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Video: The Future of Sales and Marketing

Sales and Marketing Management

Author: Sean Gordon The rollercoaster of the past year has forced companies to drastically alter their operations, all with their employees, customers and prospects in mind. One of these shifts is an extreme consumer focus on video. Personalized Video Will Replace Event Prospecting. That’s where video emails come in. .

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How to Use Video Prospecting to Get More Leads

Sales and Marketing Management

Video prospecting helps increase your chances of getting leads, generating conversions and contributing to your company’s bottom line. Here are some tips for strong video prospecting. The post How to Use Video Prospecting to Get More Leads appeared first on Sales & Marketing Management.

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Why Sales Teams Need to Use Video

Sales and Marketing Management

Salespeople are increasingly leveraging video to prospect, as well as communicate their value messages. There is no greater opportunity than video. The post Why Sales Teams Need to Use Video appeared first on Sales & Marketing Management.

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Maximizing Sales with Intent Data and Storytelling (video)

Pipeliner

In a recent episode, I talked with Zack, a seasoned marketing consultant and the brain behind Think Alike Media. He shared innovative ways that intent data and storytelling can revolutionize sales outreach. This method isn’t about pushing sales; it’s about understanding potential clients’ needs and building trust.

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How to Use Video Throughout the Buyer's Journey

Speaker: Zach Basner, Director of Video Training and Strategy, IMPACT

Forrester Research Group reports that on average 70% of a buyer’s purchasing decision is made before engaging with a sales team. For many of us, that means we must become great educators and provide the best answers for our prospects at every stage of their journey. You’ll learn: How to get started with your video marketing strategy.

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5 Ways Sales Professionals Can Leverage Async Video to Crush Quota, According to Loom's VP of Revenue

Hubspot Sales

For the last six years, I’ve been an avid user and champion of using async video in my day-to-day as a seller — well before joining Loom to lead its Sales and Customer Success teams. I’ve seen the benefit of async video messages to close deals and build prospect relationships as both a quota-carrying seller and a sales team leader.

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Dear Vice President of Prospecting

The Pipeline

There is always a lot of talk about Sales and Marketing , alignment, misalignment an more. Given that one attracts, and the other converts opportunities to sales, who is responsible for converting leads to opportunities. It’s gotta be the Vice President of Prospecting. But how many companies have a VP Prospecting.