SBI Growth

APRIL 20, 2013

Using social media for competitive intelligence provides another viewpoint into competitor activity. An article written by Jenna Cheng cites the following: “Several research studies reveal the growing importance of social technologies to competitive and marketing strategy. Monitor Competitors on Social Media.

Social Media 316

Social Media Competition Media Eloqua 316

SocialSellinator

MAY 3, 2023

In this article, we will explore two popular social media platforms that have been the talk of the town regarding B2B advertising - LinkedIn Ads and Facebook Ads. If you're like me, you're always on the lookout for the most effective ways to reach your target audience and achieve your B2B marketing goals.

Facebook 113

Facebook LinkedIn B2B Social Media 113

Vengreso

JULY 12, 2023

Chances are if you are in sales, social media is already a prominent part of your personal life. And now, thanks to social selling , it’s hopefully a big part of your professional life as well. An incredibly valuable tool for gathering this intelligence is through the usage of social media networks.

Social Media 52

Social Media Media Social Selling Face-to-face 52

Zoominfo

NOVEMBER 1, 2018

B2B marketers have long since understood the benefits of social media—yet many still struggle to leverage its full potential as a demand generation tool. In fact, 49% of B2B marketers rank social media marketing as the most difficult lead generation tactic to execute ( source ). What is social media demand generation?

Demand Generation Agencies 130

Demand Generation Agencies Demand Generation Demand Generation Targets Social Media 130

Allego

SEPTEMBER 8, 2022

Of all the social media platforms, LinkedIn has proven to be the best for reaching and engaging with business professionals. And in 2021, LinkedIn saw a 55% increase in conversations among connections. Sales leaders, trainers, and consultants regularly post articles that they distribute via their LinkedIn newsletter.

LinkedIn 118

LinkedIn Hiring Sales Leadership B2B 118

Alice Heiman

MAY 2, 2018

Today, for most sellers, that process should include using social media. So, let’s take a look at how to use social media throughout the sales process. . It seems that many sellers are using social media to prospect, but don’t find ways to intertwine social media throughout the entire process.

Social Media 115

Social Media Paid Content Media Closing 115

SalesHandy

JULY 5, 2021

Which is where social selling comes in. Social selling isn’t a completely new concept in B2B sales – it’s been around since social platforms like LinkedIn and Twitter exist. In fact, a lot of inside sales teams today partly rely on LinkedIn social selling to enrich their lead data.

Social Media 98

Social Media Social Selling Media Sales Qualified Lead 98

Vengreso

JUNE 21, 2019

Should salespeople connect with buyers or customers on LinkedIn, Twitter, or Facebook? The two bring up some key points to consider if you’re using social media to engage with customers – as you should be! Should salespeople connect with buyers & customers on LinkedIn, Twitter, or Facebook?

Social Media 99

Social Media Media Customer Facebook 99

Increase Sales

MAY 25, 2017

Social media marketing has truly been a blessing for 97.7% Yet, these same forward thinking sales leaders are forgetting this essential “A” in their 21st century social media marketing. LinkedIn allows people to follow you and becomes a potentially “de facto” amplification. of all U.S.

Social Media 95

Social Media Media Marketing LinkedIn 95

LevelEleven

APRIL 12, 2018

This article is the first installment in The Sales Person’s Guide to Social Media blog series. Check back for new articles covering other social platforms. Once upon a time, social media was just a casual place to chat with friends. Best Practices: Share articles that provide a solution.

Social Media 48

Social Media LinkedIn Media Ideal Customer Profile 48

InsideSales.com

APRIL 27, 2020

Social media mastery: Have you figured out how to use social media to grow your business or rally your supporters around an important cause? Find out how you can become a social media expert here! In this article: How to Become a Social Media Expert. The 7 Levels of Social Media Mastery.

Social Media 58

Social Media Media Facebook Follow-up 58

No More Cold Calling

JANUARY 14, 2016

Are your sales reps clueless about how social selling really works? Sales reps abuse social media to the extent that I typically delete more LinkedIn invitations than I accept. The problem: Just because someone agrees to connect on social media does not make that person a sales lead. She explains: .

Social Media 120

Social Media Media Sales Qualified Lead Lead Rank 120

Increase Sales

JUNE 14, 2013

Yes, social media works as evidenced by my own results for the last nine years. My first action was to become a member of LinkedIn in 2004. Then I began with inbound marketing action by posting articles on directory sites such as Evan Carmichael , Ezine Articles and Sales Gravy. Share on Facebook.

