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E-commerce That Avoids Channel Conflict

Sales and Marketing Management

The best way to prevent this undercutting and resolve disputes is through a minimum advertised price (MAP) policy, under which channel partners agree not to sell below the MAP for any product. One of our clients, a manufacturer of induction heating tools, was plagued by online resellers selling at prices far below MAP.

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How to Get Email Lists for Marketing

eGrabber

A lead magnet is an incentive that you offer in exchange for someone’s email address. This could involve collaborating on a webinar, guest blogging on their blog, or co-creating content. Use Lead Generation Tools There are a number of lead generation tools that can help you collect email addresses.

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4 ways to use sales gamification in your sales process

PandaDoc

Employee engagement increases when the incentives are worth the effort required to do well. When executed properly, contests can dramatically boost sales productivity by offering incentives for high performers. This could be a monetary incentive like a cash prize, or a prize of some significant value.

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What is Revenue Enablement?

Highspot

Either way, this blog is your next step – a comprehensive guide to understanding what revenue enablement is, how to get started, and so much more. Revenue enablement is a strategic function that provides all customer-facing roles with the tools, data, and knowledge to maximize revenue throughout the customer journey.

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How to Get Email Lists for Marketing

eGrabber

A lead magnet is an incentive that you offer in exchange for someone’s email address. This could involve collaborating on a webinar, guest blogging on their blog, or co-creating content. Use Lead Generation Tools There are a number of lead generation tools that can help you collect email addresses.

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What is lead nurturing? The definitive guide to what it is, strategies, best practices and examples

PandaDoc

The right lead nurturing software, platforms, and tools can make the job easier and more effective. From the shortest SMS to full-scale blog posts, put your best efforts into the content you create. Instead, it will ‘drip’ a series of perfectly pitched nudges and incentives designed for different stages in the buyer’s journey.

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Mo’ Adjustments, Mo’ Problems – and Mo’ Sales Comp Admins Won’t Solve Them

OpenSymmetry

How likely is your sales incentive plan going to be dead on arrival, riddled with holes caused by requests for changes and exceptions? At least three months prior to the new year, finance teams slave over intricate details and policies for sales incentive plans to make for a smoother payroll cycle next year.