Is Failure an Option for Your Account Based Selling Teams?
No More Cold Calling
DECEMBER 7, 2017
CSO Insights’ 2017 Best Practices Study revealed that quota attainment—averaged across all geographies, industries, and company sizes—dropped from 63 percent of salespeople in 2012 to 53 percent in 2016. In 2010 and 2012, over half of respondents said capturing new accounts was the primary focus. Why Does Any of This Matter?
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