No More Cold Calling

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I Was Neglecting My Customer Relationships

No More Cold Calling

“How do I ask for a referral from customers I haven’t spoken with in two years?” How can smart, experienced sales reps let their customer relationships wither? But that can be a big problem, because customer relationships drive referral sales. Your referral network is your net worth in sales.

Referrals 227
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Why Customer Loyalty Isn’t Always About More Choices

No More Cold Calling

That’s just plain rude, and it’s certainly not how to build customer loyalty. Customers get equally frustrated when the buying process becomes ridiculously complex, and they can’t get answers to their questions. Prospects give up, and customers start looking for a more attentive vendor with a simpler buying process.

Loyalty 249
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A Winning Sales Strategy Starts with Your Customer, Not with Digital

No More Cold Calling

It’s your company’s strategy for attracting customers. The post A Winning Sales Strategy Starts with Your Customer, Not with Digital appeared first on No More Cold Calling. Digital isn’t a sales strategy, hope is not a strategy, referrals are not a strategy, marketing is not a strategy. Sales strategy isn’t yours or mine.

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Even in B2B, Customer Experience Defines You (April Referral Selling Insights)

No More Cold Calling

We all want a stellar customer experience, and we’re pissed when we don’t get it. B2B customers are just louder about it. I’m sure you could “fill in the blank” for any number of retailers, and when you have a bad customer experience, you feel the need to tell people about it. We tell lots of people to steer clear. Need proof?

Referrals 261
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How Asking for Referrals Delivers the Customer Experience

No More Cold Calling

Your product doesn’t matter, your customer does. She brilliantly connects referral selling with the customer-centric sales reality. She writes: “Customers are connected and informed. Selling is about customer experience. Sometimes other people communicate our message better than we do. It’s about the relationship.

Referrals 176
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Look Your Customers in the Eye

No More Cold Calling

However, when you have your eyes glued to a device, keeping up with what’s going on “out there,” you miss out on the people in front of you—your loved ones, colleagues, customers, and prospects. There’s nothing more important than being present—whether you’re with a customer, your friends, or your family.

Customer 244
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Know Thy Customer

No More Cold Calling

Business customization isn’t just for the big sales guys. The more you personalize your customer’s experience, the better. Focus on Your Existing Customer. The focus is on existing customers. What are you doing for your loyal customers? Carving market niches in not a new sales approach. And I don’t buy that much.

Customer 192