Webinar

Janek Performance Group

It allows sales organizations to outpace the competition, boost new business, and grow existing accounts. It is also instrumental in helping sellers hit quota and achieve better sales results. Today, the changing sales environment presents many challenges in how organizations develop new business.

article thumbnail

The Pros and Cons of BDRs in B2B Sales and Marketing

Janek Performance Group

In B2B sales and marketing, companies employ various strategies to drive growth and expand their client base. Our recent webinar Turbocharging Business Development Strategies noted the importance of BDRs. 76% percent of BDRs report to sales over marketing. 76% percent of BDRs report to sales over marketing.

article thumbnail

Virtual Sales Coaching 2.0: How Time-Shifted Video and AI are Changing the Game

Speaker: Jonathan Carlson, Senior Director of Marketing, and Jake Miller, Senior Product Marketing Manager at Allego

Many sales leaders are struggling to adapt their coaching programs in a virtual-first environment—and falling short on coaching means falling short of revenue targets. In fact, 62% of sales professionals say they’ve lost a sale because they couldn’t meet face-to-face with a buyer. But it doesn’t have to be this way.

article thumbnail

10 Webinar Metrics to Measure Success

Zoominfo

B2B marketers have embraced many new strategies to cut through the influx of content in our increasingly digital landscape. Yet, many tried-and-true marketing strategies continue to generate results. Among such strategies, webinars come out on top. But marketers often struggle to quantify the success of B2B webinars.

article thumbnail

The Objective Seller #webinar

The Pipeline

Yesterday on this blog, I wrote about sellers who drive commerce for their buyers have greater success than those who just drive sales. As it happens, rather than having to do a post about that, this coming Thursday, July 17th, I will be delivering a webinar along with the good folks at DiscoverOrg , addressing that specific process.

article thumbnail

How to Improve Demand Generation with Empathy

Speaker: Brian Carroll, CEO & Founder of markempa

The highest priority for B2B marketers is effective demand generation (increasing lead quality and quantity). But connecting with and converting buyers has never been more challenging. B2B sales are way more emotional than B2C because people’s careers are on the line.

article thumbnail

New Ways to Reach, Influence, and Close More Deals with Intent Data

Speaker: Ardath Albee, B2B Marketing Strategist and CEO of Marketing Interactions

Most buyers today spend approximately two-thirds of their journey digitally and anonymously before contacting vendors directly. Intent data can help B2B marketers reach active buyers earlier, influence their journey, and close more deals. However, not all intent data is created equal.

article thumbnail

A Pragmatic Guide to ABM Success

Speaker: Howard J. Sewell, President of Spear Marketing Group

Your Exclusive Step-by-Step Guide to the Opportunity-Based Marketing (OBM) Framework That Will Enhance the ABM Strategies Used by Your Marketing and Sales Teams. In this exclusive webinar, you’ll hear B2B expert Howard J. What criteria should influence the choice of tactics and KPIs?

article thumbnail

How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. and get a practical roadmap for effectively leveraging intent data once you receive it.