The Spiff Blog

OCTOBER 19, 2023

But, in this era of constantly shifting market conditions, it can be difficult to know what changes will best set your sales organization on the path towards success. Market data shows that the proportion of ARR earned from new business has decreased from 61.4% Personalizing sales incentives is a difficult task for a number of reasons.

Compensation 83

Compensation Incentives Incentive Commission 83

Zoominfo

JULY 1, 2018

But—as B2B marketers and sales professionals—we have a lot to learn about social selling. According to DemandGen Report, here are the top B2B review sites: G2 Crowd: Offers online reviews on B2B marketing services as well as business software. IT Central Station: Described as a “Yelp or TripAdvisor for enterprise technology.”.

Buyer 190

Buyer Social Media Social Selling Incentives 190

Sales Hacker

FEBRUARY 15, 2018

The Revenue Summit is the only conference with a true focus on aligning sales, marketing and customer success through the lens of technology, empowering B2B leaders to accelerate full funnel growth. Justin Shriber – VP of Marketing, LinkedIn Sales & Marketing Solutions. Read our blog – HERE.

Top of Funnel 67

Top of Funnel Revenue Marketing Marketo 67

Cincom Smart Selling

OCTOBER 14, 2020

For marketing, digital transformation has always been about data. Data has been the essential raw material used to identify market segments, market size, audience, buyer preferences, message content, contact qualification and all the other metrics and values required to market a product. Marketing Process Automation.

Data 62

Data Ideal Customer Profile Marketing Campaigns 62

OpenSymmetry

JANUARY 18, 2016

Our customers are seeing long-term success with implementing enterprise Incentive Compensation Management and Sales Performance Management solutions for their organizations. Rachel Alexander is the Marketing Analyst at OpenSymmetry. Lack of knowledgeable resources (both business and testing). About the Author.

Incentives 40

Incentives Incentive Compensation Banking 40

Xactly

MAY 7, 2018

The resulting incentive plan must develop a compensation process that will motivates the right sales behaviors to achieve goals, all while driving growth. Palo Alto Networks is a network and enterprise security company helping their customers prevent security breaches. Below is our interview with Palo Alto Networks Sr.

Compensation 49

Compensation Incentives Incentive Networking 49

Close.io

AUGUST 30, 2019

In other words, we are experiencing the product-led era that came as a replacement to the marketing and the sales-led one. How is product-led different than marketing-led? With PLG, modern software companies manage to reduce overhead costs by massively reducing the cost of marketing and sales activities. Final thoughts.

Top of Funnel 90

Top of Funnel Lead Rank Marketing Sales Qualified Lead 90

The Spiff Blog

JANUARY 9, 2024

In today’s blog post, we’ll cover some key tactics that will position both you and your team for success this year. What if unforeseen market conditions result in unexpected customer churn or a dip in revenue? Unfortunately, accomplishing this will require a bit more than a motivational speech. Let’s get into it!

Banking 84

Banking Hiring Churn Scale 84

Crunchbase

JANUARY 18, 2022

In fact, recent statistics show that the SaaS market has reached an estimated market north of $145.5 SaaS Market Size Worldwide. Prospecting is all about identifying who to market your SaaS product to and targeting those prospects with marketing materials across a range of channels (e.g. SaaS sales best practices.

Sales Process 85

Sales Process Lead Rank Sales Qualified Lead Lead Scoring 85

The Spiff Blog

MARCH 16, 2023

We believe that the experiences and insights we share in this blog post will shine a light on both the struggles women in sales face but also on the strengths and achievements of women in sales. Confidence comes from doing your research and knowing the market value. Whether that’s within a sales cycle or negotiating salary/benefits.

Negotiation 69

Negotiation Face-to-face Hiring Lead Rank 69

Pipeliner

MARCH 18, 2021

Cross-promotion may sound like just another marketing buzzword. But, the idea is gaining a lot more traction today thanks to social media and digital marketing mediums making themselves available. Here are seven ways in which you can turn cross-promotion into your next marketing success. #1 7 Use omnichannel marketing.

Promotion 98

Promotion Social Media eBook Comparison 98

The Spiff Blog

AUGUST 11, 2022

Sales commission plans constantly change to reflect shifting business priorities, unstable market conditions, new product releases, and more. However, using this same example you’re also giving your team a way to make up the difference by increasing the percent of commission earned on enterprise deals. Provide examples and models.

Commission 77

Commission Compensation Salary Remedy 77

OpenSymmetry

JANUARY 23, 2018

In this six-part blog series OpenSymmetry and IBM outline the impact of Sales Performance Management (SPM) Technology on each area of the business including Sales, HR, Finance and Executive Management. In some cases, this will be due to poor incentives plan design. Register today!

