Sales and Marketing Management
JUNE 29, 2020
Author: Paul Nolan According to an April survey by the Incentive Research Foundation, the top concern about participating in work or reward-related travel was the threat of an epidemic/pandemic at 33%, followed closely by severe weather at 29%. Incentives interrupted. This begs the question, what’s up with the weather scaredy-cats ?
Sales and Marketing Management
JUNE 29, 2020
McKinsey & Company offers these steps for B2B sellers to pivot effectively. Optimize your e-commerce channel to give buyers ease and convenience, and make sure all your sales channels are integrated and incented to collaborate with each other. Firing up the revenue engine post-crisis. speed, transparency and expertise?–?from
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Janek Performance Group
OCTOBER 18, 2021
In football, winning the fourth quarter is pivotal. With time running down, teams with leads may play it safe and engineer long, slow drives that eat clock. In the fourth quarter, both sellers and buyers have additional incentive to get deals done. Incentivize. However, with the game on the line, buyers want to buy.
Sales and Marketing Management
OCTOBER 15, 2020
Use of digital gift cards in the incentive division of Blackhawk Network, a leading gift card provider, is up 200% in 2020, according to Blackhawk’s Vice President of Marketing Theresa McEndree. Companies are also using Tango cards as incentives to complete training. We’re pretty well-known for getting the people the pizza they want.”.
Zoominfo
JULY 25, 2023
And since nearly 70% of people find brand content via search engines, the best tool for content marketing that can reach a mass audience is a search engine optimization (SEO) platform. But the long-running effects of digital disruption, coupled with the sudden shock of COVID-driven remote work, have changed the game.
The Spiff Blog
MARCH 2, 2023
Tomas Carchio, Solutions Engineer Tomas is 28 years old and has lived his entire life in Buenos Aires, Argentina. With a background as a software engineer and a career in customer success, she is excited for her future at Spiff as a Technical Customer Success Manager. Professionally, Sherill has a passion for tech and helping people.
BuzzBoard
FEBRUARY 8, 2024
Another effective strategy is offering incentives. They lend credibility, foster trust, and often play a pivotal role in persuading prospective customers. This tactic doesn’t just improve the credibility of clients’ websites; it also enhances their performance in search engine rankings.
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