The Center for Sales Strategy

MARCH 28, 2024

Among the myriad of available options, LinkedIn stands out as a powerhouse for connecting businesses with ideal prospects. With an extensive professional network predominantly composed of business professionals, LinkedIn offers outstanding opportunities for lead generation.

Lead Generation 97

Lead Generation LinkedIn B2B Leads 97

Sales Hacker

JANUARY 19, 2024

LinkedIn has exploded as a social channel. You might have even initially heard of my newsletter through LinkedIn. This called for insight from one of the most knowledgeable on LinkedIn’s platform – let’s get into it. More on LinkedIn in our podcast episode with Justin Welsh. Read more here on the plan to IPO.

LinkedIn 93

LinkedIn Ideal Customer Profile Intent Signal Social Media 93

No More Cold Calling

NOVEMBER 20, 2019

My colleagues at Vengreso created an amazing online course on Selling with LinkedIn for Individuals. They say yes to asking for referrals on LinkedIn. Vengreso is celebrating Black Friday by offering 50% off the Selling with LinkedIn for Individuals training course. Learn more about the Selling with LinkedIn on-demand course.

LinkedIn 209

LinkedIn Referrals Cold Calling Inbound 209

No More Cold Calling

NOVEMBER 2, 2018

My client, Sue, identified a colleague on LinkedIn who knew her prospect, George—a high-profile, very senior buyer. She’d tried asking for referrals to George on LinkedIn, but she felt their introductions lacked the emotion needed to convince George to meet with her. Social media lead generation can work.

Referrals 253

Referrals LinkedIn Social Media Ideal Customer Profile 253

SalesFuel

APRIL 8, 2024

According to a report from TREW Marketing and GlobalSpec, your client should be focusing more on popular social media sites. Popular social media sites are also helpful sites that they take advantage of. Popular social media sites are also helpful sites that they take advantage of. Here’s what you need to know.

Social Media 52

Social Media Media Video B2B 52

The Pipeline

AUGUST 28, 2014

Let’s face it; social media is the future of sales. Actually, it’s the right now of sales, too! Social media is an inescapable force in the lives of billions of people. Are you harnessing its power for your sales initiatives? Using social media to increase your sales reach is a no-brainer.

Social Media 317

Social Media Media Google Twitter 317

Hubspot Sales

SEPTEMBER 20, 2022

With social media, you can prospect at your fingertips — and sidestep the awkwardness of a traditional cold call. Of course, you can't afford to spend hours on social media each day, so which channels are worth your time? The HubSpot Blog surveyed 500+ sales professionals to uncover the best social media channels for prospecting.

Social Media 92

Social Media Channels Media Prospecting 92

Janek Performance Group

NOVEMBER 8, 2021

Is your LinkedIn social selling strategy based on FOMO (the fear of missing out)? Especially if we are talking about social selling on LinkedIn. We all agree exposure on LinkedIn is important, but there can be a negative impact without a clear social selling strategy. Updated data is critical for sales success.

Social Selling 117

Social Selling LinkedIn Guidelines Ideal Customer Profile 117

Sales and Marketing Management

FEBRUARY 8, 2021

Countless articles have been published on how businesses ought to leverage social media. It’s Time to See What Social Media Offers. It’s Time to See What Social Media Offers. The crux of the social media problem is that we’re still seeing it through an old, centralized corporate advertising lens. as a bullhorn.

Social Media 156

Social Media Media Strategy Face-to-face 156

MTD Sales Training

JULY 23, 2019

LinkedIn is rapidly approaching 600 million users. With that kind of exposure, sales consultants are missing out big time if they aren’t using the medium effectively. InsideSales.com shows that 80% of B2B leads come from LinkedIn vs. 13% on Twitter & 7% on Facebook. If you have a LinkedIn account, Google yourself now.

Ideal Customer Profile 161

Ideal Customer Profile LinkedIn Google How To 161

Hubspot Sales

OCTOBER 16, 2023

Networking on LinkedIn brings you something a cocktail hour doesn’t: data. So you might be wondering, who viewed your LinkedIn profile? Why LinkedIn Views Matter How to See Who Viewed Your Profile Why Can’t I See Everyone Who Viewed My LinkedIn Profile? LinkedIn can even become a key business driver for your company.

Ideal Customer Profile 101

Ideal Customer Profile LinkedIn Analytics Networking 101

LinkedFusion

AUGUST 1, 2022

LinkedIn is one of the most effective social media platforms for selling, if not the most effective. Majority of the professionals use LinkedIn to build their networks and grow. People will seek the aforementioned LinkedIn growth tip simply by adding you if you have that header image. What’s up with that?

