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Want Better Lead Generation? Get Marketing & Sales in Line

DiscoverOrg Sales

I’ve been involved in sales enablement and lead generation since the term was just getting popularized in the B2B tech sector around 2006. In a recent example, a client of ours in the cyber security space wanted to drive more conversations for sales, efficiently. This can be accomplished through programs such as email lead nurturing.

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Unique Selling Proposition: What It Is & How to Develop a Great One

Hubspot Sales

A unique selling proposition, or USP, is a tool used by salespeople to communicate the key factors that separate your product from the competition. In sales, a USP should be used as a verbal tool -- the unique selling proposition is best used in conversation with a prospect. What is a unique selling proposition (USP)?

Hiring 125
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A 2026 excursion to the future of sales training

Sales Training Connection

Sales Training – 2026. As a way of exploring the future of sales training, let’s time travel to the year 2026 and examine the major trends of the day. A number of the authors writing back in 2016 suggested that sales training was at an inflection point. Let’s tune in and listen to what Dr. Beckett has to say.

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Spaced Reinforcements: Helping Sales Readiness and Enablement Win the Battle Against the Forgetting Curve

Mindtickle

Even more recent research like the 2006 report Spacing Learning Events Over Time: What the Research Says by Will Thalheimer indicates that “spacing is particularly beneficial if long-term retention is the goal.” MindTickle’s Spaced Reinforcements has emerged as a critical capability to overcome this dilemma.

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The Ultimate List of YouTube Channels for Sales Professionals

Zoominfo

In 2006 Jeb founded Sales Gravy, the most visited sales employment and career search website on the internet. Sales Gravy is an internationally recognized sales training and acceleration firm catering to the career development needs of salespeople and sales leaders. Featured Video: The Phone is the Most Powerful Tool in Sales.

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Spaced Reinforcements: Helping Sales Readiness and Enablement Win the Battle Against the Forgetting Curve

Mindtickle

Even more recent research like the 2006 report Spacing Learning Events Over Time: What the Research Says by Will Thalheimer indicates that “spacing is particularly beneficial if long-term retention is the goal.” Mindtickle’s Spaced Reinforcements has emerged as a critical capability to overcome this dilemma.

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The Ultimate Guide to Sales Strategy

Hubspot Sales

The next step is to develop a training and onboarding program that will prepare them to start selling effectively and efficiently, followed by a compensation and rewards plan that will motivate them to continue performing. Successful sales strategies require the right tools. Sales Strategy Examples from Successful Sales Teams.