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How Sales Content Analytics Helps Revenue Teams Close More Deals, Faster

Mindtickle

When it comes to B2B sales, content is still king. According to the Demand Gen Report , more than half of B2B buyers rely on sales content to guide their purchase decisions more now than in the past. Instead, you must understand how sales reps and prospects are (or aren’t) using sales content.

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(4:38 Video) “Appeal to Your Sales Team Heads and Hearts”

Steven Rosen

In this 4:38 video, David Hennessy stresses the importance of understanding the “why” behind strategies, emphasizing a dual approach: the head for rational thinking and the heart for emotional connection. The post (4:38 Video) “Appeal to Your Sales Team Heads and Hearts” appeared first on Steven Rosen | Star Results.

Video 156
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Advancing Analytics Maturity with Google Marketing Platform (video)

Pipeliner

In this Expert Insight Interview, Michael Loban discusses his new book Crawl, Walk, Run: Advancing Analytics Maturity with Google Marketing Platform. Data Analytics. ” Over the past several years, everyone has been talking about the promise of data analytics and how it can help organizations drive business results. .”

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The Best Sales and Sales Leadership Content of 2023

Understanding the Sales Force

Welcome to my annual list of the best sales and sales leadership content of 2023. This year’s list has thirteen entries, including articles, videos, and LinkedIn posts. 2023 saw more content than ever before and that certainly includes the sales space. That’s a s**t ton of competition!

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5 Steps to Creating a Scalable, Flexible Event with a Solid Video Strategy

Sales and Marketing Management

But how has streaming video transformed the events world? Then streaming video was introduced and suddenly your event was instantly more accessible. Companies are increasingly realizing the power of having a solid video strategy for their events, and people from all over the world can reap the benefits. .

Video 316
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How to Use Predictive Analytics to Improve Your CRM

Apptivo

What Is Predictive Analytics? How Does Predictive Analytics Work? Predictive analytics and other types of business analytics 4. Examples of Predictive Analytics 5. Predictive Analytics Empowers CRM 6. How CRM Predictive Analytics Can Improve Your Business 7. What Is Predictive Analytics?

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How to Use Your CRM, Enablement Analytics, and Call AI to Inform Better Coaching

Mindtickle

Today we’re re-sharing one of the most popular videos from our series focusing on reducing your tech stack chaos. In it, Elisha Zhang , one of our product marketing managers, shares insights on reducing chaos in sales onboarding by using CRM, enablement analytics, and conversation intelligence.