LinkedIn 52

LinkedIn Strategy Ideal Customer Profile Social Media 52

Zoominfo

FEBRUARY 22, 2021

But in reality, many people who work in sales are also motivated to help other salespeople succeed and advance their careers. Following the right sales influencers on social media channels can give you a lot of insight into best practices, new trends, tips and advice, and help you find ways to connect with prominent thought leaders.

Social Media 205

Social Media Influencer Media Hiring 205

SocialSellinator

OCTOBER 29, 2020

Are you actively promoting your business through social media marketing ? Advertising your company, products, or services on social media platforms like LinkedIn, Instagram, Twitter, and Facebook is an effective way to boost brand awareness and increase your sales.

Social Media 144

Social Media Media Analytics Tools 144

No More Cold Calling

JULY 10, 2014

Read this before starting a conversation on LinkedIn. George runs a social media company. He is tech savvy and up-to-date on the do’s and don’ts of social media. Before George and I spoke, I read his LinkedIn profile. He said he was saving it as the best LinkedIn invitation he’d ever received.

LinkedIn 267

LinkedIn Social Media Referrals How To 267

Smooth Sale

JANUARY 6, 2022

Attract The Right Job Or Clientele: Note: Ivan Serrano provides today’s guest Blog, ‘Increase your sales via social media.’ Ivan Serrano mainly focuses on social media, small business, and finance. Increase your Sales via Social Media. Photo by Nordwood Themes via Unsplash. Include steps.

Social Media 78

Social Media Media Hiring Advertising 78

Increase Sales

NOVEMBER 1, 2013

Now it seems that the latest trend is everyone is a social media expert. A recent search in Google retrieved over 1,000,000 hits for “social media expert. And yet, these misguided individuals are not only mauling the marketing process, they are giving credible, results driven, social media marketing practitioners a bad rap.

Social Media 161

Social Media Media LinkedIn Retail 161

SBI Growth

AUGUST 29, 2013

With a more narrow focus, we can pinpoint social media. If you’re truly a student of buyer trends, social media should be your focus. Not sure whether your social media skills are keeping pace? Then download the LinkedIn Reality Checkup. It provides objective criteria for reviewing and evaluating your LinkedIn presence.

Social Media 300

Social Media Media B2G Ideal Customer Profile 300

Vengreso

JULY 12, 2023

Chances are if you are in sales, social media is already a prominent part of your personal life. Incorporating social media into the workplace has brought many opportunities, but also many questions, like, “What is sales etiquette on social media?” And when you do – ask to connect.

Social Media 52

Social Media Media Social Selling Face-to-face 52

No More Cold Calling

JULY 7, 2016

A LinkedIn connection is not a sales lead. He’s Cold Calling on Social Media. If he’d actually read my profile, he would know that buying lists goes against everything my business stands for, that my lead generation strategy is asking for referrals , and that my phone number is on my LinkedIn profile. No pitching.

Social Media 239

Social Media Lead Generation Sales Qualified Lead Media 239

Selling Energy

JANUARY 26, 2023

I have long championed LinkedIn as a way to communicate with prospects or check in with customers. With more than 875 million users, it drives more traffic to B2B blogs and sites than any other social media platform , yet hardly gets the same recognition as Facebook, Instagram and Twitter.

LinkedIn 71

LinkedIn Social Media Twitter Facebook 71

BuzzBoard

JANUARY 25, 2024

Since social media has become a pivotal battleground for establishing and nurturing connections, understanding how to assess a small business’s social media presence has become crucial for salespeople offering digital marketing solutions. Core Elements to Evaluate 1.

Social Media 52

Social Media Small Business Small Business Media 52

Sales and Marketing Management

NOVEMBER 19, 2018

A media kit is a promotional tool that contains useful information about your product or service, website, current partners, advertising, or marketing opportunities. A successful media kit makes a good first impression on your potential collaborators. As a result, it paves the way for more sales. How to sell your media kit.

Media 224

Media Advertising Advertising Ideal Customer Profile 224

Zoominfo

NOVEMBER 1, 2018

B2B marketers have long since understood the benefits of social media—yet many still struggle to leverage its full potential as a demand generation tool. In fact, 49% of B2B marketers rank social media marketing as the most difficult lead generation tactic to execute ( source ). What is social media demand generation?

Demand Generation Agencies 204

Demand Generation Agencies Demand Generation Demand Generation Targets Social Media 204

MTD Sales Training

DECEMBER 4, 2017

Many people are under the impression that LinkedIn is generally only used as a recruitment tool, as it is very common to find job advertisements posted all over the site, and obviously LinkedIn’s main function is to provide each member with a professional (and searchable) profile. Are you beginning to see the potential yet?

