The Sales Hunter

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VIDEO SALES TIP: Your Customer Wants Outcomes, Not “Benefits”

The Sales Hunter

Sure, we’ve all heard that salespeople need to focus on “benefits,” not “features.” ” But if you really want to succeed in sales, you better focus instead on your customer’s outcomes. ” Sales Motivation Blog. . ” Sales Motivation Blog. .

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Who is Your Sales Meeting Benefitting?

The Sales Hunter

We all have sat through good and bad sales meetings, and it’s time to get serious about what I see happening far too often. The problem is the weekly sales meeting the manager has with their sales team. You know what I’m talking about. You probably are either in one on a regular basis […].

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Customers Buy Features at COST. You Sell BENEFITS at a Profit.

The Sales Hunter

Unless they see some sort of value or benefit in it, they wouldn’t. This is why customers simply won’t pay more for anything they view as a commodity or — in sales terms — ”a feature.” Your key is to uncover from the customer at least 3 needs they have or benefits they desire.

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Selling Benefits and Not Features: Why is This So Hard to Do?

The Sales Hunter

One of the best examples I’ve found when trying to see the difference between product features and customer benefits is to think of it in terms of music. I buy it based on the benefit I’m going to receive from listening to it. What are the benefits you want fulfilled? ” Sales Motivation Blog.

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OPiuM and How You Can Benefit From Using More Of It

The Sales Hunter

Blog leadership Professional Selling Skills Sales Motivation OPiuM sales motivation' It comes down to being willing to let go. I’ve found that has been my problem for far too long — I haven’t been willing to […].

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10 Reasons Why I Love Sales

The Sales Hunter

Not many people dream of having a career in sales. Let’s be real here: sales was probably not your first choice. For many of you, although afraid to admit, sales wasn’t even your second, third or fourth choice. You see, sales was not my first or second choice. Sales is what I fell into.

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Why Selling Product Features Doesn’t Work

The Sales Hunter

Looking at this site got me thinking about product features and benefits. Customers buy benefits. Benefits are specific to the customer. Are you selling features and trying to disguise them as benefits? A benefit is not a benefit until the customer you dealing with says so. Sorry, but I don’t!

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