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10 of the Best Lead Generation Software Tools for Your Business

Nutshell

This includes: Identifying and creating sales opportunities Finding and organizing lead and contact information Scoring leads based on certain criteria Managing prospects as they move through the sales funnel And more! Sales Navigator gives you the knowledge and tools you need to reach your target audience and engage with key prospects.

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7 Simple Ways Chatbots Convert Leads on Your B2B Website

Zoominfo

Chatbots in B2B marketing and sales are the perfect lead generation tool for digital activities that lead prospects onto your website. However, Optimizing your chat tool to maximize your team’s efficiency and generate leads requires finding the balance between automated and human touchpoints in your chat platform’s programming.

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The Tech Stack for Success: Choosing the Right Lead Nurturing Software for Your Agency

BuzzBoard

Marketing automation platforms designed for agencies, such as HubSpot, Marketo, and Pardot, have been game-changers. Assigning quantifiable value to leads, software like Leadspace and Velocify enables you to prioritize and target your most profitable prospects. As the industry expands, so do the tools at your disposal.

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Sales Engagement: Here’s What You Need to Know Before Buying

Zoominfo

It wasn’t long ago that sales as an industry was driven largely by volume — more leads meant more prospects, which sometimes translated into more revenue. The most successful sales teams rely on a combination of sophisticated technology and human expertise to ensure they’re selling the right product, to the right prospect, at the right time.

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7 Ways Chatbots Can Convert B2B Website Leads

Zoominfo

Chatbots in B2B marketing and sales are the perfect lead generation tool for digital activities that lead prospects onto your website. However, optimizing your chat tool to maximize your team’s efficiency and generate leads requires finding the balance between automated and human touchpoints in your chat platform’s programming.

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Prevent a wasted marketing automation investment

Velocify

Leads360 joins Marketo Launchpoint, bringing conversion horsepower to the marketing nation. According to a recent Marketo blog post , companies that use marketing automation platforms source 45 percent more leads from marketing than companies that don’t use marketing automation. By focusing on both, more prospects will convert.

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An Allbound Marketing Approach Closes Your Revenue Gaps

Pointclear

Inbound is highly touted and readily adopted for good reason: Having prospects come to you has obvious, universal appeal. It takes an “allbound” approach to maximize your lead-generation efforts. But inbound alone can’t generate enough leads to drive the revenue you need. But obviously not enough.

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