LinkedIn 154

LinkedIn Prospecting Ideal Customer Profile Decision Maker 154

Hubspot Sales

MAY 4, 2020

spent over three and a half hours on their smartphone each day, with half of that time spent engaging on social media networks. Not only has personal social media usage been on the rise, but professional social media usage has become more prevalent as well — and the field of sales is no exception.

Social Selling 115

Social Selling LinkedIn Lead Rank Lead Scoring 115

SBI Growth

MARCH 15, 2014

You are a progressive Sales VP in a medium size company. You know today’s buyer is time starved and media saturated. Social Selling Sales Leader Prospecting LinkedIn Small Company Sales Leader Resources Advertising and Marketing Social Prospecting' You know how hard it is for your reps to prospect today.

LinkedIn 321

LinkedIn Advertising Advertising Account 321

DiscoverOrg Sales

JANUARY 22, 2019

If you work in sales and marketing, I’ll bet you think a company’s employee count on LinkedIn is the absolute best way to determine how many employees work at that company. I’ve looked at everything from Glassdoor employee ranges, how many people are on a company’s benefit plan, and of course, the employee count on LinkedIn.

Social Media 179

Social Media Media LinkedIn Data 179

Hubspot Sales

FEBRUARY 24, 2020

Social media has come a long way from the days of MySpace in the mid-2000s. Platforms that were once used to simply share photographs and keep in touch with contacts are now a major part of our daily lives, with the average adult spending nearly two and a half hours per day on social media. Social Media and Sales.

Social Media 124

Social Media Ideal Customer Profile Media Strategy 124

Janek Performance Group

OCTOBER 4, 2022

“There is no reason to do anything, other than act like a media company in today’s digital age,” said Gary Vaynerchuk, five years ago. The cost and expertise required to produce content continue to drop and now there is no reason for sales organizations and their sales reps not to be producing content. LinkedIn Audio Events.

Ideal Customer Profile 62

Ideal Customer Profile LinkedIn Tools Distribution 62

Vengreso

NOVEMBER 30, 2022

Have you ever received a connection request from someone without a LinkedIn photo on their profile? According to LinkedIn, people are 14 times more likely to accept an invitation from someone who has a LinkedIn profile picture. You should not try to “hide” on LinkedIn by going without a LinkedIn profile photo.

LinkedIn 111

LinkedIn Ideal Customer Profile How To Video 111

KO Advantage Group

APRIL 19, 2019

Social media networks are more than just platforms for connecting with loved ones and updating your friends or followers with what’s going on with your life. Social media also plays an important role in growing your business. LinkedIn has been the go-to business-to-business social network for entrepreneurs and professionals alike.

Social Media 69

Social Media Networking LinkedIn Media 69

SBI Growth

JULY 6, 2013

There is no doubt that social media is here to stay. Love it or hate it, it’s a big factor in business and sales. Read on to discover two lesser-known LinkedIn strategies that can help you break through the noise. Click here to download the LinkedIn Tagging and Targeting Tool. Social Selling Strategy #1: LinkedIn Tagging.

LinkedIn 312

LinkedIn Maximizer Strategy Networking 312

LinkedFusion

OCTOBER 10, 2023

LinkedIn is often the only platform that helps sales reps get new business, even while Twitter, Facebook, Instagram, and Snapchat are useful resources for learning more about your prospect’s hobbies and personality, warming them up before you reach out, and developing your subject matter expertise.

LinkedIn 40

LinkedIn Social Selling Ideal Customer Profile Lead Rank 40

Sales Gravy

JULY 27, 2022

Are You Using LinkedIn's Marketing Power to the Fullest? I sat down with my good friend Daniel Disney, author of The Real Secret to Becoming a LinkedIn Selling Machine. Why You Should Use LinkedIn's Marketing Power LinkedIn offers a huge opportunity for salespeople, but it isn’t easy and not everyone was born with the skills to use it.

LinkedIn 103

LinkedIn Marketing Channels Social Media 103

eGrabber

JULY 10, 2023

LinkedIn is a powerful platform for B2B companies to connect with their target audience, generate qualified leads, and build thought leadership. By implementing effective LinkedIn strategies, businesses can enhance their brand visibility, attract new customers, and grow their bottom line. Try for Free I.

Lead Generation 52

Lead Generation LinkedIn Sales Qualified Lead Lead Rank 52

Julie Hanson

APRIL 2, 2024

Social selling with video, especially on platforms like LinkedIn, can revolutionize your B2B sales strategy. According to Social Media Today, in 2023, video posts on LinkedIn generated five times more engagement than any other types of posts. It's like fishing in a stocked pond, right? Lights, Camera, Prospect!

LinkedIn 48

LinkedIn Video Social Media How To 48