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E-commerce That Avoids Channel Conflict

Sales and Marketing Management

No B2B buyer wants to hear that from a vendor when they place an order the old-fashioned way, by phone. Such aggravations, among other factors, have helped spur the growth of B2B e-commerce. At Innovaxis Marketing, e-commerce for our B2B clients has risen from 5% to 15% or more of total sales. as much as 90%?—?for

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Direct Mobile Dials are Fueling B2B Communication Channels

Lead411

Whether it is reaching out when a company is going through a growth trend, responding in a timely fashion to an RFP, or reaching out to renew an existing contract; timing can mean the difference between revenue and missed opportunity. Time is always a key factor in sales. ”, “I was sent to voicemail again, did I lose the deal?”

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Direct Mobile Dials are Fueling B2B Communication Channels

Lead411

Whether it is reaching out when a company is going through a growth trend, responding in a timely fashion to an RFP, or reaching out to renew an existing contract; timing can mean the difference between revenue and missed opportunity. Time is always a key factor in sales. ” This uncertainty is nothing new to any seasoned sales person.

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Sentiment Analysis: A Primer for B2B Marketers

Zoominfo

‘Emotions’ and ‘feelings’ aren’t words that come up often in the B2B world. B2B products tend to be complex and more practical than flashy– so B2B organizations often value logic and reason over emotions. . But, emotions play a larger role in B2B purchase decisions than you may realize. Enter, sentiment analysis.

Analysis 176
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Sentiment Analysis: A Primer for B2B Marketers

Zoominfo

‘Emotions’ and ‘feelings’ aren’t words that come up often in the B2B world. B2B products tend to be complex and more practical than flashy– so B2B organizations often value logic and reason over emotions. But, emotions play a larger role in B2B purchase decisions than you may realize. Enter, sentiment analysis.

Analysis 130
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Survey: How sales reps adapted to the pandemic

Zoominfo

The pandemic changed the day-to-day processes of the B2B sales organization practically overnight when the world went 100% digital. Last year, however, many stopped using events for prospecting, instead adopting old-fashioned methods like (gasp!) Accessing quality data via channels that still work.

Survey 246
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Five Tips for Being a Better B2B Sales Manager

Sales and Marketing Management

Leading a team of salespeople in a world of ever-changing purchasing trends, a proliferation of new engagement channels, and highly educated customers, is stressful. The challenge here is pulling all the necessary information from various sources and presenting it in a sensible fashion.