Webinar Metrics 56

Webinar Metrics Incentives Incentive Strategy 56

The Spiff Blog

AUGUST 22, 2023

After all, RevOps teams play an active role in supporting every function that drives revenue growth, from sales to marketing to finance to customer success. Whether you’re feeling that pressure right now, or simply want to prepare for future down swings, today’s blog post is for you. Audit your tech stack.

Strategy 74

Strategy Compensation Commission ROI 74

Xactly

SEPTEMBER 19, 2018

Download "The Enterprise Guide to Sales Performance Management (SPM),"to discover sales compensation best practices, the benefits of enterprise SPM solutions, and how Xactly can help you unleash sales attainment potential. The Incentive of Getting Fired. However, these ventures led her to study digital marketing.

Motivation 97

Motivation Compensation Enterprise Enterprise 97

SBI

OCTOBER 16, 2012

Social Selling and Big Data at the Upcoming Sales & Marketing 2.0 will host the Sales & Marketing 2.0 According to Gschwandtner, companies from small to enterprise-sized have learned that the good old days of selling are gone. Sales & Marketing. Sales & Marketing: A Digitally Arranged Marriage.

Conference 131

Conference Social Selling Data Marketing 131

Smooth Sale

MARCH 17, 2022

Gordon provides today’s guest Blog, ‘Are You Ready to Break the Bias?’ I moved from B2C to selling to small businesses and enterprises. A 2019 study by incentive solution provider Xactly reported that 86% of women achieved quota, compared to 78% of men. Related Blog Stories: Are You Doing Enough To Support Employee Development?

Scale 78

Scale Hiring Lead Rank Report 78

Smooth Sale

MAY 15, 2023

That’s why we created this guide: to give enterprises proven strategies for ensuring total success. Our collaborative blog offers actionable tips to implement immediately to take your profits to new heights while increasing business success. Employers can engage their workers by regularly offering meaningful feedback.

Strategy 78

Strategy Analytics Maximizer Customer Service 78

Apptivo

AUGUST 25, 2023

This blog tries to shed light on these important issues. It also aids in marketing efforts. Some POS systems additionally include advanced features such as interaction with other company tools, sales analytics, personnel management, and marketing features like loyalty programmes or targeted promotions.

Small Business 52

Small Business Small Business CRM Retail 52

Sales Hacker

JUNE 29, 2020

The relationship between Sales and Marketing in SaaS. Traditional sales: For SaaS companies, traditional usually means marketing the company as much as possible, building brand awareness, and generating interested prospects. Enterprise sales: Some SaaS companies focus more heavily on enterprise sales. Let’s get into it!

Lead Rank 79

Lead Rank Strategy Scale Lead Scoring 79

Sales Hacker

MAY 6, 2021

From B2C consumer-focused tech to the next B2B enterprise cloud giants, B2B, and B2C technology companies are springing up left and right and sprinting toward multi-billion dollar valuations (whether on the private or public markets) faster than ever. What’s the difference between a VP of Sales and a Chief Revenue Officer (CRO)?

Hiring 95

Hiring Retention B2C Demand Generation 95

The Spiff Blog

MARCH 17, 2022

Dave Kozisek, Senior Enterprise Product Manager. Dave started his career in sales and marketing prior to falling in love with the balanced left/right brain usage of product management. Jeff Romano, Enterprise Account Executive. Returning to his roots, he moved back to California to earn his MBA at Pepperdine University.

Meeting 62

Meeting Engineering PeopleSoft Travel 62

Hubspot Sales

MARCH 21, 2019

To accurately calculate an organization’s sales velocity, start by separating small, mid-market, and enterprise pipelines. Once you’ve divided your market segments, run a sales velocity equation for each one. Is it when they read a specific blog post on your site? How Discounts Affect Sales Velocity.

How To 110

How To Sales Cycle Discount Lead Rank 110

Hubspot Sales

JANUARY 17, 2018

Learn about sales team management, creative business development strategies, time-saving sales tools, B2B strategic partnerships, aligning sales with marketing, effective prospecting, negotiation techniques, and more. Commission Detachment : While money is always a powerful incentive in sales, reps must also genuinely want to help prospects.

Scale 145

Scale Sage Lead Rank Lead Scoring 145

The Spiff Blog

JULY 28, 2022

Mo Rogers, Enterprise Account Executive. Billy Rogers, Enterprise Account Executive. Chuck Reigrut, Enterprise Account Executive. Patrick Shea, Mid-Market Account Executive. Sarah Hughes, Senior Product Marketing Manager. What excites you most about your role at Spiff? Mo loves all things outdoors.

