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“What’s Next?” – Tools That Sustain The Conversation After The Presentation

Eyeful Presentations

President Bartlett – The West Wing (1999-2006). Online documents & self-learning tools. Tools like Ceros and Adobe Express (previously Adobe Spark) are recent notable examples that Eyeful have utilised to help our partners sustain their goals. “What’s next?”. Offer personalised landing pages.

Tools 36
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Building an office culture without the office

Sales and Marketing Management

An early and well-known example is the list of 10 core values that employees of online retailer Zappos helped create and that was posted online in 2006. The office as a recruitment tool. Build a sense of shared leadership. and in more than 20 countries. Is working from home inevitable or overrated?

Journal 156
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Want Better Lead Generation? Get Marketing & Sales in Line

DiscoverOrg Sales

I’ve been involved in sales enablement and lead generation since the term was just getting popularized in the B2B tech sector around 2006. In a recent example, a client of ours in the cyber security space wanted to drive more conversations for sales, efficiently. This can be accomplished through programs such as email lead nurturing.

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Unique Selling Proposition: What It Is & How to Develop a Great One

Hubspot Sales

A unique selling proposition, or USP, is a tool used by salespeople to communicate the key factors that separate your product from the competition. In sales, a USP should be used as a verbal tool -- the unique selling proposition is best used in conversation with a prospect. What is a unique selling proposition (USP)?

Hiring 118
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Spaced Reinforcements: Helping Sales Readiness and Enablement Win the Battle Against the Forgetting Curve

Mindtickle

Even more recent research like the 2006 report Spacing Learning Events Over Time: What the Research Says by Will Thalheimer indicates that “spacing is particularly beneficial if long-term retention is the goal.” MindTickle’s Spaced Reinforcements has emerged as a critical capability to overcome this dilemma.

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Spaced Reinforcements: Helping Sales Readiness and Enablement Win the Battle Against the Forgetting Curve

Mindtickle

Even more recent research like the 2006 report Spacing Learning Events Over Time: What the Research Says by Will Thalheimer indicates that “spacing is particularly beneficial if long-term retention is the goal.” Mindtickle’s Spaced Reinforcements has emerged as a critical capability to overcome this dilemma.

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Creating Value with Social Selling

SalesLoft

When I first began evangelizing the concept of social selling in 2006, salespeople and their managers often gave me the side eye when I suggested that changes in buyer behavior meant sellers would need to evolve their sales approach and that social media would play an integral role in selling. Social platforms are tools.