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Taking the Lead: Why Q4 Is the Time for Small Businesses to Get Aggressive

Sales and Marketing Management

Sales and marketing teams have been slashed, and pipelines are running dry. The impact of these changes is highlighted in the marketing segment. The CMO Survey for June 2020 observed that 9% of marketing jobs have been lost due to the ongoing crisis. This proactive mentality is essential going forward. in the next year.

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The Promotion Gap for Women in 2020: Yes, It Still Exists.

Zoominfo

To understand how COVID-19 impacts women in industries ranging from retail to healthcare check out Women on the frontlines of the pandemic ]. For example, in nonprofits & organizations women make up 56% of the workforce and 41% of CEOs are female. This data was pulled in January 2020. percent compared with 8.4%

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The Promotion Gap for Women: Yes, It Still Exists

Zoominfo

To understand how COVID-19 impacted women in industries ranging from retail to healthcare check out, Women on the frontlines of the pandemic. For example, in nonprofit organizations women make up 56% of the workforce and 41% of the CEOs, while in the insurance industry, women make up 55% of the workforce but only 15% of CEOs are female.

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Culture vs. Quota: How the ‘Great Resignation’ is Changing Sales

Zoominfo

The apparel retail sector, for example, suffered employee attrition rates of almost 20%, along with fast-food and specialty retail (11%), casual restaurants (10%), and general and grocery retail (9%). Like their counterparts in sales, advertising and marketing professionals also routinely experience toxicity in the workplace.

Quota 100
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Authenticity vs. The Algorithm: Why Money Can’t Buy Customers

Smooth Sale

Kyle Austin is founder and Managing Partner at Beantown Media Ventures , a digital marketing agency that has helped hundreds of high-growth companies drive inbound leads and build valuations. Throughout his career, he’s created, executed, and managed successful marketing communications campaigns for startups to Fortune 500 companies.

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The Crunchbase 2023 Influential Women in Sales List

Crunchbase

Angeley Mullins Chief Marketing Officer and Chief Growth Officer, Latana Brand Tracking Angeley Mullins began her sales career in the finance industry and then moved into leading commercial teams for technology companies across various international markets. In this role, she advises and accelerates go-to-market and U.S.

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Episode #097: Psychological Ownership in Sales with Colleen Kirk

Jeff Shore

Specific areas of interest include: exploring how and when consumers’ feelings of ownership lead to territorial responses; understanding how consumers come to feel a sense of ownership of intangible digital technologies and its implications for marketers; narcissism in consumer behavior; and nonconscious processing and investor behavior.

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