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Why telling a story can help you close more sales

Selling Essentials RapidLearning Center

Then the researchers used a series of questions to measure, first, the degree to which the audience was “transported” – mentally drawn in – by the stories, and second, how much the stories influenced their beliefs. Zak ran a series of experiments where participants watched two kinds of video clips. The son, we learn, is seriously ill.

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How Business Search Behavior has Shifted During the Coronavirus

Zoominfo

Risk Management with Vendors The same study from the Institute of Supply Chain Management found nearly 16% of respondents already had changed revenue projections because of the aforementioned logistics issues. Related Coronavirus Posts: Working-from-Home Tips for Sales & Marketing Zoom Becomes Video Conferencing Leader During COVID-19.

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Are You Current On AI Transformation Fundamentals in Business Strategy?

Smooth Sale

For the skeptics, consider how far society has come from transportation, initially being horse and buggy, to Model T cars, sports-oriented models, and now electric vehicles. ’ Formal studies in school are only the beginning. Vunela Provides a unique opportunity to view Videos and read articles by World Leaders.

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The B2B Marketer’s Guide to Virtual Reality

Zoominfo

Through the use of a virtual reality headset or other equipment, users are transported into a simulated world they can control and interact with. But, studies show that 50% of B2B buyers are more likely to make a purchase if they connect emotionally to the brand ( source ). Emotional engagement. Training and tutorials. Virtual stores.

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The Importance of Branding in Today's B2B Customer Acquisition

SBI Growth

You can read more about the specific SAP branding efforts through a Columbia Business School case study. Greg built a powerhouse brand by transforming ‘Yellow Freight’ to ‘Yellow Transportation’, a highly preferred brand. My agency team proposed an E-Detail approach where dentists were educated through online videos.

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Going International in Times of Crisis: Good Move, or Too Risky for Established Companies?

Sales Hacker

Anything from a cloud warehouse or transportation management tool to traditional ERPs and digital document capture may make it easier for you to meet regulatory requirements in new markets. According to one study on such expansion during COVID-19, most businesses maintained their pre-crisis planning or delayed efforts by less than one year.

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How to use sales enablement and readiness tools for an effective SKO

BrainShark

They work offline (because everyone has experienced those conference centers with shoddy WiFi) and are a great vehicle for engaging, multimedia presentations that have slides, built-in audio, video clips, and more. Brainshark Presentations for SKO Follow Up and Post-Work. Brainshark Coaching. Scorecards for SKO Follow Up and Post-Work.