Hubspot Sales

OCTOBER 29, 2017

Whether you and your team need some bite-sized instruction, a full course correction or just a bit of motivation, there’s a wide variety of YouTube sales training channels that can help you. You'll find a short description of each channel as well as a few examples of especially informative or entertaining videos from each.

Channels 112

Channels Video Training Hiring 112

Zoominfo

OCTOBER 5, 2021

It’s no secret, data has revolutionized marketing. Where marketers once relied on instinct, they now rely on insights gleaned from careful data analysis. Here on the ZoomInfo blog, we’ve laid out the benefits of data-driven marketing time and time again. Right-brained marketers create exceptional, unique content.

Buyer Persona 100

Buyer Persona Marketing Analysis Advertising 100

Zoominfo

JANUARY 20, 2021

Overflowing the sales funnel with leads doesn’t necessarily guarantee more paying customers in the end. A well-thought-out sales funnel includes channel strategy, content, and personalized messaging, tailored for each step. In the end, you want to deliver the exact message needed for them. How Do You Structure a Sales Funnel?

Top of Funnel 162

Top of Funnel Funnel Sales Cycle ROI 162

Zoominfo

JANUARY 26, 2021

Enterprise prospects are what salespeople and marketers like to refer to as “the whale” of all leads. And while the payoff is certainly worthwhile, enterprise lead generation does not come without a set of challenges that salespeople and marketers alike have to work to overcome. What Is Enterprise Lead Generation?

Lead Generation 189

Lead Generation Lead Rank Lead Scoring Enterprise 189

Zoominfo

JUNE 9, 2019

It provides insight into where your leads are coming from and what channels are providing you with the most sales-ready prospects. Although these are typically marketing concerns, knowing this information will allow you to prioritize your outreach and provide anecdotal feedback to those responsible for lead generation.

B2B 252

B2B Closing Scale Guarantee 252

Zoominfo

JANUARY 20, 2021

Overflowing the sales funnel with leads doesn’t necessarily guarantee more paying customers in the end. A well-thought-out sales funnel includes channel strategy, content, and personalized messaging, tailored for each step. In the end, you want to deliver the exact message needed for them.

Top of Funnel 130

Top of Funnel Funnel Sales Cycle ROI 130

LeadFuze

DECEMBER 31, 2021

The Ultimate Guide to Creating a Framework for Your B2B Marketing Plan (2022 Update). Who currently have job openings for marketing help. What Is a B2B Marketing Plan and Strategy? B2B marketing plan and strategy is about how you plan to raise brand awareness. What is a b2b marketing strategy? B2B Email marketing.

Paid Content 52

Paid Content Ideal Customer Profile Top of Funnel B2B 52

Zoominfo

JANUARY 26, 2021

Enterprise prospects are what salespeople and marketers like to refer to as “the whale” of all leads. And while the payoff is certainly worthwhile, enterprise lead generation does not come without a set of challenges that salespeople and marketers alike have to work to overcome. What Is Enterprise Lead Generation?

Lead Generation 130

Lead Generation Enterprise Enterprise Lead Rank 130

Zoominfo

FEBRUARY 13, 2019

No matter how many times we’re told email marketing is dead, the channel continues to be an effective way to generate revenue. It’s a guaranteed ROI booster — but, that’s only if you do it correctly. That’s why email list segmentation is the key to successful email marketing. Unfamiliar with the term?

Segment 130

Segment Buyer Persona Email Marketing Telecommunications 130

LeadBoxer

DECEMBER 8, 2019

If your primary marketing strategy has been to “cast a wide net”, consider only going after your white whales – your ideal accounts – instead. Known as account-based marketing (ABM), companies that treat individual prospects like an entire market can generate 208% more revenue than those who don’t according to MarketingProfs.

Account Based Marketing 89

Account Based Marketing Account Software Software 89

Jeff Davis

MAY 15, 2018

Let’s face it, there often can be a disconnect between a business’s marketing and sales departments. According to at least one LeanData survey , more than 50 percent of sales and marketing professionals aren’t happy with communication and support from the other department. Your business becomes more efficient. Here’s a look.

Leads 54

Leads Marketing Qualified Lead Marketing Face-to-face 54

Mindtickle

JUNE 14, 2022

While this can be an important first step, it’s not enough to guarantee success. The most successful sales organizations define IRPs for their go-to-market (GTM) or customer-facing roles. Channel sales specialists (CSSs). The 3 most important skills for channel sales specialists. And sellers can indeed be taught.

