Zoominfo
OCTOBER 13, 2020
Facebook was founded in 2004, Twitter in 2006, Instagram 2010, Snapchat 2011, and TikTok in 2016. The most important question for businesses that incorporate social media — albeit the natural rise and fall of a particular platform’s dominance is: Does social media really improve the bottom line? So, what’s going on here?
Zoominfo
OCTOBER 13, 2020
Facebook was founded in 2004, Twitter in 2006, Instagram 2010, Snapchat 2011, and TikTok in 2016. The most important question for businesses that incorporate social media — albeit the natural rise and fall of a particular platform’s dominance is: Does social media really improve the bottom line? The problem?
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Pointclear
DECEMBER 20, 2011
Revenue performance management. Social media strategies and ROI. Here are our guest marketing and sales bloggers along with their ViewPoint posts in 2011: Ardath Albee , CEO, Marketing Interactions eMarketing Expert Ardath Albee on the Limitations of a Lead Gen Mindset. Marketing automation. Outsourcing lead generation.
Pointclear
JANUARY 11, 2011
Comment on The Bridge Group's ten predictions for inside sales in 2011. Marketing measurement will become revenue focused as opposed to activity focused. Social media has leveled the playing field. Trish Bertuzzi and Laurie Page start the new year off with some surprising predictions. Roles will continue to segment.
Pointclear
JANUARY 26, 2012
Let me go out on a limb and propose the top five media for your lead generation toolkit. These are the five essential channels you can rely on for generating a steady stream of inquiries that you can then convert to qualified leads, and have a prayer of closing enough sales to meet your revenue quota.
The ROI Guy
FEBRUARY 14, 2011
Monday, February 14, 2011 Social Media ROI a Requirement for 2011 With social media spending continuing to increase this year, CMOs are being tasked to justify the investment. Rising dramatically for 2011 is the quantification of conversion and revenue as a result of social media efforts.
Score More Sales
APRIL 6, 2011
Sales Tips and Strategies to Grow Revenues. Feel Like a Social Media Toddler? by Lori Richardson on April 6, 2011. Are you a little wobbly with your social media strategy? In the small community where this class is held, there are some small business mega-success stories with social media. Consulting.
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