Zoominfo

FEBRUARY 25, 2021

Start with your webinar funnel. A webinar funnel works a lot like a sales funnel or marketing funnel. The goal is to attract prospects to your brand and convert them to customers — by hosting a webinar. How Do I Create a Sales Webinar? Determine Your Webinar Target Audience. Define Your Offer.

Top of Funnel 208

Top of Funnel Webinar Metrics Funnel Social Media 208

Zoominfo

JANUARY 15, 2021

Both market and sales intelligence fall under the umbrella of lead intelligence, which collectively gives comprehensive insights about prospects. When sales teams adapt lead intelligence to selling strategies, they gain better perspectives of ideal target customers. What is Market Intelligence?

Sales Qualified Lead 207

Sales Qualified Lead Marketing Marketing Qualified Lead Lead Rank 207

Zoominfo

MAY 25, 2022

Sales intelligence uses data and sophisticated software for lead generation , creating an ideal customer profile , data quality management, and more. Sales intelligence uses data and sophisticated software for lead generation , creating an ideal customer profile , data quality management, and more.

Ideal Customer Profile 130

Ideal Customer Profile Tools Prospecting Intent Data 130

Nutshell

FEBRUARY 20, 2024

You’ve heard marketers talk about landing pages and how important they are as part of a holistic marketing plan. In fact, one of the most effective ways to generate leads is through a landing page. So, what is a landing page, and how do you incorporate it into your overall marketing strategy?

Campaigns 71

Campaigns Lead Gen Marketing Webinar Metrics 71

Zoominfo

AUGUST 20, 2021

The modern buyer is now accustomed to real-time, instant communication through the WhatsApps, Slacks, and Facebook Messengers of the world — and they expect the same always-available communication in their B2B buying journey. chatbots, conversational marketing, live chat, etc., Section 1: Identify Your Use Cases.

Lead Rank 130

Lead Rank Sales Qualified Lead Demand Generation Agencies Face-to-face 130

Zoominfo

AUGUST 22, 2022

Ask any seasoned marketer and they’ll tell you that strong segmentation is the key ingredient to efficient, successful campaigns. Are you creating content offers to fit your audience, or creating audiences to fit your content offers? Like other things in marketing, the answer can be found by focusing on your customer.

Segment 130

Segment Ideal Customer Profile Account Based Marketing B2B 130

Nutshell

MAY 15, 2023

For outbound sales teams, prospecting software is essential to finding new leads and nurturing them into customers. Sales prospecting tools for lead generation are critical for helping sales representatives find, qualify, and reach more prospects.

CRM 127

CRM Tools Ideal Customer Profile Prospecting 127

Zoominfo

SEPTEMBER 30, 2020

There’s little we do in the world of B2B marketing that doesn’t involve thorough planning. And How Can They Help Marketers? But just in case you’ve been living under a rock, we’re talking about profiles of your ideal buyer that is a culmination of quantitative research, anecdotal observation, and existing customer data.

Buyer Persona 264

Buyer Persona Ideal Customer Profile Marketing Top of Funnel 264

Zoominfo

OCTOBER 5, 2021

The modern buyer is accustomed to the real-time, instant communication that the WhatsApps, Slacks, and Facebook Messengers of the world deliver — and they expect the same always-on communication in their B2B buying journey. Additionally, you should make sure that your platform has a two-way integration and flow of data.

Lead Rank 130

Lead Rank Sales Qualified Lead Demand Generation Agencies Face-to-face 130

Zoominfo

JANUARY 8, 2020

If you’ve been given the task of setting up your company’s sales and marketing database, you’re probably not overly excited … especially if it’s something you’ve got to build from scratch. How do you find prospects quickly? How do you verify the accuracy of the data? WHAT’S THE GOAL OF THE SALES AND MARKETING DATABASE?

Top of Funnel 200

Top of Funnel Marketing How To Inbound 200

Apptivo

FEBRUARY 24, 2023

Marketing lead generation – What is it and why do we use it? Proven tactics to use social media for lead generation 4. Lead generation through social media is essential for successful marketing 5. Hence, it should be the first thing you think of when it comes to lead generation.

Social Media 91

Social Media Lead Generation Media Leads 91

Pipeline

APRIL 1, 2024

Establishing a continuous flow of quality leads is a common challenge faced by small- and large-scale logistics companies. Create a Formal Sales Process The first step in elevating your lead generation process is to build a definite sales process. Lead evaluation: not every lead is worth pursuing.