Ideal Customer Profile 52

Ideal Customer Profile Hiring Engineering Channels 52

Zoominfo

JUNE 9, 2019

It provides insight into where your leads are coming from and what channels are providing you with the most sales-ready prospects. Although these are typically marketing concerns, knowing this information will allow you to prioritize your outreach and provide anecdotal feedback to those responsible for lead generation.

B2B 100

B2B Closing Scale Guarantee 100

Women Sales Pros

JANUARY 24, 2019

Typical attendees might include: Direct sales (Global sales team, mid-market sales team, small account sales team) Inside sales Channel sales partners SME’s (Sales Analysts, other subject matter experts) Sales Operations Sales leadership And the list could go on. Talk about a challenge to find commonality!

Outsourcing Services 107

Outsourcing Services Guarantee Call-back Account 107

Sales Hacker

JULY 1, 2020

Develop a Multi-channel Communication Strategy. A multi-channel communication strategy is exactly what it sounds like — using more than one communication channel to speak with and engage potential customers. Plus, most people are addicted to their phones, which means they’re almost always reachable via this channel.

Pivotal 80

Pivotal Inside Sales Strategy Face-to-face 80

Sales Hacker

JUNE 5, 2018

Over half (55%) of consumers are willing to pay more for a guaranteed good experience. Combining market research and your customer personas to personalize from the ground up is the blueprint for powerful prospect and customer outreach. Market and Persona. 59% of B2B marketers list email as most effective for generating revenue.

Outbound 73

Outbound Segment Marketing Social Media 73

The ROI Guy

SEPTEMBER 6, 2013

Ensuring the TCO Tool is configurable in all cases for each customer’s exact circumstances. Creation of a TCO tool data sheet and promotion of the tool on the corporate website and channel portals (almost all sales are via the channel) Mandatory TCO training and certification for Sales reps.

Sales Tools 56

Sales Tools Tools Guarantee Customer 56

Hubspot Sales

MAY 2, 2019

Marketing and sales strategies that communicate the benefits and competitive advantage of the product or service. The differentiation strategy a business chooses will depend on its industry, competitive market, and the products or services it's selling. Marketing and promotion. Distribution channels. Reliability.

Apparel 94

Apparel Consumer Guarantee Competition 94

Crunchbase

APRIL 22, 2021

With the proliferation of online purchasing, businesses need to transform the way they sell to stay relevant and competitive in a saturated market. But if that sales pitch doesn’t speak directly to your customer and offer them something your competitors can’t, there’s no guarantee it’ll result in a sale. Image source.

Competition 52

Competition How To Customer Service Scale 52

LinkedFusion

OCTOBER 8, 2023

The ultimate goal of this marketing strategy is to generate organic traffic. Outreach channels like LinkedIn and Emails can be used to reach out to your prospects. Link-building clubs are an excellent way to meet other link-builders and fast build links for your website, along with LinkedIn and email marketing.

Lead Rank 40

Lead Rank Lead Scoring Ideal Customer Profile Campaigns 40

DiscoverOrg Sales

JANUARY 22, 2018

Like many B2B companies, DiscoverOrg has such a wide addressable market. So I am not sure we are in the market … She will let you know either way. Out of curiosity, are any of these providers contractually guaranteeing a 90%+ accuracy rating, hand curating, verifying, and updating every record at least once every 60 days?

Prospecting 258

Prospecting Decision Maker Ideal Customer Profile Data 258

Hubspot Sales

DECEMBER 4, 2018

Not everybody you’re selling to will be interested in your product, but I guarantee they’re always interested in themselves. I got you live on my first dial, and when you hire me, I'll teach your sales reps how to do the exact same thing.”. I use the following five techniques to kick things off with these kinds of buyers.

Prospecting 141

Prospecting Hiring Up-Sell Guarantee 141

Nutshell

AUGUST 2, 2019

That being said, lead generation still needs to happen, and companies like DiscoverOrg and LeadFuze are thriving in the current market. If you purchase a lead list comprised of generic contact information, there is no guarantee that any of the contacts will be interested in your offer. Especially if this is your boss. It happens.

Lead Rank 97

Lead Rank Lead Scoring Leads Marketing Qualified Lead 97

Partners in Excellence

AUGUST 1, 2018

Marketing and sales are very data driven—or at least we pretend to be. channels to get them to respond. channels to get them to respond. Everyday, some research report provides interesting tidbits of data that show what customers respond to, giving us the secrets of success.

Research 48

Research Guarantee Data Lead Rank 48

Zoominfo

OCTOBER 27, 2020

It’s one of the most talked-about trends in the marketing world. . Marketers—us included—continue to preach the importance of understanding your customers and delivering targeted, personalized campaigns based on what you know about them. But what does developing an actual personalized marketing strategy actually entail?

