Remove Analytics Remove Prospecting Remove Sales Remove Social Media
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The Best Social Media Channels for Prospecting, According to 500 Sales Professionals

Hubspot Sales

With social media, you can prospect at your fingertips — and sidestep the awkwardness of a traditional cold call. Of course, you can't afford to spend hours on social media each day, so which channels are worth your time? What is social prospecting? LinkedIn is also a staple for prospect research.

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How Do I Deploy Local Social Media Marketing Campaigns for My Clients?

BuzzBoard

Why Is Local Social Media Marketing Important for Your Clients and How Can Digital Agencies Leverage Its Potential? Over the past few years, the value of local social media marketing has grown exponentially. Local social media marketing is both cost-effective and accessible.

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4 Reasons to Hire a Social Media Manager

Zoominfo

In a 2010 blog post, we state that in order to stay viable, B2B companies need to hire a social media manager. Today, the role of a social media manager is more important than ever. According to one recent study, 93% of B2B marketers reported social media as the most utilized marketing tactic of their teams ( source ).

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Don’t Get Distracted by the Latest Sales Prospecting Techniques

No More Cold Calling

If you’re researching the latest and greatest sales trends, you just might fall victim to the bright-shiny-object syndrome. Just because certain sales prospecting techniques are all the rage, doesn’t mean they’re right for you or for your buyer. Sales productivity tools are everywhere, but do they really enhance productivity?

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Is Email the Best Way to Engage With an Audience?

Smooth Sale

Nowadays, it can be easier to market on social media than via email, and we may think that social media has a far better reach. Email Is Compatible with Every Part of the Sales Funnel Effective Zoho email marketing campaigns and other approaches have the advantage of middle and bottom-of-the-funnel content.

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How to Build an SMB Prospecting List

BuzzBoard

For salespeople focused on selling digital marketing products and services to small, local, and mid-sized businesses, building an effective SMB prospecting list is of central importance. Knowing these terms sets the foundation for successful prospecting. Key Steps to Build an SMB Prospecting List 1. to connect with SMBs.

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Social media ROI sucks! (Or, you can prove anything if you send out a survey)

Pointclear

Social media marketing is now precariously ensconced as a more-or-less mainstream marketing channel. Companies try to dutifully engage with customers and prospects on all the main social channels, plus as many of the secondary ones as possible. After all, content is the “fuel” that drives the social media engine, right?