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Top Sales Enablement Conferences to Attend in 2024

Allego

In-person events have regained their dominance, and we are here for it! of organizers reported that their events team grew 52.1% of event organizers say in-person conferences provide the ideal networking environment. of organizers reported that their events team grew 52.1% In 2024, 86.4% But wait, there’s more.

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Our Q1 2024 Product Roadmap

Nutshell

Now we’re excited to share a preview of the new features we’re bringing to you at the beginning of 2024. So here’s what’s planned for Nutshell in the first quarter of 2024: A/B testing in Nutshell Campaigns Our first enhancement to launch this year is A/B testing in Nutshell Campaigns. Leave us a review on G2 !)

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Our Q1 2024 Product Roadmap

Nutshell

Now we’re excited to share a preview of the new features we’re bringing to you at the beginning of 2024. So here’s what’s planned for Nutshell in the first quarter of 2024: A/B testing in Nutshell Campaigns Our first enhancement to launch this year is A/B testing in Nutshell Campaigns. Leave us a review on G2 !)

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Where to Allocate Marketing Budgets in 2023/2024

Sales Hacker

Based on an annual Gartner report on CMO spend for 2023, 71% said that they lack the budget to fully execute their strategies in 2023, predicting that it will remain as restrictive in 2024. Kathleen Booth (SVP of Marketing & Growth, Pavilion) notes “event-led growth” as a key growth motion for Pavilion.

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AI in Sales: What to Know in 2024

Crunchbase

Sales teams are already seeing AI streamline workflows, coach reps, optimize prospecting strategies and more. As a whole, the use of AI for sales represents a shift in how sales teams approach the prospecting process from start to finish.

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Why sales enablement is now essential to the enterprise

Highspot

Last week, you may have seen our CEO Robert’s blog about the new Customer Success investments we’re making in 2024 to help all our customers soar to new heights with Highspot. We must deeply understand our prospects’ challenges and give them a holistic, consultative process to consider a Highspot investment.

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Don’t Get Left Behind: The Ecosystem-Led Marketing Train

Sales Hacker

In 2024, the snowball is looking like it will be a full-fledged snowman. Their playbook is not only focused on driving integration adoption among mutual partner customers, but also on building partner-sourced pipeline by targeting prospects who are customers of partners. That’s it, that’s all. Final push of the year!