Lead Rank 52

Lead Rank Lead Scoring Pipeline Sales Qualified Lead 52

Pipeliner

MARCH 29, 2022

Do you know why almost 90% of the leads you attract don’t end up making a purchase? That is all because resource owners don’t use really good lead generation services. After all, the process of attracting leads is not as simple as it may seem at first glance. an Lead Generation Services Benefit Your Business?

Lead Generation 94

Lead Generation Demand Generation Agencies Outsourcing Services Software 94

LinkedFusion

AUGUST 23, 2023

Are you ready to supercharge your business growth through lead generation? And let’s be real, finding opportunities in the B2B universe is like hitting the jackpot of digital gold. Let’s explore how to weave connections that truly count. Ready to rev up your engines for this lead-fueled adventure?

Demand Generation Agencies 52

Demand Generation Agencies Lead Generation Outsourcing Services Lead Rank 52

Lead411

APRIL 3, 2024

Why Companies are Now Combining B2B Data Solutions: Lead411 and Zoominfo Data reigns supreme in today’s corporate scene. In this post, we will look at the rationale behind this strategy and how Lead411 and ZoomInfo’s complimentary qualities can help businesses improve their data solutions.

Data 52

Data B2B Buyer Intent Intent Data 52

Sales and Marketing Management

FEBRUARY 5, 2018

Author: Molly Clarke If we told you just one direct dial phone number could help your sales team generate a million dollars in revenue, you probably wouldn’t believe us. Let’s use a fictional scenario to illustrate just how important connect rate is. Improve Your Connect Rate. Ready to learn more? Ready to learn more?

B2B 209

B2B Vendor Data Segment 209

Lead411

JUNE 22, 2023

15 Best Sales Lead Databases for 2023 In the digital age, the best sales lead databases have become indispensable tools for businesses aiming to drive sales and achieve growth. Additionally, we will consider databases that cater specifically to B2B contacts with verified emails and direct dial offerings.

Lead Rank 98

Lead Rank Lead Scoring Intent Data Leads 98

Nutshell

MAY 11, 2023

Whether you’re an agent or broker working in residential, commercial, or industrial property real estate, you need to stay on top of your client’s needs, respond quickly, and anticipate trends. To succeed, you need the tools to help you increase efficiency and stay on top of your leads so you can close more deals.

Real Estate 134

Real Estate CRM Ideal Customer Profile How To 134

Sales and Marketing Management

DECEMBER 26, 2019

Author: Susanna Kemp Whether you’re a startup or an established B2B enterprise, a powerful company website is crucial for success. It’s the hub of all marketing activities and often provides the first impression of your company to potential customers and partners. Is your website optimised for specific and relevant keywords?

B2B 177

B2B B2C Marketing Qualified Lead Trends 177

Zoominfo

APRIL 9, 2018

Welcome to our eighth installment in our series of B2B Blog Post Round-Ups. Today’s edition features content about lead generation, data-driven recruitment, marketing influencer selection and more. Today’s edition features content about lead generation, data-driven recruitment, marketing influencer selection and more.

Influencer 157

Influencer B2B Hiring Lead Generation 157

Nutshell

DECEMBER 8, 2023

A landing page builder is a tool that helps you create landing pages for your paid ads and emails. What do paid advertising and email marketing have in common? Landing pages are a big part of digital marketing and advertising, and it’s important to get them right when you create them for your business.

Email Marketing 136

Email Marketing Advertising Advertising Small Business 136

Zoominfo

JULY 15, 2019

A term like “brand activation” is almost guaranteed to inspire skepticism among modern marketers. In the age of information overload, marketers face the challenge of separating flash-in-the-pan trends from truly valuable business tactics. Imagine your company just launched yesterday. You need to generate engagement.

Trade Show 246

Trade Show Campaigns Face-to-face B2B 246

LinkedFusion

JUNE 5, 2023

The Benefits of Account-Based Marketing for B2B Lead Generation Businesses always look to create and have a strong customer base. If a business does not have a lead base it can miss out on some opportunities and fail to aware people of businesses. It is predominantly known as Account-based marketing.

Account Based Marketing 52

Account Based Marketing Lead Generation Benefit Account 52

Zoominfo

NOVEMBER 29, 2021

Whether your marketing department is a startup or well established, you should routinely assess which key performance indicators (KPIs) you’re tracking — and if you’re not tracking any, decide where to start. Every marketing team should have specific KPIs that align with their department’s goals and the organization’s goals at large.

Lead Rank 130

Lead Rank Marketing Qualified Lead Webinar Metrics Sales Qualified Lead 130

Zoominfo

FEBRUARY 26, 2021

Explore popular solutions and how they can integrate with your CRM in this complete guide. You’ve felt the pain too, sales teams struggle to keep up with data entry, quote generation, and other tasks that take them away from selling. The rise of B2B sales automation is directly correlated with the operationalization of data.

