B2B Tools Webinar White Paper 
Zoominfo
JULY 25, 2023
In the not-so-distant past, a significant portion of a typical business-to-business (B2B) sales professional’s life revolved around in-person meetings with key prospects and high-value clients. Today, as much as 80% of B2B decision-makers prefer remote or even fully self-serve sales interactions. Why Invest in B2B Lead Generation?
Zoominfo
MARCH 24, 2021
You hire talented sales and marketing professionals and set them up with state-of-the-art CRM and automation tools. For B2B companies, bad data and data decay weaken CRM and sales and marketing automation tools. So, what does list churn have to do with B2B marketing data? Wait, are they working with bad data?
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Zoominfo
FEBRUARY 5, 2021
If you think a B2B sales funnel is an abstract idea, brace yourself. Your digital-savvy B2B prospect is researching the product they think they need. In fact, the majority of B2B buyers (64%) conduct research on vendor websites before they ever contact a sales rep. What Is a B2B Sales Funnel? Thank you, Marketing ).
Zoominfo
FEBRUARY 5, 2021
If you think a B2B sales funnel is an abstract idea, brace yourself. Your digital-savvy B2B prospect is researching the product they think they need. In fact, the majority of B2B buyers (64%) conduct research on vendor websites before they ever contact a sales rep. What Is a B2B Sales Funnel? Thank you, Marketing ).
Zoominfo
JANUARY 8, 2021
For instance, your B2B blog is a powerful tool for attracting prospective customers. Engaging blog posts with clear, persuasive calls to action (such as asking them to sign up for a demo or register for a webinar) will bring prospects closer to your brand. That’s where your inbound email and social media marketing come in.
SugarCRM
NOVEMBER 18, 2021
Webinars that are used for demand generation are a well-known tactic for attracting a targeted audience to educate them on how they can learn, achieve and improve business or technology challenges. But not all webinars are created equally. Now, newsletters are one of the least effective lead generation tool—everyone has one.
Zoominfo
AUGUST 5, 2021
In these conditions, without the right knowledge, tools, and team assistance at their fingertips, your sales reps will find consistent sales success hard to come by. Sales Tools & Best Practices: The right tools and best practices to put your sales enablement into practice. Begin by embracing team selling.
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