Social Media 174

Social Media Small Business Small Business Media 174

Increase Sales

SEPTEMBER 29, 2014

Until recently junk mail and auto robot dial phone calls seemed to hold the top places for sales pitches, but now social media is leading the pack and is way ahead of all other types of marketing for small businesses. LinkedIn a Prime Example. LinkedIn has become the go to place for B2B prospecting. Yet what do we find?

Social Media 140

Social Media Media Small Business Small Business 140

Hubspot Sales

OCTOBER 16, 2023

Networking on LinkedIn brings you something a cocktail hour doesn’t: data. So you might be wondering, who viewed your LinkedIn profile? In this article, we‘ll dive into how you can see your profile views. Why LinkedIn Views Matter How to See Who Viewed Your Profile Why Can’t I See Everyone Who Viewed My LinkedIn Profile?

Ideal Customer Profile 101

Ideal Customer Profile LinkedIn Analytics Networking 101

Janek Performance Group

NOVEMBER 8, 2021

Is your LinkedIn social selling strategy based on FOMO (the fear of missing out)? Especially if we are talking about social selling on LinkedIn. We all agree exposure on LinkedIn is important, but there can be a negative impact without a clear social selling strategy.

Social Selling 117

Social Selling LinkedIn Guidelines Ideal Customer Profile 117

Pointclear

MARCH 27, 2014

Co-hosts Paul and Allan tee up the show by discussing several hot news items relevant to the B2B market - Here’s what they noshed on, on Episode #5: According to the latest CMO Survey, 85% of CMOs either have not shown any impact from social media spending or have only a qualitative sense of its effectiveness.

Social Media 223

Social Media Media B2B Decision Maker 223

SBI Growth

JUNE 26, 2013

Now LinkedIn is the best way to reach your Buyer. To be effective on LinkedIn, carefully consider how you correspond with your extended network. This article outlines how to write effective prospecting messages on LinkedIn. LinkedIn is Critical to Your Sales Strategy. Earn the Right to Send a LinkedIn Message.

LinkedIn 334

LinkedIn How To Ideal Customer Profile Networking 334

Increase Sales

JANUARY 11, 2016

With social media, much of the marketing focus has shifted away from what makes basic and good marketing. Yet having read this social media marketing post on LinkedIn Pulse , much of what the writer states is just as true for basic education based marketing. This is why marketing is not selling.

Social Media 70

Social Media Education Media Marketing 70

Increase Sales

AUGUST 24, 2013

In social media, content marketing is becoming quite common place. For example within the LinkedIn discussion groups, one can post a link to an article or a blog to attract attention and begin to build relationships.This same behavior can be replicated in other sites such as Facebook or even within blogs.

Social Media 140

Social Media Media Marketing Advertising 140

Zoominfo

FEBRUARY 22, 2021

Social media has become a bullhorn for top sales influencers, and these easy-to-use (not to mention, free) platforms are something you should absolutely be active on in order to stay current in your sales strategy and become a sales influencer yourself.

Social Media 100

Social Media Influencer Media Hiring 100

Increase Sales

MAY 23, 2012

Their ability to tune out all what does not get them closer to their goal to increase sales is beyond critical in today’s social media and mobile technology market place. ” Sometimes it appears everyone is seeking immediate gratification through social media and mobile technology.

Social Media 160

Social Media Media Facebook Sales Goal 160

LinkedFusion

MARCH 16, 2023

LinkedIn is one of the most popular social media platforms that is focused on jobs and employment. Nowadays people can use LinkedIn to find jobs, hire people, and network with others in the trade. Nowadays people can use LinkedIn to find jobs, hire people, and network with others in the trade.

Promotion 52

Promotion LinkedIn Ideal Customer Profile How To 52

Hubspot Sales

DECEMBER 14, 2017

Do I Need Social Media for Business? A professional social media presence is crucial for today's workforce -- especially salespeople. Use social media to build relationships with prospects, peers, and even your competition. Why Should I Have Social Media for Business? Think again.

Social Media 99

Social Media Media Ideal Customer Profile Hiring 99

LinkedFusion

SEPTEMBER 27, 2023

Did you know that you can increase your LinkedIn connections by scanning QR codes? And as we’ll see further below, one of its primary applications involves meeting people offline and maintaining connections on LinkedIn. Imagine you want to connect with someone on LinkedIn while you are physically present at a networking event.