Meeting 84

Meeting Sports Travel Engineering 84

OpenSymmetry

JULY 20, 2016

In some cases, incentive compensation (IC) methods have evolved to align with new regulations regarding specific sales metrics. For example, Corporate Integrity Agreements (CIAs) were implemented by the DoJ as a way to curtail off-label drug promotion which forced companies to ensure their sales incentives encouraged proper compliance.

Pharmaceuticals 40

Pharmaceuticals Compensation Incentives Incentive 40

OpenSymmetry

JULY 20, 2016

In some cases, incentive compensation (IC) methods have evolved to align with new regulations regarding specific sales metrics. For example, Corporate Integrity Agreements (CIAs) were implemented by the DoJ as a way to curtail off-label drug promotion which forced companies to ensure their sales incentives encouraged proper compliance.

Pharmaceuticals 40

Pharmaceuticals Compensation Incentives Incentive 40

OpenSymmetry

FEBRUARY 7, 2017

Sales transformation is often a tricky process, especially when it comes to automating many of the back-end business processes in a sales organization such as planning and incentive compensation. But when executed effectively, these technologies can provide a significant market edge by attracting, retaining, and supporting top sales talent.

Outsourcing Services 40

Outsourcing Services Vendor Compensation Incentives 40

Xactly

AUGUST 27, 2018

Back in March, we celebrated International Women’s day and kicked off our female executives blog series, where we introduced Xactly Chief Marketing Officer, Micheline Nijmeh, and VP of Human Resources, Leanne Bernhardt. Meet Lisa Welch, Xactly VP Enterprise Sales. HR: Anything else you’d like to add?

Sales Leadership 40

Sales Leadership Hiring Compensation Incentives 40

Chorus.ai

MARCH 5, 2021

It eschews automated data handling and keeps approaches to sales and marketing separate. Your personas, taken together, form your target market. Setting clear goals for your sales strategy is just as important, helping establish company-wide performance expectations and giving your salespeople the incentives they need to excel.

Top of Funnel 113

Top of Funnel Webinar Metrics Strategy Buyer Persona 113

The Spiff Blog

MARCH 2, 2023

Whether you’re a regular follower of the Spiff blog or a first-time visitor, we’re excited to have you here for the latest edition of our Meet the Team series. I love that Spiff has the growth and culture of a startup but the product and market fit of an industry veteran. A warm welcome to all of our readers!

Meeting 75

Meeting Engineering Travel Face-to-face 75

OpenSymmetry

APRIL 29, 2016

OpenSymmetry, a trusted leader and global advisor that provides consulting services for Incentive Compensation Management and Sales Performance Management for HR, Sales, and Finance, would like to announce the release of the 2016 SPM Vendor Guide, as well as the sponsorship of many SPM conferences starting the second week of May. “The

Vendor 40

Vendor Compensation Conference Incentives 40

Allbound

SEPTEMBER 12, 2018

With so many new SaaS providers hitting the market every month, running some form of partner program feels like table stakes. After all, partnering up with other companies that share customer bases can be a huge asset in amplifying your sales and marketing. HubSpot’s Sales and Marketing Growth Stack.

Commission 112

Commission Referrals Hubspot Marketo 112

No More Cold Calling

MAY 12, 2015

So sales leaders don’t understand why the health of the pipeline isn’t improving, or why lead quality isn’t improving, despite significant investments in digital marketing. Digital marketing brings a prospective lead to sales at a certain percentage. Let’s say 50 percent,” explains Tiffani. Herein lies another problem.

Lead Rank 120

Lead Rank Top of Funnel Face-to-face Lead Scoring 120

LeadFuze

JANUARY 1, 2022

Who currently have job openings for marketing help. As it turns out, there are a lot of outside services that can be contracted to do your marketing. Finding a product/market fit. Businesses need to change their offerings based on what they know about the market. A company in the Financial Services or Banking industry.

Outsourcing Services 52

Outsourcing Services Sales Outsourcing Hiring Lead Rank 52

OpenSymmetry

AUGUST 17, 2015

I see a parallel with evaluating SPM solutions or when OpenSymmetry is engaged to lead or provide over the shoulder guidance for a customer who knows there is some issue with their current state of homegrown incentive compensation solution. The common issues typically seen in the marketplace include customers’ being: Very manual in nature.

Compensation 40

Compensation Incentives Incentive Vendor 40

OpenSymmetry

JULY 17, 2015

Software-as-a-Service (SaaS) is generally thought to be a challenge for incentive plan designers – but is this true – why is it important and what are some of the key considerations in getting the design right? SaaS sales models are a challenge as an incentive designer, sales operations or finance for a number of reasons.

Lead Rank 40

Lead Rank Incentives Incentive Quota 40