B2B 246

B2B Marketing Segment Scale 246

LeadFuze

JANUARY 1, 2022

Whether you are a seasoned social seller or this is your first time hearing the term, I guarantee that there will be something for everyone in this post. Who currently have job openings for marketing help. When you use social media, people are looking for more than just a marketing message. Who have more than 10 employees.

Social Selling 52

Social Selling Tools Social Media Strategy 52

Chorus.ai

MARCH 5, 2021

Whichever you choose, there’s no guarantee that your strategy will be a success. It eschews automated data handling and keeps approaches to sales and marketing separate. Your personas, taken together, form your target market. Step 2: Align your marketing team and sales team on performance targets. Clarity is the key.

Top of Funnel 113

Top of Funnel Webinar Metrics Strategy Buyer Persona 113

LeadFuze

SEPTEMBER 30, 2023

How to Use AI for Digital Marketing? This kind of intelligent automation does not just offer improved efficiency; it gives you a powerful insight into customer data like never before – from personalized messages tailored perfectly for your target audience down to crafting ideal subject lines that guarantee higher email response rates.

Scale 52

Scale How To Lead Rank Marketo 52

MJ Hoffman

NOVEMBER 28, 2018

Not everybody you’re selling to will be interested in your product, but I guarantee they’re always interested in themselves. I got you live on my first dial, and when you hire me, I will teach your sales reps how to do the exact same thing.”. Here are four tips that will help you immediately catch your prospect’s attention.

Hiring 56

Hiring Lead Rank Guarantee Up-Sell 56

SugarCRM

FEBRUARY 11, 2020

Those have become two of the most loaded words for modern marketers. Social Media Marketing is Trickier Than it Sounds. While the parameters differ from one network to the next, the options are always very specific, which is exactly what we as marketers love to see. Social media. The same holds true for paid social.

Social Media 26

Social Media Advertising Advertising Media 26

Zoominfo

OCTOBER 5, 2021

It’s one of the most talked-about trends in the marketing world. Marketers — us included — continue to preach the importance of understanding your customers and delivering targeted, personalized campaigns based on what you know about them. But what does developing an actual personalized marketing strategy actually entail?

B2B 130

B2B Marketing Segment Consumer 130

Chorus.ai

SEPTEMBER 12, 2019

With so many options, it seems impossible to be guarantee that your strategy will be a success. It steers clear of automated data-handling and keeps approaches to sales and marketing separate. Step 2: Align your marketing team and sales team on performance targets. What’s exciting can often be daunting, too.

Ideal Customer Profile 62

Ideal Customer Profile Top of Funnel Webinar Metrics Strategy 62

SugarCRM

FEBRUARY 11, 2020

Those have become two of the most loaded words for modern marketers. Social Media Marketing is Trickier Than it Sounds. While the parameters differ from one network to the next, the options are always very specific, which is exactly what we as marketers love to see. Social media. The same holds true for paid social.

Social Media 20

Social Media Advertising Advertising Media 20

Zoominfo

MARCH 4, 2018

While this undoubtedly makes for an ideal buying situation, it makes the job of a marketer significantly more difficult. For seasoned marketers, the practice of personalization – or the process of tailoring marketing efforts to a specific individual or group of people – is not a new concept. Enter, personalization.

Marketing 194

Marketing Scale Segment Channels 194

LeveragePoint

OCTOBER 27, 2017

I spent last week in beautiful Las Vegas, where LeveragePoint sponsored the CEB, Now Gartner’s Sales and Marketing Summit. I met so many great people, and listened to incredible thought leaders share their expertise on the past, present, and future of sales and marketing. The digital age is here, and it’s not going anywhere.

Conference 20

Conference Buyer B2B Data 20

Zoominfo

FEBRUARY 19, 2019

The premise of content marketing is simple: Offer something of value and, in exchange, earn the trust of potential customers. Yet, when it comes time to execute, many marketers stumble. If you’ve ever asked yourself a similar line of questions, fear not, dear marketer. Content Marketing Calendar Goals and Key Considerations.

Top of Funnel 189

Top of Funnel B2B Buyer Persona How To 189

Sales Hacker

NOVEMBER 16, 2021

As a business grows, so will its lead generation channels and strategies. Lead generation falls into two key categories: Outbound lead generation: direct mail, email marketing, and cold calls. Inbound lead generation: PPC, content marketing, and SEO. This will feed a steady flow of possible leads into your marketing.

Paid Content 111

Paid Content Lead Generation Lead Rank Lead Scoring 111