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Smarter Commerce Grows Sales and Customer Loyalty

Score More Sales

How to deal with all the many channels of communication and distribution. If only more retail organizations would focus on building better advocacy, measuring true and accurate metrics and offering greater brand loyalty we could have improved shopping and buying experiences. How shifting demographics demand shifting strategies.

Loyalty 201
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How Younger Generations are Disrupting B2B Buying

Zoominfo

Gen Z is made up of folks born between 1997-2012 and is the largest and most diverse generation in American history. Brand advocates are people who already use your product or services and voice their love of your product on social media channels to help grow new customers.

B2B 130
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5 Marketing Trends That will Impact 2013

SBI Growth

There has been a proliferation of tools and channels. When they do not add up, this can be painful - in the sense that you have shot your allocated resources on the wrong channels. Look for more focus in 2013 on how to leverage different channels and integrate campaigns. Learn how buyers behave and engage in different channels.

Trends 316
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78 Customer Engagement Statistics

Zoominfo

Engagement is driven by price ( 81% ), quality ( 80% ) and convenience ( 55% ), loyalty is about likability ( 86% ) and trust ( 83% ) ( source ). 77% of strong omni-channel companies store customer data across channels, compared to 48% for weak omni-channel companies ( source ). Successful Customer Engagement.

Customer 196
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What is the State of Marketing in 2013

Score More Sales

Evaluating and prioritizing channels. Retaining existing customers and improving loyalty and customer satisfaction. Do you have cross-channel web, social, and mobile integration? Creating a consistent customer experience. Coordinating and delivering across the enterprise. Optimizing marketing performance. Top Marketers do.

Marketing 241
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Where did you learn to sell? How have you modified it? | Jeffrey.

Jeffrey Gitomer

I wanted to channel that energy, harness that energy, and direct it toward a sales prospect. Customer Loyalty. There is no time like the present to change things up in 2012 to ensure its better than 2011! Customer Satisfaction is Worthless, Customer Loyalty is Priceless. Good stuff. Speak Your Mind Cancel reply.

Hiring 181
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Heavy Hitter Sales Blog: Selling in a Recession: The Value of E-Mail

HeavyHitter Sales

Top 7 Critical Sales Trends for 2012. February 2012. January 2012.    For example, Toyota distributes thousands of unique messages and memorandums to its worldwide dealer distribution channel on a daily basis. February 2012. Heavy Hitter Sales Blog. Recent Posts. Best New Sales Book of 2011. Categories.