LinkedIn 52

LinkedIn Ideal Customer Profile How To Networking 52

LevelEleven

APRIL 26, 2018

This article is the second installment in The Sales Person’s Guide to Social Media blog series. Check back for new articles covering other social platforms. Twitter is to LinkedIn what happy hour is to a business conference – far less formal. Want to learn to master other social media networks?

Social Media 76

Social Media Twitter Media SalesForce 76

No More Cold Calling

DECEMBER 6, 2019

It’s email blasts, video calls, text messages, and cold outreach on social media. You message a second- or third-hand connection on LinkedIn without an introduction from your mutual friend. 75 percent of the business-to-business buyers use social media to make buying decisions. Still cold! Yep, still ice cold!

Cold Calling 365

Cold Calling Social Media Telemarketing Referrals 365

SBI Growth

JULY 6, 2013

There is no doubt that social media is here to stay. Read on to discover two lesser-known LinkedIn strategies that can help you break through the noise. Click here to download the LinkedIn Tagging and Targeting Tool. These social selling strategies will also double as new sales techniques in your arsenal.

LinkedIn 312

LinkedIn Maximizer Strategy Networking 312

Increase Sales

FEBRUARY 20, 2015

Social media probably better than any other marketing channel achieves market reach with in many cases very little capital outlay. The focus for this online social media webinar was the topic of writing as being a critical sales skills. LinkedIn has provided me numerous opportunities. Real World Example #1.

Social Media 70

Social Media Influencer Media Marketing 70

The Sales Hunter

FEBRUARY 8, 2012

Sales Articles. How “Social Media” Can Be Part of Your Prospecting Strategy. I’ve often said that the problem with a “social media strategy” is that it really should be called a “business marketing strategy.” It’s Time To Kill Social Media. Negotiation.

Social Media 189

Social Media Media Strategy Prospecting 189

SBI Growth

AUGUST 6, 2013

One core area of focus is social selling. This article will explore getting your sales team engaged in social selling. You will also be able to d ownload the “LinkedIn Assessment Tool” here. Approximately 56% of B2B sales via social selling is done through LinkedIn. How to Achieve Social Selling Excellence.

LinkedIn 306

LinkedIn How To Social Selling Social Media 306

LeadFuze

MAY 31, 2021

What is a LinkedIn Profile Makeover. A LinkedIn profile makeover is a process of editing your profile so that it highlights the skills and experience you want to show to potential employers. LinkedIn is a social media network where professionals can connect with other people in their industry, find jobs, or meet new business partners.

Ideal Customer Profile 98

Ideal Customer Profile LinkedIn Social Media Engineering 98

LevelEleven

MAY 9, 2018

This article is the third installment in The Sales Person’s Guide to Social Media blog series. For more social selling tips and tricks, read our articles covering Twitter & LinkedIn ! Want to learn to master other social media networks? billion in Q1 of 2018. References. ? [1]

Social Media 67

Social Media Facebook Media Ideal Customer Profile 67

Increase Sales

APRIL 16, 2012

Relationship marketing through the various channels or rivers of social media continues to grow. For the past six months I have been conducting my own private research specific to LinkedIn. A comment made usually in a discussion group and sometimes somewhere else such as another social media site.

Social Media 160

Social Media Media Marketing Face-to-face 160

Frontline Selling

NOVEMBER 29, 2022

Salespeople want to be found on LinkedIn. Sales managers want clients to find them on LinkedIn. Millions of professionals use LinkedIn for prospecting, thought leadership and engagement, with the hopes of piquing the interest of a prospective client. Skills on LinkedIn are search terms that your clients may be looking for.

LinkedIn 52

LinkedIn Ideal Customer Profile Retail Social Media 52

Pipeliner

JANUARY 8, 2019

This article begins a series on the biggest mistakes you can make today in B2B sales. We’ll begin with one that I see as one of the largest errors made in sales in the last decade: attempting to sell through social media. Over the last five years or so, there has been an enormous amount of hype about social selling.

Social Media 58

Social Media Media Facebook Ideal Customer Profile 58

The Sales Hunter

JANUARY 12, 2012

Sales Articles. Why “Social Media” Sucks for Prospecting. It’s time we kill social media, especially if you’re using social media as a sales tool or prospecting technique. It’s not working for one very reason — you’re using the term “social media.”

Social Media 157

Social Media Media Motivation Prospecting 157