Sales Automation 162

Sales Automation Prospecting Top of Funnel Sales Qualified Lead 162

Zoominfo

JUNE 28, 2023

You’ve got butterflies, your team is excited, and you know your customers are going to be impressed. Traditional marketing plans lay out these steps, but to really move the needle, you’ll need to dig a little deeper. That’s where a go-to-market (GTM) strategy comes in. What is a Go-to-Market Strategy?

Ideal Customer Profile 130

Ideal Customer Profile Strategy Lead Rank Marketing 130

SocialSellinator

AUGUST 28, 2023

Table of Content List of the Top San Francisco Full-Service Digital Agencies Overview of the Bay Area as a hub for digital marketing Is It Worth Using a Marketing Agency? What Can a Marketing Agency Do for Me? What are the digital marketing services offered by the top marketing agencies?

Paid Content 91

Paid Content Social Media Marketing Lead Rank 91

Zoominfo

OCTOBER 5, 2021

A term like “brand activation” is almost guaranteed to inspire skepticism among modern marketers. In the age of information overload, marketers face the challenge of separating flash-in-the-pan trends from truly valuable business tactics. Imagine your company just launched yesterday. You need to generate engagement.

Trade Show 130

Trade Show Campaigns Face-to-face Promotion 130

Pipeliner

OCTOBER 20, 2021

If you are targeting business owners for your marketing outreach, LinkedIn can be a great lead generation tool. With so many professionals on LinkedIn, it’s no wonder that the platform is a powerful resource for B2B marketing. LinkedIn Lead Generation for B2B.

Lead Generation 98

Lead Generation LinkedIn B2B Closing 98

Nutshell

JANUARY 16, 2024

Of course, while you may listen to podcasts about things that interest you personally, have you considered listening to some podcasts related to the business side of your life? On this page, we’ll look at some of the best marketing podcasts you can learn from. You might even listen to some podcasts yourself.

Marketing 71

Marketing Social Media Scale Trends 71

Nutshell

JANUARY 16, 2024

Of course, while you may listen to podcasts about things that interest you personally, have you considered listening to some podcasts related to the business side of your life? On this page, we’ll look at some of the best marketing podcasts you can learn from. You might even listen to some podcasts yourself.

Marketing 71

Marketing Social Media Scale Trends 71

Zoominfo

OCTOBER 5, 2021

Websites are foundational to most B2B lead generation strategies. This is the place where all your marketing efforts culminate, so it’s understandable that inbound web traffic is like a pile of gold for marketing teams. The challenge is sifting through the sand to find those gold nuggets.

Sales Qualified Lead 100

Sales Qualified Lead Ideal Customer Profile Lead Rank Lead Scoring 100

Zoominfo

SEPTEMBER 23, 2020

It’s a unique, product specific, customer focused go-to-market strategy. And it’s a crucial feature of any successful B2B business. . From poorly thought out plans to unidentified buyer personas, a small crack in the foundation can lead to the crumbling of the entire structure. So how do you create a foolproof GTM strategy?

Ideal Customer Profile 189

Ideal Customer Profile Strategy Buyer Persona Lead Rank 189

Sales Hacker

MARCH 1, 2024

GTMnow is the media extension of GTMfund – sharing insight on go-to-market from working with hundreds of portfolio companies backed by over 350+ of the best in the game executive operators who have been there, done that at the world’s fastest growing SaaS companies. The B2B playbook is changing. How do you make it work for you?

Media 71

Media Company Distribution How To 71

Act!

JANUARY 30, 2024

It could be finding skilled and passionate professionals for your company or ensuring regular cash flow with limited funds. But the single greatest challenge that can stifle your SMB or startup is getting clients. How do you ensure your company doesn’t join the other 50 percent of SMBs that fail?

Ideal Customer Profile 52

Ideal Customer Profile Closing Lead Rank Lead Scoring 52

Nutshell

MARCH 5, 2024

Definition: Lead distribution is the process of strategically assigning leads to specific sales reps. You’re probably already familiar with lead generation , where you draw people in and get them actively interested in whatever your business sells. Table of Contents What is lead distribution?

Distribution 77

Distribution Lead Rank Lead Scoring Sales Qualified Lead 77

Zoominfo

MAY 7, 2018

Growth hackers skip the big-budget production of conventional marketing in favor of low-cost alternatives that grow and engage their user base. However, in the last few years, the strategy has become an integral component of many B2B business models. B2B Growth Hacking vs. Traditional Marketing.

Ideal Customer Profile 227

Ideal Customer Profile B2B Scale Trends 227